Momentive is a leader in agile experience management, delivering powerful, purpose-built solutions that bring together the best parts of humanity and technology to redefine AI.
With OperationsOS, Momentive’s marketing and sales teams now have an advanced end-to-end data hygiene and routing system in place which has led to greater speed-to-lead and increased conversion rates.
“One of the most noticeable differences we’ve seen since expanding our relationship with ZoomInfo, is in regards to lead scoring and routing. In the past, it would take 20 minutes for a lead to pass through our enrichment and validation checks. Today, with ZoomInfo, it’s instantaneous, all those checks are happening in parallel to one another. Leads are now in front of our sales reps in less than 60 seconds,” explained Kouchnirenko.
“Thanks to ZoomInfo, we no longer have to question the source or reliability of the data in our systems. We’re now able to enrich and integrate data in any workflow, in real-time, at scale.”