Superior Auto Executive and Leadership Team

Chad Melchi, the Chief Executive Officer & President at Superior Auto, directs the overarching corporate strategy and market positioning. Melchi architects the company's expansion initiatives across Indiana, Ohio, and Michigan, ensuring the buy here/pay here financing model effectively serves a broad customer base. This leadership role involves aligning operational execution with strategic growth objectives, particularly in navigating current economic conditions. By focusing on direct customer engagement, Chad Melchi drives the company's mission to provide accessible automotive solutions. The Chief Executive Officer & President ensures robust financial oversight and cultivates a culture of service excellence throughout the organization's 50 locations.

Justin Burnham, the Chief Operating Officer at Superior Auto, oversees the daily operational execution across all 50 locations in Indiana, Ohio, and Michigan. Burnham manages the inventory selection and disposition processes for used cars, trucks, vans, and sport utility vehicles, ensuring a diverse and appealing stock for customers. This role involves optimizing the buy here/pay here financing operations to streamline the customer acquisition and retention cycles. By focusing on operational efficiency, Justin Burnham supports the company's commitment to providing hassle-free automotive solutions. The Chief Operating Officer ensures seamless integration between sales, financing, and vehicle preparation, directly impacting customer satisfaction and operational scalability.

Ron Latone, the President at Superior Auto, drives strategic market penetration and business development initiatives within Indiana, Ohio, and Michigan. Latone focuses on expanding the company's reach and reinforcing its position as a leading provider of buy here/pay here financing. This leadership position involves cultivating key relationships and identifying new opportunities for growth across the 50-location network. By championing customer-centric approaches, Ron Latone ensures the company effectively addresses the automotive needs of the communities it serves. The President oversees regional performance metrics and guides strategic planning to enhance market share and operational effectiveness.

Brad Enkin, the President at Superior Auto, spearheads initiatives focused on enhancing the customer journey and optimizing the buy here/pay here financing experience. Enkin directs efforts to ensure a wide selection of quality used vehicles is available at all 50 locations throughout Indiana, Ohio, and Michigan. This role involves fostering strong customer relationships and ensuring the company's value proposition resonates within the current economic climate. By prioritizing customer satisfaction, Brad Enkin reinforces Superior Auto's commitment to accessible automotive solutions. The President collaborates with operational teams to drive service excellence and maintain the company's reputation for reliability and trust.

Michael Inglis, the Chief Information Officer at Superior Auto, leads the technological infrastructure supporting the company's extensive operations across Indiana, Ohio, and Michigan. Inglis directs the development and maintenance of systems that facilitate convenient buy here/pay here financing, ensuring data integrity and system security for customer transactions. This role involves evaluating and implementing innovative technology solutions to enhance operational efficiency and customer experience. By focusing on digital transformation, Michael Inglis supports Superior Auto's mission to simplify the car buying process. The Chief Information Officer ensures robust IT support for all 50 locations, driving technological advancements that align with business objectives and market demands.