A Leader in ABM, Again.
ZoomInfo Recognized as a Leader in the 2025 Gartner® Magic Quadrant™ for Account-Based Marketing Platforms, the second consecutive year.
Account-based marketing isn’t new. But high-velocity ABM powered by real-time signals and trusted data is helping go-to-market teams break new ground.
ZoomInfo Marketing was built to deliver true GTM alignment, connecting Sales, Marketing, and Operations with one unified source of truth.
That's why we're thrilled Gartner has recognized ZoomInfo Marketing as a Leader in the Magic Quadrant for Account-Based Marketing Platforms, the second consecutive year we've been named a Leader.
ZoomInfo Marketing was also recognized as a Gartner Peer Insights™ Customers’ Choice for ABM in 2025.
We believe this reflects both how far we've come, and where we're headed: We’ve doubled down on ZoomInfo Marketing's core strengths of intelligence and trust, offering deep connectivity that makes orchestration simple across sales and marketing.
And we've got an eye to the future as we build out more AI capabilities.
What Customers Are Saying on Gartner Peer Insights™
This Tool Streamlines Marketing Techniques With Reliable and User-Friendly Functionality
With the help of this amazing tool, we have successfully maximized our marketing strategies. It is a reliable and easy to use account-based marketing platform that makes things smooth for us.
The experience we have with ZoomInfo Marketing is great."
Digital Project Manager
Marketing
Streamlining Ad Campaigns with Innovative Product
I love the team we work with, they're always quick to respond and answer our questions and the product itself has helped immensely in streamlining our ad campaign process.
I love having all our campaigns in one place and being able to see all the data at once. The audience building has been huge as well for really targeting our ideal clientele."
Digital Marketing + Design Strategist
Technology
ZoomInfo Enhances Marketing Results through Stellar Partnership
The entire ZoomInfo team – sales, account management, and then their subject matter experts – have been outstanding throughout the buying, on-boarding, planning and launching phases.
We have seen our results on the marketing side spike with the platform and with their hands-on partnership."
Chief Marketing Officer
Retail
Gartner, Magic Quadrant for Account-Based Marketing Platforms, Jenifer Silverstein, Ray Pun, Upasna Chandna, Chris Chandler, 6 November 2025.
Gartner, Voice of the Customer for Account-Based Marketing Platforms, by Peer Community Contributor, 25 June 2025.
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