CarMax Executive and Leadership Team

October, 2026

Leadership Overview

CarMax has 6 executives leading key functions including corporate strategy, financial management, operational oversight, sales growth, human capital innovation, and digital customer experience.

Focused on transforming the automotive retail landscape, CarMax delivers transparent vehicle purchasing solutions while maintaining a robust financial services infrastructure across the United States.

Leadership Roles at CarMax

  • President & Chief Executive Officer - Keith Barr
  • Executive Vice President & Chief Financial Officer - Thomas Reedy
  • President - Foysal Kabir
  • President, Club Senior Sales Double Diamond Level - Willie Blackwel
  • Executive VP and Chief Innovation & People Officer - Diane Cafritz
  • Executive Vice President, Chief Digital & Customer Officer - Elizabeth Dirgins
  • Keith Barr - President & Chief Executive Officer

    Keith Barr, the President & Chief Executive Officer at CarMax, directs the overarching corporate strategy for the national used vehicle retail network. Barr manages the integration of the CarMax Sales Operations and CarMax Auto Finance segments to ensure cohesive market performance. By aligning executive leadership with long-term growth objectives, the President & Chief Executive Officer optimizes the retail footprint across the United States. This leadership role involves constant evaluation of market trends in domestic, imported, and luxury vehicle sectors. Keith Barr maintains rigorous standards for reconditioning and repair services to uphold brand reputation. Through the coordination of cross-functional teams, the President & Chief Executive Officer drives operational efficiency and financial stability. Ultimately, Barr secures the competitive positioning of the organization within the evolving automotive retail industry while fostering sustainable expansion across all regional markets.
    Keith Barr

    Thomas Reedy - Executive Vice President & Chief Financial Officer

    Thomas Reedy, the Executive Vice President & Chief Financial Officer at CarMax, oversees the fiscal health and capital allocation strategies for the entire enterprise. Reedy manages the financial reporting processes and the CarMax Auto Finance segment, ensuring diverse financing alternatives remain available to retail customers across the credit spectrum. By architecting robust financial frameworks, the Executive Vice President & Chief Financial Officer supports the company's ability to scale operations and invest in new vehicle inventory. Thomas Reedy collaborates with institutional partners to maintain liquidity and manage risk effectively. This role requires precise oversight of budgetary controls and investment in reconditioning infrastructure. Through the implementation of data-driven financial models, the Executive Vice President & Chief Financial Officer enhances shareholder value and supports the broader mission of providing accessible vehicle ownership. Reedy ensures the organization maintains a strong balance sheet to navigate fluctuating market conditions.

    Foysal Kabir - President

    Foysal Kabir, the President at CarMax, directs the tactical execution of the CarMax Sales Operations segment to maximize market penetration. Kabir manages the daily performance of retail locations, focusing on the inventory mix of hybrid, electric, and traditional vehicles. By streamlining the customer journey from initial search to final purchase, the President ensures high levels of operational excellence. Foysal Kabir coordinates with regional leadership to optimize the distribution of used vehicle auctions and extended protection plans. This leadership role involves refining the reconditioning process to maintain high quality standards across the national fleet. Through the application of rigorous performance metrics, the President drives revenue growth and operational consistency. Kabir maintains a sharp focus on the competitive landscape, ensuring the organization adapts to changing consumer preferences while sustaining a dominant presence in the automotive retail sector.

    Willie Blackwel - President, Club Senior Sales Double Diamond Level

    Willie Blackwel, the President, Club Senior Sales Double Diamond Level at CarMax, drives high-volume sales initiatives and customer acquisition strategies. Blackwel manages the specialized sales teams responsible for luxury and high-demand vehicle segments, ensuring consistent revenue generation. By architecting advanced sales methodologies, the President, Club Senior Sales Double Diamond Level enhances the effectiveness of the retail workforce. Willie Blackwel collaborates with the finance division to integrate financing options directly into the sales process, improving conversion rates. This leadership role involves mentoring sales personnel and implementing training programs that align with the company's commitment to transparency. Through the optimization of sales funnels and customer engagement tactics, the President, Club Senior Sales Double Diamond Level supports the company's growth targets. Blackwel ensures that every customer interaction reflects the brand's core values while maintaining a focus on achieving aggressive sales milestones.
    Willie Blackwel

    Diane Cafritz - Executive VP and Chief Innovation & People Officer

    Diane Cafritz, the Executive VP and Chief Innovation & People Officer at CarMax, directs the human capital strategy and the integration of innovative technologies into the workplace. Cafritz manages talent acquisition, organizational development, and the cultural initiatives that support the company's retail mission. By architecting programs that foster employee engagement, the Executive VP and Chief Innovation & People Officer ensures the workforce remains aligned with the company's service standards. Diane Cafritz oversees the implementation of digital tools that improve operational workflows and employee productivity. This leadership role involves bridging the gap between technological advancement and human performance to drive organizational agility. Through the cultivation of a high-performance culture, the Executive VP and Chief Innovation & People Officer supports the company's ability to adapt to market shifts. Cafritz ensures that the organization attracts and retains the talent necessary to maintain its leadership position in the automotive industry.

    Elizabeth Dirgins - Executive Vice President, Chief Digital & Customer Officer

    Elizabeth Dirgins, the Executive Vice President, Chief Digital & Customer Officer at CarMax, directs the digital transformation of the customer experience. Dirgins manages the online platforms and mobile interfaces that allow customers to browse, finance, and purchase vehicles seamlessly. By architecting a unified omnichannel strategy, the Executive Vice President, Chief Digital & Customer Officer ensures that the digital and physical retail experiences remain fully integrated. Elizabeth Dirgins oversees the data analytics teams to personalize customer interactions and improve the efficiency of the vehicle search process. This leadership role involves constant innovation in the digital space to meet the evolving expectations of modern car buyers. Through the deployment of advanced customer-facing technologies, the Executive Vice President, Chief Digital & Customer Officer drives brand loyalty and market share. Dirgins ensures that the digital infrastructure supports the company's long-term goal of providing a frictionless automotive retail experience.
    Elizabeth Dirgins

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    Frequently Asked Questions Regarding CarMax Top Executives and Leadership Team

    Who leads CarMax?
    CarMax is led by Keith Barr (President & Chief Executive Officer), along with executives such as Thomas Reedy (Executive Vice President & Chief Financial Officer) and Foysal Kabir (President).
    Who is part of CarMax’s executive team?
    The executive team of CarMax includes leaders such as Keith Barr (President & Chief Executive Officer), Thomas Reedy (Executive Vice President & Chief Financial Officer), Foysal Kabir (President) and other senior executives.
    How many executives does CarMax have?
    CarMax has 6 executives leading key business areas.
    What roles are included in CarMax’s leadership team?
    The leadership team of CarMax includes roles such as President & Chief Executive Officer, Executive Vice President & Chief Financial Officer, President, President, Club Senior Sales Double Diamond Level, Executive VP and Chief Innovation & People Officer.