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Stuck running the same campaigns with diminishing returns? You’ve heard of intent data—it sounds promising, but you’re unsure where to start. This session will show you how.
Join us on August 13th to hear from Pam Didner on how to think strategically about incorporating intent data into your campaigns. We’ll walk you through a practical framework and show you exactly where intent signals can make a difference—no guesswork, just clear guidance.
In this session, you’ll learn:
A proven framework for optimizing campaigns
The key benefits of using intent data
Where and how to layer intent data for maximum impact