Webinar

Prospecting doesn’t just feel tougher than ever; it is tougher. Today’s buyer doesn’t respond to yesterday’s prospecting techniques. To reach and engage prospects, your approach needs to be differentiated. You need to stand out when you reach out. And that’s exactly what you’ll learn in this advanced workshop!

Join Lee Salz, sales management strategist and bestselling author of Sales Differentiation®, Sell Different!, and The First Meeting Differentiator, for a high-impact workshop focused on strategies, tactics, and techniques that get you in the door with today’s buyer.

Attendees receive a digital workbook and take part in exercises that help you create differentiated prospecting strategies you can immediately put into practice.

During this workshop, he will share:

• Why you must stop cold-calling and what to do instead

• How to use omnichannel prospecting to build a robust, consistent pipeline 

• Your toughest competitor (and it’s not who you think!)

• How to find more of your best clients without spending a dime

• How to develop an emotive soundbyte that captivates attention

• The Trojan Horse Prospecting Strategy™: A proven approach that guarantees your message gets seen

• The #1 reason why prospects refuse to meet with salespeople, and it’s not what you’ve been told

• The missing ingredient in most prospecting messaging strategies

• Why voicemails rarely get returned, and why you should leave them anyway

• The two levels of personalization your outreach must include to be effective

• The real reason why you aren’t getting referrals and how to fix it

• And much, much more! 

This is a great program for sales leaders and salespeople to attend together, so you can build aligned, repeatable prospecting strategies to win more deals at the prices you want®.