Operations Resources

Browse ZoomInfo’s library of free educational resources for B2B professionals, including whitepapers, ebooks, infographics, and webinars.

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Sales Automation

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  • AI Edge | Ask Me Anything: AI Tactics for a Superior Sales Strategy

    AI Edge | Ask Me Anything: AI Tactics for a Superior Sales Strategy

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    “AI is going to replace sellers.”“AI isn’t actionable for sales teams.”“AI isn’t accurate or reliable.” These are just some of the concerns — and myths — swirling around AI. 🌀 It’s time to set the record straight. Join sales experts Jeb Blount, CEO at Sales Gravy; Anthony Iannarino, CEO at B2B Sales Coach and Consultancy; […]

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  • Plan for Revenue Growth: RevOps Strategies for 2025

    Plan for Revenue Growth: RevOps Strategies for 2025

    imageWebinar

    Join industry leaders for practical tips on territory planning for 2025 and revenue growth by defining ideal territories, evaluating your TAM, and ensuring data quality.

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  • Pulling Back the Curtain: Keys for RevOps Success

    Pulling Back the Curtain: Keys for RevOps Success

    imageWebinar

    Join us for a webinar series on mastering Revenue Operations. Implement successful RevOps strategies, optimize sales flows, and drive revenue growth.

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  • How AI is Transforming Sales

    How AI is Transforming Sales

    imageeBook

    If you’re not leveraging AI solutions in your go-to-market motions, you’re already behind.

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  • Mastering Marketing Ops: Tips to Orchestrate Data Across Channels

    Mastering Marketing Ops: Tips to Orchestrate Data Across Channels

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    Discover time-saving, profit-boosting solutions and the actionable tactics you need to successfully leverage them — all without leaving your desk.

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  • Steal ZoomInfo’s Cold Email Formula

    Steal ZoomInfo’s Cold Email Formula

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    You’ll walk away with plenty of examples and a cold email framework you can start using right away.

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Data Management

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  • Better Data, Better AI: Unlocking GenAI for GTM

    Better Data, Better AI: Unlocking GenAI for GTM

    imageWebinar

    Forrester Research has recognized ZoomInfo as a Leader in The Forrester Wave™: Marketing And Sales Data Providers for B2B, Q1 2024!  Well-executed go-to-market strategies create better customer journeys, more efficient marketing campaigns, optimize sales performance, and enhance customer retention. GTM strategies function best when supported by generative AI running on high-quality data. Join us on […]

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  • The Impact of Data Quality on GenAI

    The Impact of Data Quality on GenAI

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    Quality data isn’t just a component of an AI strategy — it is the AI strategy. Over 90% of companies are experimenting with or investing in GenAI. Most companies struggle with integrating data and AI because of inaccurate, siloed data. Now is the time to dismantle silos and consolidate identities for a unified view of […]

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  • Plan for Revenue Growth: RevOps Strategies for 2025

    Plan for Revenue Growth: RevOps Strategies for 2025

    imageWebinar

    Join industry leaders for practical tips on territory planning for 2025 and revenue growth by defining ideal territories, evaluating your TAM, and ensuring data quality.

    Read More
  • Pulling Back the Curtain: Keys for RevOps Success

    Pulling Back the Curtain: Keys for RevOps Success

    imageWebinar

    Join us for a webinar series on mastering Revenue Operations. Implement successful RevOps strategies, optimize sales flows, and drive revenue growth.

    Read More
  • The Data Fix: 5 Success Stories

    The Data Fix: 5 Success Stories

    imageeBook

    Learn how today’s leading GTM teams unify their data and start speaking the same language across systems.

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  • Metrics that Matter: Measuring ABM Impact

    Metrics that Matter: Measuring ABM Impact

    imageWebinar

    Account-based marketing (ABM) has long been a strategic approach for businesses to tailor their marketing efforts toward individual target accounts. However, determining the success of ABM campaigns requires a nuanced understanding of the most important metrics.  Join us on Wednesday, July 10th at 9 am PT / 12 pm ET for our webinar “Metrics that […]

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