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April 2026
Industry Classification Upgrade: ZoomInfo's Research team validated and applied updated industry
classifications to 71.5% of Tier A companies, with more than 80% of changes confirmed as
improvements. If your team uses industry filters in routing rules, scoring models, or audience
segments, review those configurations after April 15.Location Quality Improvements: Verified HQ location coverage has grown from approximately 45% to
79.7% (15.9 million companies), with 21.1 million low-confidence records removed and a net Tier A
count of 20.1 million (-2.4%). This is quality enforcement, not data loss. Accounts remaining in Tier A
are more reliable for territory planning and routing than before.Location Verification Companion Table (NEW — Opt-In): Delivers address verification status and
date for approximately 198 million location records, enabling confidence-based filtering in your
territory and routing workflows.Additional Updates: EGR Companion Table updated with a significantly higher fill rate; franchise-related fields cleaned across approximately 500K companies.
Data
Contact Email Accuracy: Company Domain Validation
Contact emails in ZoomInfo are now more accurately tied to the companies your contacts work for, reducing the risk of bounces from domain-mismatched addresses that damage sender reputation over time. A large-scale reprocessing of 6 million+ contact records removed emails incorrectly assigned to the wrong company domain, where contacts at one company were carrying email addresses belonging to an entirely different organization, with correct-domain replacements applied where available. The improvement is live across all ZoomInfo products, integrations, and exports automatically, with no action required.
April 2026 Company Data Cube Release
The April 2026 Company Data Cube delivers three major improvements: the largest industry reclassification in
ZoomInfo's history across all 20 million Tier A companies, verified headquarters location coverage expanding
to 79.7% of Tier A, and a new Location Verification Companion Table available for immediate opt-in.
What's New in This Release:
Access: All improvements apply automatically to DaaS customers. The Location Verification Companion Table
requires opt-in through your CSM or DaaS team. Platform and Copilot customers receive updated underlying
data automatically.
Location Enrichment Now Identifies the Right Location More Accurately
When you enrich a company record with a mailing address, say, a street address in Chicago, you can now be more confident you will get the correct Chicago office. Location enrichment through RingLead and ZoomInfo's Company Master Data Enrich API now identifies the right office location 24 percentage points more accurately, and the right company 12 percentage points more accurately. So territory assignments reach the right office, CRM records reflect where buyers actually work, and ABM campaigns hit the correct location. Total match rates will decrease by 2-3% percent by design, as the engine now better predicts wrong matches, meaning that match you receive can be trusted more than ever for territory routing, campaign targeting, and CRM updates.
25 Million Newly Published Contacts
Access 25 million newly published contacts in ZoomInfo including 13.3 million with supplemental email addresses, 8.5 million with mobile numbers, and 7.7 million with business email addresses — with the largest coverage gains in North America (11.5M) and Asia (1.85M). These contacts are immediately matchable, improving your enrichment match rates on your next job with no setup required. As ZoomInfo finds newer data on these contacts, records are automatically updated with richer details, so the coverage you access today keeps improving without any action on your end.
AI-Powered Title Classification
ZoomInfo has added classification data to 24.1 million previously unclassified contacts — covering department, seniority, job function, and management level across Operations, Engineering, Sales, Marketing, Finance, IT, and more — so the filters your team relies on to find decision-makers and build campaign audiences now return a far more complete picture. Contacts without classification data don't appear in filtered searches at all, meaning valid prospects across these functions were invisible to seniority and department filters when their titles were unclassified.
This includes international contacts with non-English job titles, who are now discoverable in search results for the first time. When contacts surface in WebSights or Copilot intent signals, they now carry department and seniority context; so instead of knowing only that someone from a target account visited your pricing page, you can see it was a VP-level contact in IT. For customers who receive ZoomInfo data deliveries, the 24.1 million newly classified contacts mean contact sets defined by department or seniority criteria are now more complete — more contacts qualify against those filters, so delivered files reflect a larger share of your true addressable market.
Ecosystem & Admin
Set up Business Context configuration
Set up GTM Studio's AI to understand your business with the new Business Context configuration workspace.
Business Context brings together company overview, product catalog, competitor intelligence, and signal
setup in one place—previously spread across multiple disconnected settings pages that made
comprehensive onboarding tedious. Document your product offerings (value propositions, pain points, proof
points etc for each), identify competitor companies, define strategic priorities, and configure domains and
intent topics that GTM Studio's AI uses to generate personalized account insights, targeted emails, and
intelligent play recommendations. Access Business Context from the left navigation in GTM Studio during
customer onboarding sessions.
Data Privacy Controls
Admins can now upload large domain lists via CSV in a single step and edit existing entries inline, eliminating
the manual, entry-by-entry work that organizations managing multiple subsidiaries, recent acquisitions, or
large vendor networks face when configuring or updating privacy settings. The redesigned page also clearly
separates how the Ignore list and Block list behave: the Ignore list filters contacts from view while the Block
list permanently deletes all historical data and cannot be undone, making this especially critical for compliance
teams in regulated industries where choosing the wrong list type carries real risk, with a confirmation modal
ensuring that distinction is never missed. Available now in the ZI Admin Portal / GTM Studio with no setup
required.
GTM Studio
Contact ZoomInfo Sales or Request More AI Credits Directly from GTM Studio
GTM Studio users on the 10K plan can now contact the ZoomInfo sales team or request more AI credits
directly from the product. A new Contact Sales option in the navigation header lets users submit a request
with one click and receive instant confirmation that a ZoomInfo expert will be in touch. When the account's
2,000 AI credit allowance is reached, non-admin users can request additional credits from their admin
through a built-in in-product prompt — keeping enrichment workflows moving without leaving GTM Studio.
Audience Lookup brings columns from any Audience or uploaded CSV directly into your existing GTM Studio Audiences
Audience Lookup brings columns from any Audience or uploaded CSV directly into your existing GTM Studio Audiences so event attendee lists, product usage metrics, territory assignments, and other external data can enrich the account segments you've already built. Select a source Audience, choose up to 15 columns, and match on any shared identifier like ZoomInfo Company ID or company domain to pull that data in as filterable, sortable columns. Find it in the Enrich panel under Formula & Transform.
Expand your match rates with more CSV mapping fields in GTM Studio Audiences
CSV uploads in GTM Studio Audiences now support the same full set of matching fields available across
ZoomInfo — including LinkedIn URL, LinkedIn Member ID, hashed email, mobile phone, and more. For
contacts, this means you can now map LinkedIn profile URLs during upload, which significantly improves
match rates for lists where LinkedIn is the primary identifier. For companies, additional fields like stock ticker
symbol, IP address, metro area, and social profiles are now available as mapping inputs.
Run Logs in Studio
Track every enrichment run in GTM Studio Audiences — see exactly what processed, what failed, how long it
took, and how many AI credits were consumed, all without digging through individual rows. Access run history
at the Audience, Sheet, or Column level, filter by column, status, team member, or date range, and export any
view as a CSV for internal auditing. Scheduled automated refresh runs are included, so when you come back
after an overnight refresh, you can see precisely what happened.
GTM Workspace
Meeting Based CRM Updates
Chorus now analyzes discovery and qualification calls to automatically populate MEDDIC, MEDDPICC, BANT,
or SPIN fields in your CRM. After any recorded meeting, click "Check for CRM Updates" to generate
AI-extracted framework values based on the conversation, review and edit suggested updates in a preview
modal, then approve to write changes directly to your CRM opportunity fields in Salesforce, HubSpot, or
other supported CRMs. Admins configure which framework to use and map fields once; reps can also trigger
updates directly from Slack meeting recap notifications without logging into Chorus.