Leadership Overview
simPRO has 5 executives leading key functions including strategy, technology, revenue, finance, and human resources.
Focused on empowering trade contractors through cloud-based innovation, simPRO delivers essential job management software to field service businesses across global markets in Australia, New Zealand, the United Kingdom, and the United States.
Focused on empowering trade contractors through cloud-based innovation, simPRO delivers essential job management software to field service businesses across global markets in Australia, New Zealand, the United Kingdom, and the United States.
Leadership Roles at simPRO
Frederick Voccola - Chairman & Chief Executive Officer
Frederick Voccola, the Chairman & Chief Executive Officer at simPRO, directs the overarching corporate strategy and long-term vision for the organization. By overseeing the expansion of cloud-based job management solutions, Voccola ensures the company maintains a competitive edge within the global field service and trade contracting sectors. This leadership role involves constant collaboration with the Board to align operational goals with market demands across North America and international territories. Through rigorous oversight of organizational performance, the Chairman & Chief Executive Officer drives sustainable growth and operational excellence. Frederick Voccola maintains a focus on scaling the platform to meet the evolving needs of trade contractors. By prioritizing innovation and customer success, the executive secures the company's position as a leader in the SaaS industry, ultimately fostering a culture of high performance and strategic agility.

Ashley Mehlman - Chief Financial Officer
Ashley Mehlman, the Chief Financial Officer at simPRO, manages the financial health and fiscal strategy of the organization. Overseeing capital allocation, budgeting, and financial reporting, the Chief Financial Officer ensures the company maintains the resources necessary to support its cloud-based software development and international expansion. This role involves providing critical insights to the executive team to guide investment decisions and operational efficiency. By monitoring financial performance across global markets, Mehlman secures the stability required for sustained growth. Ashley Mehlman maintains rigorous oversight of fiscal compliance and risk management to protect the company's assets. Through the optimization of financial processes, the Chief Financial Officer supports the strategic objectives of the business. This leadership role ensures that all departments have the financial backing to deliver high-quality project management solutions to trade contractors, ultimately driving the company's overall market impact.
Clint Parker - Chief Technology Officer
Clint Parker, the Chief Technology Officer at simPRO, architects the technical roadmap and cloud infrastructure supporting the company's core software offerings. Overseeing the engineering and product development teams, the Chief Technology Officer ensures the platform remains robust, scalable, and secure for trade contractors operating in diverse global markets. This role involves integrating advanced features that streamline project management and field service workflows. By driving technical innovation, Parker enables the organization to deliver high-value solutions that address complex industry challenges. Clint Parker maintains close alignment with product management to translate market requirements into functional software capabilities. Through the continuous optimization of the development lifecycle, the Chief Technology Officer enhances system reliability and performance. This technical leadership supports the broader mission of providing efficient, cloud-based tools that empower field service businesses to achieve operational success.
Pete Mansel - Chief Revenue Officer
Pete Mansel, the Chief Revenue Officer at simPRO, executes the global sales strategy and manages customer acquisition initiatives across all operating regions. Overseeing the alignment of marketing, sales, and customer success functions, the Chief Revenue Officer drives revenue growth by expanding the footprint of the company's SaaS platform within the trade contracting industry. This leadership role involves identifying new market opportunities and optimizing the sales funnel to increase conversion rates. By fostering strong relationships with partners and clients, Mansel ensures the organization meets aggressive financial targets. Pete Mansel maintains a focus on delivering value to field service businesses through targeted outreach and strategic account management. Through the implementation of data-driven sales processes, the Chief Revenue Officer enhances market penetration and strengthens the company's competitive standing. This role remains central to achieving long-term financial stability and scaling the business globally.

Beth Erickson - Chief Human Resources Officer
Beth Erickson, the Chief Human Resources Officer at simPRO, directs the talent acquisition, organizational development, and employee engagement strategies. Overseeing the human capital requirements across all global offices, the Chief Human Resources Officer ensures the company attracts and retains the specialized talent needed to build and support complex field service software. This role involves fostering a culture of innovation and collaboration that aligns with the company's mission. By implementing comprehensive training and development programs, Erickson empowers the workforce to meet the demands of a rapidly evolving SaaS market. Beth Erickson maintains a focus on building high-performing teams that drive operational success. Through the management of compensation, benefits, and workplace policies, the Chief Human Resources Officer supports the well-being and productivity of the entire organization. This leadership role remains essential for maintaining the human infrastructure that enables the company to serve trade contractors effectively.
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