Webinar

Everything you think you know about selling might be holding you back. From "you're only as good as your last sale" to treating sales as a pure numbers game, the myths embedded in sales culture are quietly killing your pipeline, your win rates, and your confidence.

Join bestselling author and sales contrarian Lee Salz for a masterclass that tears down the misconceptions costing you deals. Lee, author of Sales Differentiation, Sell Different!, and The First Meeting Differentiator, will dismantle the fallacies salespeople accept as truth and replace them with real-world strategies you can use immediately.

You will walk away knowing:

• Why there is no such thing as a "great salesperson" and what actually drives performance

• How to stop prospecting too much and start converting more

• The one scenario where a voicemail message gets a callback

• Why discovery meetings need to go away and what to replace them with

• How to increase proposal win rates starting with your next opportunity

• The two words turning buyers off and what to say instead

Come ready to laugh, learn, and rethink everything about how you sell.