Alorica Executive and Leadership Team

May, 2026

Leadership Overview

Alorica has 10 executives leading key functions including strategy, operations, revenue, sales, legal, finance, and medical.

Driven by a commitment to customer experience, Alorica empowers brands worldwide to forge meaningful customer connections through deep managed services expertise, advanced analytics, and AI-enabled capabilities, fostering long-term loyalty and operational efficiency.

Leadership Roles at Alorica

  • Co-Chief Executive Officer - Max Schwendner
  • Treasurer & Chief Financial Officer - Cynde Huebner
  • Chief Operating Officer - Rainerio Borja
  • Chief Operating Officer, Alorica - Brian Delaney
  • Executive Assitant To the Chief Operating Officer - Eliza Melendres
  • President, Global Business Services & Chief Legal Officer - Daniel Montenaro
  • Chief Revenue Officer - Scott Sexton
  • Chief Sales Officer (CSO) - Aimee Ford
  • Chief of Staff (Asia) - Sarah Machan-De Silva
  • Chief Medical Officer - Ian Liu
  • Max Schwendner - Co-Chief Executive Officer

    Max Schwendner, the Co-Chief Executive Officer at Alorica, directs the overarching strategic vision and operational execution for the global customer experience leader. Schwendner guides the company's expansion into new markets and the development of innovative service offerings that align with evolving customer demands. This leadership role involves fostering a culture of performance excellence and driving the integration of advanced analytics and automation across all business units. By championing digital transformation initiatives, Schwendner ensures Alorica remains at the forefront of the industry, delivering exceptional value to clients and enhancing customer loyalty. The Co-Chief Executive Officer's focus extends to optimizing global operations and ensuring seamless service delivery worldwide, directly impacting Alorica's market position and financial growth.
    Max Schwendner

    Cynde Huebner - Treasurer & Chief Financial Officer

    Cynde Huebner, the Treasurer & Chief Financial Officer at Alorica, directs the company's financial strategy, fiscal management, and capital allocation to support global operations and growth initiatives. Huebner oversees all financial planning, accounting, treasury functions, and investor relations, ensuring robust financial health and compliance. This executive leadership position involves managing financial risks, optimizing cash flow, and driving initiatives that enhance profitability and shareholder value. By providing strategic financial guidance, Cynde Huebner ensures Alorica has the resources to invest in advanced analytics, automation, and AI-enabled capabilities. The Treasurer & Chief Financial Officer's expertise is crucial for maintaining operational efficiency and supporting Alorica's mission of building long-term customer loyalty.

    Rainerio Borja - Chief Operating Officer

    Rainerio Borja, the Chief Operating Officer at Alorica, oversees the day-to-day operational functions and service delivery across the company's extensive global network. Borja drives operational efficiency and performance excellence, ensuring that Alorica consistently meets and exceeds client expectations. This leadership position involves managing large-scale teams, implementing best practices in customer support, and optimizing resource allocation to enhance productivity. Borja's responsibilities include the strategic deployment of automation and AI-enabled capabilities to streamline processes and improve customer interactions. By focusing on scalable solutions and continuous improvement, the Chief Operating Officer directly contributes to Alorica's mission of building long-term customer loyalty and driving significant operational gains for its brand partners.
    Rainerio Borja

    Brian Delaney - Chief Operating Officer, Alorica

    Brian Delaney, the Chief Operating Officer, Alorica at Alorica, manages critical operational aspects of the company's global service delivery, focusing on enhancing efficiency and client satisfaction. Delaney directs the implementation of operational strategies that support Alorica's commitment to digital transformation and customer experience excellence. This leadership function involves optimizing workflows, managing large-scale operational teams, and ensuring the consistent delivery of high-quality services across diverse client portfolios. By driving process improvements and leveraging advanced technologies, Brian Delaney ensures that Alorica's operational framework supports sustainable growth and strengthens client relationships. The Chief Operating Officer, Alorica's strategic oversight directly contributes to the company's ability to build lasting customer loyalty and achieve significant operational efficiencies.
    Brian Delaney

