Leadership Overview
Baxter Auto Group has 7 executives leading key functions including finance, marketing, operations, human resources, and executive leadership.
Driven by a commitment to superior customer service, Baxter Auto Group upholds a family-owned ethos, focusing on quality vehicles and community support across Omaha, Lincoln, and Kansas City.
Driven by a commitment to superior customer service, Baxter Auto Group upholds a family-owned ethos, focusing on quality vehicles and community support across Omaha, Lincoln, and Kansas City.
Leadership Roles at Baxter Auto Group
David Screnar - Chief Financial Officer
David Screnar, the Chief Financial Officer at Baxter Auto Group, directs all financial operations and fiscal strategy. Screnar manages budgeting, forecasting, and financial reporting, ensuring the fiscal health of the dealership group. This role involves optimizing financial performance and identifying opportunities for cost savings and revenue enhancement across all locations. David Screnar oversees investment strategies and manages relationships with financial institutions, securing capital for expansion and operational needs. The Chief Financial Officer's oversight extends to risk management and compliance, safeguarding the company's assets and ensuring adherence to financial regulations. This leadership position is critical for maintaining the long-term financial stability and growth trajectory of Baxter Auto Group, supporting its mission of providing quality vehicles and superior customer service.
Dean Arkfeld - Chief Operating Officer & Managing Partner
Dean Arkfeld, the Chief Operating Officer & Managing Partner at Baxter Auto Group, spearheads operational excellence and strategic growth. Arkfeld oversees the day-to-day management of dealership operations, ensuring seamless customer experiences and efficient service delivery across the group's markets. This leadership position involves optimizing sales processes, service department efficiency, and inventory management for new, used, and pre-owned vehicles. Dean Arkfeld collaborates with other leaders to implement best practices that uphold Baxter Auto Group's reputation for quality and superior customer service. The Chief Operating Officer & Managing Partner plays a vital role in fostering a positive work environment for employees and strengthening community ties. Dean Arkfeld's focus on operational efficiency directly supports the company's mission and its long-standing relationships with loyal customers.
Shawn Arkfeld - Chief Operating Officer & Managing Partner
Shawn Arkfeld, the Chief Operating Officer & Managing Partner at Baxter Auto Group, drives operational efficiency and strategic development. Arkfeld manages key aspects of the group's operations, focusing on enhancing customer satisfaction and streamlining business processes across Omaha, Lincoln, and Kansas City. This role involves leading initiatives to improve dealership performance, from sales and service to parts and accessories. Shawn Arkfeld works closely with management teams to ensure consistent application of quality standards for new, used, and pre-owned vehicles. The Chief Operating Officer & Managing Partner is instrumental in cultivating a culture of continuous improvement and customer-centricity. Shawn Arkfeld's leadership ensures that Baxter Auto Group maintains its commitment to superior service and community engagement, reinforcing its position as a trusted local dealership group.
Janet Olsen - President
Janet Olsen, the President at Baxter Auto Group, provides executive leadership and strategic direction for the entire organization. Olsen guides the company's vision, ensuring alignment with its founding principles of superior customer service and community support. This role involves overseeing all major business functions and driving initiatives that enhance the quality of new, used, and pre-owned vehicles offered. Janet Olsen works closely with other senior leaders to foster a culture of excellence and integrity across all dealership operations in Omaha, Lincoln, and Kansas City. The President's leadership is crucial for maintaining strong relationships with customers, employees, and the local community, which have been foundational to Baxter Auto Group's success since 1957. Janet Olsen's strategic oversight ensures continued growth and adherence to the company's core values.
Tyrone Williams - President
Tyrone Williams, the President at Baxter Auto Group, directs overarching corporate strategy and operational oversight. Williams leads the executive team in upholding the company's commitment to providing superior customer service and quality vehicles. This position involves guiding strategic planning, market expansion, and the continuous improvement of dealership operations across the group's service areas. Tyrone Williams ensures that Baxter Auto Group remains a locally-operated, family-owned entity deeply connected to its customers and the community. The President's focus is on driving sustainable growth while reinforcing the brand's reputation for reliability and integrity in the sale of new, used, and pre-owned vehicles. Tyrone Williams' leadership is pivotal in maintaining the company's strong market presence and its legacy of customer loyalty.
Courtney Goldenberg - Chief Marketing Officer
Courtney Goldenberg, the Chief Marketing Officer at Baxter Auto Group, architects and executes comprehensive marketing strategies. Goldenberg drives brand awareness and customer acquisition initiatives across all dealership locations in Omaha, Lincoln, and Kansas City. This role involves overseeing digital marketing, advertising campaigns, public relations, and customer engagement programs. Courtney Goldenberg analyzes market trends and customer behavior to refine marketing efforts, ensuring alignment with the company's sales objectives and commitment to superior customer service. The Chief Marketing Officer leads the marketing team in developing compelling campaigns that highlight the quality of new, used, and pre-owned vehicles. By fostering strong customer relationships and enhancing brand loyalty, Goldenberg directly contributes to Baxter Auto Group's sustained success and community support.
Christopher Rackers - Chief Human Resources Officer
Christopher Rackers, the Chief Human Resources Officer at Baxter Auto Group, directs all human capital strategies and employee relations. Rackers oversees talent acquisition, development, and retention programs, ensuring a skilled and motivated workforce across all dealership locations. This role involves cultivating a positive and productive work environment that aligns with Baxter Auto Group's family-owned values and commitment to superior customer service. Christopher Rackers develops and implements HR policies, compensation structures, and benefits programs designed to attract and retain top talent. The Chief Human Resources Officer plays a critical part in fostering employee engagement and supporting the professional growth of individuals within the organization. Christopher Rackers' leadership ensures that the human resources function effectively supports the company's operational goals and its deep connection with the local community.

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