ZoomInfo + PathFactory

PathFactory

The leading Content Intelligence platform, PathFactory helps B2B go-to-market teams engage more accounts, accelerate B2B sales cycles, and close more deals.

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Integrations Overview

Works with:GTM STUDIOCOPILOTZI SALESZI TALENT

ZoomInfo Experience

Data Features
Data Connector: GTM STUDIO
Mutual customers can enrich GTM Studio Audiences using their PathFactory license by creating a Custom Data Connector (Guide).

PathFactory Experience

Data Features
PathFactory Native Integration:
Mutual customers can bring ZoomInfo GTM Intelligence to deanonymize site visitors and enrich their profiles with firmographic data within PathFactory (Implementation Guide).

ZoomInfo API/MCP:
Mutual customers and partners can develop Apps to pull ZoomInfo’s GTM Intelligence via API/MCP to power vendors like PathFactory. Visit docs.zoominfo.com to learn more.
iPaaS / Integration Solutions:
ZoomInfo has pre-built integrations for various integration-platform-as-a-service (iPaaS) and similar integration vendors (Full List)

UI-Based Features
Chrome Extension: GTM STUDIO COPILOT ZI SALES ZI TALENT
ZoomInfo’s Google Chrome Extension overlays our GTM Intelligence all over the web. To request an improvement to automatically match to people or companies within PathFactory's Web App, please submit a request to helpmenow@zoominfo.com. (Overview | Connect)