Prioritize to Win: Finding the Right Prospects at the Right Time
Most sellers treat all accounts equally, pouring effort into 1,000 companies without considering who’s most likely to buy. The result? Wasted time and minimal results.
We’ll teach you how to prioritize your accounts with real-time intent signals and AI-driven insights.
Learn how to:
Tier your territory using proven frameworks.
Spot buying signals that indicate now is the time to act.
Focus your energy on the accounts that truly move the needle.

Messaging That Converts: Stand Out and Get Responses
Automated emails are flooding inboxes, and your prospects are deleting them faster than you can say “pipeline.” Without standout messaging, even perfect timing won’t save you.
Discover how to write outbound messages that get noticed by combining AI-powered insights, dynamic signal data, and AI-crafted communications.
You'll walk away with:
A multi-channel prospecting strategy that works.
Messaging clusters designed to grab attention and keep it.
Practical examples that elevate your emails, LinkedIn messages, and cold calls above the noise.

Multiplying Wins: A Strategic Approach to Expanding Account Pipeline
Expanding existing accounts is messy. From end users to champions, SKUs to subsidiaries, the complexity can feel overwhelming. It’s easy to miss opportunities when you’re working with incomplete CRM data and trying to track modern buyers with outdated systems
We’ll show you how to tame the chaos by unifying real-time insights from both inside your CRM and out in the wild.
You'll learn how to:
Map out key relationships and uncover expansion opportunities.
Strategically approach cross-sell and upsell conversations.
Win faster by leveraging high-quality buying signals to uncover in-market leads.

Why Copilot?
Throughout the masterclass, we’ll showcase how tools like ZoomInfo Copilot, built on the GTM Intelligence Platform, will make these strategies not just possible, but effortless. From surfacing buying signals and drafting personalized messages to identifying expansion opportunities, Copilot keeps you focused on what matters: selling smarter.
If you’re ready to stop wasting time on unqualified leads and start prospecting with confidence, this masterclass is for you.
Let's Get Started
Buckle up, because we’re about to get tactical. Whether it’s tiering your accounts, crafting killer messaging, or unlocking growth in existing customers, this is your GTM Intelligence-powered playbook for future-proofing sales success.
Click below to dive into Module 1: Prioritize to Win: Finding the Right Prospects at the Right Time