Stop losing deals you should have won
ZoomInfo Chorus uses AI to automatically capture, transcribe, and analyze sales and customer conversations so companies can uncover what matters without manually reviewing every call.
Analyze all customer calls, meetings, and emails.
Identify why you win and lose deals.
Turn insights into better coaching and more closed deals.
Confident
Sales-to-CS handoffs
The handoff is one of the trickiest parts of the entire sales cycle. With Chorus, we can be confident that we are getting accurate and reliable information from sales. We know exactly why a customer purchased, what the use case is, and how that customer wants to be successful.
50%
Reduction in CI spend
I'm very proud to see that implementing Chorus was not only a win that didn't slow us down, but also allowed us to free up capital for initiatives that will accelerate our teams even more.
Rapid
Pricing message correction
With Chorus, we were able to pinpoint the areas of confusion for our sales reps around our new product's pricing model. That allowed us to course correct, recalibrate our messaging with help from the product and product marketing teams, and further train our sales team.
Trusted by 35,000+ businesses
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Using ZoomInfo, I was able to get in touch with a new CIO, and start a new sales process. I would not have known this without ZoomInfo. The way they have updates on companies and industries really helped me to be educated when speaking with new prospects.
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I was able to directly connect VP Tech using ZoomInfo which helped me grab a wholesome deal covering 43 percent of my QRF.
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I found a new decision maker that had just been hired at one of my accounts, I was able to reach out to them thanks to ZoomInfo and ultimately it closed a $3k MRR deal.
Better conversations, more revenue
Capture, analyze, and act on insights from your sales calls and meetings—so you can win more deals and coach teams at scale.
Start for free hereConversation Intelligence
Conversation Intelligence
Chorus turns every conversation into actionable insights that help you improve sales performance and customer understanding
Win/Loss Analysis
Understand why deals close or fall apart
Identify winning behaviors that uplevel team skills, reduce new hire ramp time, drive methodology adherence, and ultimately drive team performance.
ZoomInfo Conversation Intelligence — Frequently Asked Questions
What is Conversation Intelligence (CI)?
Conversation Intelligence analyzes past human-to-human interactions, like sales calls and meetings, to extract insights such as sentiment, topics discussed, talk-time ratios, and performance trends. It helps sales teams understand customer needs, identify coaching opportunities, and improve deal outcomes.
How does ZoomInfo's Conversation Intelligence work?
ZoomInfo CI captures and analyzes scheduled calls and meetings with rich analytics—including transcription, sentiment, keyword detection, speaker tracking, and real-time coaching insights. On-the-Go Recording allows field reps to capture and analyze in-person conversations using a mobile device, closing intelligence gaps from unscheduled interactions.
What problems does Conversation Intelligence solve?
It helps document and analyze customer conversations, eliminating reliance on manual notes or lost insights from unscheduled interactions. Sales teams gain a full picture of touchpoints for coaching, forecasting, and pipeline management.
What’s the difference between Conversation Intelligence and Conversational AI?
Conversation Intelligence analyzes human-to-human interactions for insights; Conversational AI powers automations like chatbots, using natural language processing to interact with users in real time.
Can CI analyze more than just scheduled calls?
Yes. With On-the-Go Recording, reps can record in-person meetings, impromptu calls, or field discussions and have them automatically transcribed and analyzed with advanced CI tools, ensuring previously missed insights are captured.
Is Conversation Intelligence included in ZoomInfo Copilot?
Yes. Conversation intelligence capabilities are being embedded into the Copilot platform for enhanced sales coaching and analytics