Baxter Auto Group Executive and Leadership Team

July, 2026

Leadership Overview

Baxter Auto Group has 6 executives leading key functions including marketing, finance, human resources, operations, and presidential oversight.

Driven by a legacy of customer trust, Baxter Auto Group is committed to delivering superior automotive experiences and maintaining strong community ties through its family-owned, locally-operated approach.

Leadership Roles at Baxter Auto Group

  • Chief Financial Officer - David Screnar
  • Chief Operating Officer & Managing Partner - Dean Arkfeld
  • Chief Operating Officer & Managing Partner - Shawn Arkfeld
  • President - Tyrone Williams
  • Chief Marketing Officer - Courtney Goldenberg
  • Chief Human Resources Officer - Christopher Rackers
  • David Screnar - Chief Financial Officer

    David Screnar, the Chief Financial Officer at Baxter Auto Group, manages all financial operations and strategic fiscal planning. Overseeing accounting, budgeting, and financial reporting, Screnar ensures the fiscal health and stability of the dealership group. This critical role involves managing capital investments, optimizing financial performance, and mitigating financial risks. By developing robust financial models, David Screnar supports the company's growth objectives and maintains its strong financial standing within the automotive retail sector. The Chief Financial Officer's expertise is vital for sustaining the long-term success and operational efficiency of Baxter Auto Group's multiple locations.
    David Screnar

    Dean Arkfeld - Chief Operating Officer & Managing Partner

    Dean Arkfeld, the Chief Operating Officer & Managing Partner at Baxter Auto Group, drives operational efficiency and strategic growth across the dealership network. Overseeing daily operations, sales processes, and service departments, Arkfeld ensures the delivery of exceptional customer experiences. This leadership position involves optimizing resource allocation and implementing best practices to enhance dealership performance. By focusing on operational excellence, Dean Arkfeld supports the company's mission of providing quality new, used, and pre-owned vehicles. The Chief Operating Officer & Managing Partner's strategic vision is integral to maintaining Baxter Auto Group's reputation for superior service and community support in Omaha and Lincoln.

    Shawn Arkfeld - Chief Operating Officer & Managing Partner

    Shawn Arkfeld, the Chief Operating Officer & Managing Partner at Baxter Auto Group, spearheads initiatives focused on expanding market reach and enhancing operational scalability. Overseeing strategic partnerships and dealership development, Arkfeld ensures alignment with the company's long-term objectives. This role involves identifying and integrating new technologies and processes to improve customer satisfaction and operational throughput. By driving innovation in service delivery, Shawn Arkfeld contributes significantly to the group's sustained success and its commitment to loyal customers. The Chief Operating Officer & Managing Partner's leadership is crucial for navigating the evolving automotive landscape and reinforcing Baxter Auto Group's strong presence in Kansas City.

    Tyrone Williams - President

    Tyrone Williams, the President at Baxter Auto Group, provides overarching strategic direction and leadership for the entire organization. Overseeing all executive functions and ensuring alignment with the company's founding principles, Williams guides the group's vision and long-term objectives. This executive role involves fostering a culture of excellence, driving market expansion, and maintaining strong relationships with stakeholders. By championing superior customer service, Tyrone Williams reinforces Baxter Auto Group's commitment to its loyal customer base and the local communities it serves. The President's leadership is instrumental in upholding the family-owned values and operational integrity that define the dealership group across Nebraska and beyond.

    Courtney Goldenberg - Chief Marketing Officer

    Courtney Goldenberg, the Chief Marketing Officer at Baxter Auto Group, directs all brand strategy and customer engagement initiatives. Overseeing digital marketing, advertising campaigns, and public relations, Goldenberg ensures consistent brand messaging across all platforms. This leadership role involves analyzing market trends to identify new opportunities for customer acquisition and retention. By optimizing marketing spend, Courtney Goldenberg drives lead generation and enhances the dealership group's market presence in Omaha, Lincoln, and Kansas City. The Chief Marketing Officer's efforts directly support the company's mission of providing superior customer service and promoting quality vehicles.

    Christopher Rackers - Chief Human Resources Officer

    Christopher Rackers, the Chief Human Resources Officer at Baxter Auto Group, leads all human capital management strategies and employee relations. Overseeing talent acquisition, compensation, benefits, and organizational development, Rackers cultivates a positive and productive work environment. This position is essential for attracting and retaining skilled professionals who embody the company's commitment to superior customer service. By implementing effective HR policies, Christopher Rackers ensures compliance and fosters a culture of continuous improvement across the organization. The Chief Human Resources Officer's focus on employee well-being and professional growth directly contributes to the operational excellence of Baxter Auto Group.
    Christopher Rackers

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    Frequently Asked Questions Regarding Baxter Auto Group Top Executives and Leadership Team

    Who leads Baxter Auto Group?
    Baxter Auto Group is led by David Screnar (Chief Financial Officer), along with executives such as Dean Arkfeld (Chief Operating Officer & Managing Partner) and Shawn Arkfeld (Chief Operating Officer & Managing Partner).
    Who is part of Baxter Auto Group’s executive team?
    The executive team of Baxter Auto Group includes leaders such as David Screnar (Chief Financial Officer), Dean Arkfeld (Chief Operating Officer & Managing Partner), Shawn Arkfeld (Chief Operating Officer & Managing Partner) and other senior executives.
    How many executives does Baxter Auto Group have?
    Baxter Auto Group has 6 executives leading key business areas.
    What roles are included in Baxter Auto Group’s leadership team?
    The leadership team of Baxter Auto Group includes roles such as Chief Financial Officer, Chief Operating Officer & Managing Partner, Chief Operating Officer & Managing Partner, President, Chief Marketing Officer.