Account-based marketing

One live account list.
Every channel.

Tiers refreshed as accounts change. Nobody works a stale export.

  • Ads, email, and rep alerts firing off the same list, in lockstep.
  • Every conversation your team has had with the account, informing every touch.
  • Verified data underneath, resolved to one record the CRM and the ad platform both agree on.

One list, every channel, always current.

The GTM data layer trusted by over half the Fortune 500
  • 8,000+ G2 Reviews
  • Ranked #1 in 142 G2 Reports
  • 8 of the 10 largest companies in the world

  • 14 of the 15 largest banks and insurance brokers

  • 6 of 7 of the Magnificent Seven

  • 22 of the 25 top software companies

  • Half of CNBC's 2026 Disruptor 50

  • Forrester Leader | Marketing & Sales Data Providers

  • Gartner Leader | Account Based Marketing Platforms

  • IDC Leader | Worldwide Unified Revenue Orchestration Platform

  • Forrester Leader | Intent Data Providers

  • Gartner Peer Insights | Customers’ Choice 2025

  • IDC Leader | Worldwide Sales Intelligence

An audience definition that keeps itself current as accounts move in and out
Tier it

An audience is a definition, not an export. It maintains itself.

Set what qualifies an account for a tier and the list keeps itself current. Accounts that start matching move in, accounts that stop drop out, and nobody rebuilds the spreadsheet next month.

  • Every account resolved to one record, so the tier is the same in the CRM and the ad platform.
  • Lookalikes built from the accounts already converting, not from a best guess.
  • Suppression that keeps up, so spend stops where it should: current customers, open deals, and accounts that already said no.

Agreed once, current every day, across every surface.

One message sent to ads, email and the account owner
Surround it

The same message on every channel.

One definition, live everywhere at once. Ads to the accounts, emails to the people, alerts to the rep who owns it. All from the same list.

  • LinkedIn and Meta audiences that stay in sync as accounts move tiers.
  • Email through a sequencer, to the buying committee rather than one contact.
  • The account owner sees what marketing is running, in the tool they already use.

One company. One message. Every channel.

Call objections turned into audience criteria and ad creative
Say it

The ads know what the calls said.

Every conversation your team has ever had with the account, on the same record. So the message reflects what they actually told you.

  • Objections and competitor mentions from real calls, as audience criteria.
  • Messaging that shifts as the account moves stages, not on a funnel stage someone invented.
  • Ads and email drawing on the same conversation history the AE has.

The context marketing couldn’t scale, until now.

Records matched against 40+ sources and resolved into one verified record
Trust it

Accuracy you own. Everyone else rents the first email found.

100M companies and 500M professional profiles, yours. Updated continuously. Every record is resolved to the right company or person. A verified waterfall delivering accuracy rather than the first hit.

  • We validate every record against 40+ sources so deliverability stays high & match rates hold up on ad platforms.
  • Refresh and reuse as many times as you want each year, we won't nickel and dime you for it.
Shai Masot, monday.com
4X program scaleABM program scale
4 months → 1 monthTime to launch
“We can see everything in one place. We can see that the data is correct, understand the signals, and finally optimize our campaigns.”
Shai MasotStrategic Demand & Lead Generation, monday.com
Read case study — monday.com
Everything you need to know

FAQs

Start with your first target account list.

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