CarMax Executive and Leadership Team

July, 2026

Leadership Overview

CarMax has 4 executives leading key functions including strategy, human resources, finance, and innovation.

Driven by a commitment to customer satisfaction, CarMax is dedicated to revolutionizing the used car industry through transparency and convenience, impacting the automotive retail landscape nationwide.

Leadership Roles at CarMax

  • President & Chief Executive Officer - Keith Barr
  • Executive Vice President & Chief Financial Officer - Thomas Reedy
  • Senior Vice President, Chief Human Resources Officer - Craig Cronheim
  • Executive VP and Chief Innovation & People Officer - Diane Cafritz
  • Keith Barr - President & Chief Executive Officer

    Keith Barr, the President & Chief Executive Officer at CarMax, directs the overarching strategy and operational execution for the company's nationwide used vehicle retail and financing operations. Barr guides the enterprise's expansion and market positioning, ensuring alignment with the core mission of transforming the automotive retail experience. This leadership role involves setting the strategic vision for both CarMax Sales Operations and CarMax Auto Finance, driving innovation in customer service and vehicle acquisition. Overseeing the company's financial performance and long-term growth initiatives, Barr ensures CarMax maintains its competitive edge in the dynamic used vehicle market. By championing a culture of integrity and customer focus, Keith Barr solidifies CarMax's reputation as a trusted leader in the industry, impacting millions of customers across the United States.
    Keith Barr

    Thomas Reedy - Executive Vice President & Chief Financial Officer

    Thomas Reedy, the Executive Vice President & Chief Financial Officer at CarMax, commands the financial strategy and fiscal operations for the company's extensive used vehicle retail and auto finance segments. Reedy oversees all financial planning, accounting, treasury, and investor relations activities, ensuring robust financial health and strategic resource allocation across the United States. This critical role involves managing the financial implications of CarMax's innovative business model, including its vehicle sales operations and the CarMax Auto Finance division. By providing rigorous financial oversight and analysis, the Chief Financial Officer supports informed decision-making to drive profitability and sustainable growth. Thomas Reedy's leadership ensures the company meets its financial obligations while pursuing strategic investments that enhance market competitiveness and customer value. His expertise is vital for navigating the complexities of the automotive retail and finance industries.

    Craig Cronheim - Senior Vice President, Chief Human Resources Officer

    Craig Cronheim, the Senior Vice President, Chief Human Resources Officer at CarMax, architects the human capital strategy to support the company's extensive retail and financing operations. Cronheim oversees all aspects of talent management, employee development, and organizational culture across the United States. This leadership position involves ensuring CarMax attracts, retains, and develops a high-performing workforce capable of delivering exceptional customer experiences. By fostering an inclusive and engaging work environment, Cronheim directly supports the company's mission to provide transparency and convenience in the used vehicle market. The Chief Human Resources Officer drives initiatives that enhance employee well-being and professional growth, crucial for maintaining CarMax's operational excellence. Craig Cronheim's strategic direction in human resources is fundamental to the company's ability to scale and innovate its service offerings nationwide.
    Craig Cronheim

    Diane Cafritz - Executive VP and Chief Innovation & People Officer

    Diane Cafritz, the Executive VP and Chief Innovation & People Officer at CarMax, spearheads the company's forward-thinking initiatives and its comprehensive people strategy across the United States. Cafritz drives the development and implementation of innovative solutions that enhance both the customer journey and the employee experience within the automotive retail sector. This dual focus involves identifying emerging trends and technologies to transform CarMax's operations, while simultaneously cultivating a dynamic and supportive organizational culture. The Chief Innovation & People Officer ensures that CarMax remains at the forefront of the industry by fostering a culture of continuous improvement and employee engagement. By integrating innovation with human capital development, Diane Cafritz directly contributes to the company's mission of revolutionizing the used car market. Her leadership is essential for adapting to evolving consumer demands and maintaining a competitive advantage.

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    Frequently Asked Questions Regarding CarMax Top Executives and Leadership Team

    Who leads CarMax?
    CarMax is led by Keith Barr (President & Chief Executive Officer), along with executives such as Thomas Reedy (Executive Vice President & Chief Financial Officer) and Craig Cronheim (Senior Vice President, Chief Human Resources Officer).
    Who is part of CarMax’s executive team?
    The executive team of CarMax includes leaders such as Keith Barr (President & Chief Executive Officer), Thomas Reedy (Executive Vice President & Chief Financial Officer), Craig Cronheim (Senior Vice President, Chief Human Resources Officer) and other senior executives.
    How many executives does CarMax have?
    CarMax has 4 executives leading key business areas.
    What roles are included in CarMax’s leadership team?
    The leadership team of CarMax includes roles such as President & Chief Executive Officer, Executive Vice President & Chief Financial Officer, Senior Vice President, Chief Human Resources Officer, Executive VP and Chief Innovation & People Officer.