    Eliza Melendres - Executive Assitant To the Chief Operating Officer

    Eliza Melendres, the Executive Assistant To the Chief Operating Officer at Alorica, provides comprehensive administrative and operational support to facilitate the efficient functioning of the Chief Operating Officer's office. Melendres manages complex scheduling, coordinates critical meetings, and handles confidential information, ensuring seamless workflow and communication. This role involves proactively addressing logistical challenges and supporting the execution of key operational initiatives across Alorica's global service delivery network. By maintaining organized operations and facilitating effective communication, Eliza Melendres directly contributes to the Chief Operating Officer's ability to drive performance excellence and operational efficiency. The Executive Assistant To the Chief Operating Officer plays a vital part in supporting Alorica's mission of creating meaningful customer connections.
    Daniel Montenaro, the President, Global Business Services & Chief Legal Officer at Alorica, directs both the company's extensive global business services operations and its comprehensive legal affairs. Montenaro ensures that Alorica's business practices and client engagements adhere to all legal and regulatory requirements while driving operational excellence across global service delivery. This dual leadership role involves overseeing strategic initiatives that enhance client loyalty and operational efficiency, alongside managing all legal aspects of the company, including compliance, contracts, and risk management. By integrating legal acumen with operational leadership, Daniel Montenaro safeguards Alorica's interests and supports its mission of empowering brands worldwide. The President, Global Business Services & Chief Legal Officer's strategic vision is critical for sustainable growth and market leadership.
    Daniel Montenaro

    Scott Sexton - Chief Revenue Officer

    Scott Sexton, the Chief Revenue Officer at Alorica, spearheads all revenue-generating activities and client acquisition strategies for the global customer experience provider. Sexton directs the sales and business development teams, focusing on expanding Alorica's market share and forging strategic partnerships with leading brands. This critical role involves developing and executing comprehensive go-to-market plans that leverage the company's expertise in digital transformation and managed services. By identifying new growth opportunities and ensuring alignment between sales efforts and client needs, the Chief Revenue Officer directly drives the company's financial performance. Scott Sexton's leadership ensures that Alorica's innovative solutions are effectively communicated and delivered to clients seeking to enhance their customer connections and operational efficiency.

    Aimee Ford - Chief Sales Officer (CSO)

    Aimee Ford, the Chief Sales Officer (CSO) at Alorica, leads the global sales organization, driving strategic initiatives to expand client relationships and revenue streams. Ford directs the sales force in delivering Alorica's comprehensive customer experience and digital transformation solutions to a diverse range of brands worldwide. This executive position involves developing and executing innovative sales strategies, fostering a high-performance sales culture, and ensuring alignment with market demands. By focusing on client success and identifying new opportunities for growth, Aimee Ford plays a pivotal role in strengthening Alorica's market presence. The Chief Sales Officer (CSO) ensures that the company's advanced analytics, automation, and AI capabilities are effectively leveraged to create meaningful customer connections and drive operational efficiency for clients.
    Aimee Ford

    Sarah Machan-De Silva - Chief of Staff (Asia)

    Sarah Machan-De Silva, the Chief of Staff (Asia) at Alorica, provides strategic support and operational oversight for the company's initiatives across the Asian region. Machan-De Silva facilitates the execution of key business objectives, ensuring alignment with Alorica's global strategy and fostering effective communication across diverse teams. This role involves driving critical projects, managing cross-functional collaborations, and enhancing operational efficiency within the Asian market. By supporting leadership in strategic planning and implementation, Sarah Machan-De Silva contributes significantly to Alorica's growth and its ability to deliver exceptional customer experiences in the region. The Chief of Staff (Asia) ensures that regional operations effectively leverage Alorica's expertise in digital transformation and managed services.

    Ian Liu - Chief Medical Officer

    Ian Liu, the Chief Medical Officer at Alorica, provides strategic medical leadership and oversight, particularly relevant for clients in the healthcare sector. Liu guides the integration of health-related insights and compliance standards into Alorica's service offerings, ensuring sensitive customer interactions are handled with expertise and care. This role involves advising on health-specific operational protocols and ensuring that Alorica's digital transformation services meet the unique needs of healthcare clients. By focusing on patient privacy and health outcomes, Ian Liu enhances Alorica's capability to serve the healthcare industry effectively. The Chief Medical Officer's expertise is instrumental in building trust and ensuring the highest standards of service for clients requiring specialized medical knowledge.

    Explore Leadership Teams in Business Services

    Frequently Asked Questions Regarding Alorica Top Executives and Leadership Team

    Who leads Alorica?
    Alorica is led by Max Schwendner (Co-Chief Executive Officer), along with executives such as Cynde Huebner (Treasurer & Chief Financial Officer) and Rainerio Borja (Chief Operating Officer).
    Who is part of Alorica’s executive team?
    The executive team of Alorica includes leaders such as Max Schwendner (Co-Chief Executive Officer), Cynde Huebner (Treasurer & Chief Financial Officer), Rainerio Borja (Chief Operating Officer) and other senior executives.
    How many executives does Alorica have?
    Alorica has 10 executives leading key business areas.
    What roles are included in Alorica’s leadership team?
    The leadership team of Alorica includes roles such as Co-Chief Executive Officer, Treasurer & Chief Financial Officer, Chief Operating Officer, Chief Operating Officer, Alorica, Executive Assitant To the Chief Operating Officer.