Superior Auto Executive and Leadership Team

Chad Melchi, the Chief Executive Officer & President at Superior Auto, directs the overarching corporate strategy and operational framework. Melchi guides the company's mission to provide accessible buy here/pay here financing, simplifying the vehicle acquisition process for customers facing economic hurdles. This leadership role involves ensuring the 50-location network across Indiana, Ohio, and Michigan operates cohesively, maximizing inventory turnover and customer satisfaction. By focusing on direct customer relationships, Chad Melchi drives the business model that bypasses traditional lending institutions, fostering a unique market position. The Chief Executive Officer & President's responsibilities extend to long-term financial planning and market expansion initiatives, solidifying Superior Auto's presence in its operating regions.

Justin Burnham, the Chief Operating Officer at Superior Auto, oversees the day-to-day operational execution across all 50 locations. Burnham ensures the efficient management of used car, truck, van, and SUV inventory, aligning sales efforts with the company's buy here/pay here financing model. This executive focuses on optimizing operational workflows to streamline the customer experience, from vehicle selection to financing approval. Justin Burnham's role involves implementing best practices in inventory management and customer service, directly supporting the company's objective to do business with individuals facing economic difficulties. The Chief Operating Officer's strategic input contributes to maintaining operational consistency and driving regional performance throughout Indiana, Ohio, and Michigan.

Brad Enkin, the President at Superior Auto, directs strategic initiatives and operational oversight for key market segments. Enkin focuses on enhancing the company's buy here/pay here financing programs, ensuring they remain competitive and accessible to customers in the current economic climate. This executive role involves fostering strong relationships with regional teams across Indiana, Ohio, and Michigan, driving performance and adherence to company standards. Brad Enkin's leadership contributes to the expansion of Superior Auto's service offerings and market penetration. The President's responsibilities include championing operational excellence and ensuring the company's mission of providing hassle-free vehicle financing is consistently met.

Ronald Latone, the President at Superior Auto, spearheads critical regional development and operational strategies. Latone concentrates on expanding Superior Auto's footprint and optimizing the customer journey within its 50 locations, particularly focusing on the buy here/pay here financing model. This executive ensures that operational standards are maintained across Indiana, Ohio, and Michigan, supporting the company's commitment to serving customers with accessible financing options. Ronald Latone's leadership drives initiatives aimed at increasing inventory turnover and enhancing the overall customer experience. The President's role is pivotal in navigating market dynamics and reinforcing Superior Auto's position as a trusted provider of pre-owned vehicles and financing.

Michael Inglis, the Chief Information Officer at Superior Auto, architects and manages the company's technology infrastructure. Inglis is responsible for the systems that support Superior Auto's unique buy here/pay here financing operations, ensuring data integrity and system reliability across 50 locations. This leadership position involves overseeing the development and maintenance of IT solutions that enhance operational efficiency and customer accessibility. Michael Inglis drives the digital strategy, enabling seamless transactions and robust data management critical to the company's business model. The Chief Information Officer's focus includes cybersecurity, system upgrades, and the integration of new technologies to support Superior Auto's growth and market presence in Indiana, Ohio, and Michigan.