Y&R Executive and Leadership Team

July, 2026

Leadership Overview

Y&R has 4 executives leading key functions including strategy, marketing, operations, and regional leadership.

Driven by innovation, Y&R operates as a premier advertising and marketing consultancy, shaping global brand narratives and delivering impactful campaigns that resonate with diverse audiences worldwide.

Leadership Roles at Y&R

  • President & Chief Executive Officer - Fred Hawrysh
  • Chief Operating Officer (Argentina) - Francisco Diez Pena
  • President - Kary McIwain
  • Chief Marketing Officer - Bill Thompson
  • Fred Hawrysh - President & Chief Executive Officer

    Fred Hawrysh, the President & Chief Executive Officer at Y&R, directs the overarching strategic vision and operational execution for the advertising and marketing consultancy. Hawrysh guides the agency's global expansion and ensures alignment with market demands, leveraging Y&R's New York City headquarters as a central hub for worldwide operations. This leadership role involves fostering innovation in client solutions and driving the agency's competitive positioning within the global marketplace. By optimizing resource allocation and championing new business development initiatives, Fred Hawrysh directly impacts Y&R's sustained growth and market influence. The President & Chief Executive Officer ensures all departments function cohesively to deliver exceptional client outcomes and maintain the agency's reputation for excellence.

    Francisco Diez Pena - Chief Operating Officer (Argentina)

    Francisco Diez Pena, the Chief Operating Officer (Argentina) at Y&R, manages the operational framework and day-to-day activities within the Argentinian market, contributing to Y&R's broader global strategy. Diez Pena focuses on optimizing resource utilization and streamlining processes to enhance service delivery and client satisfaction in the region. This role involves overseeing local teams and ensuring adherence to Y&R's high standards of operational excellence. By driving efficiency and implementing best practices, Francisco Diez Pena directly supports the agency's growth objectives in South America. The Chief Operating Officer (Argentina) plays a crucial part in adapting global strategies to local market nuances, ensuring robust performance and client retention.

    Kary McIwain - President

    Kary McIwain, the President at Y&R, drives strategic initiatives and oversees key business operations across designated sectors of the advertising and marketing consultancy. McIwain focuses on fostering client relationships and expanding the agency's service offerings, leveraging Y&R's international presence. This leadership position involves guiding teams to deliver innovative solutions and maintain exceptional service quality. By championing new business development and ensuring operational efficiency, Kary McIwain directly contributes to Y&R's sustained success and market leadership. The President ensures that all operational facets align with the company's mission to provide impactful marketing strategies and consultancy services globally.

    Bill Thompson - Chief Marketing Officer

    Bill Thompson, the Chief Marketing Officer at Y&R, spearheads all marketing strategies and brand development initiatives for the consultancy. Thompson oversees the creation and execution of campaigns that enhance Y&R's market presence and attract new clientele, drawing upon the agency's extensive global network. This position involves analyzing market trends and consumer behavior to inform strategic planning and campaign effectiveness. By developing innovative marketing approaches and managing the agency's brand identity, Bill Thompson directly contributes to Y&R's revenue growth and industry recognition. The Chief Marketing Officer ensures consistent brand messaging across all platforms and regions, solidifying Y&R's status as a leading marketing consultancy.

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    Frequently Asked Questions Regarding Y&R Top Executives and Leadership Team

    Who leads Y&R?
    Y&R is led by Fred Hawrysh (President & Chief Executive Officer), along with executives such as Francisco Diez Pena (Chief Operating Officer (Argentina)) and Kary McIwain (President).
    Who is part of Y&R’s executive team?
    The executive team of Y&R includes leaders such as Fred Hawrysh (President & Chief Executive Officer), Francisco Diez Pena (Chief Operating Officer (Argentina)), Kary McIwain (President) and other senior executives.
    How many executives does Y&R have?
    Y&R has 4 executives leading key business areas.
    What roles are included in Y&R’s leadership team?
    The leadership team of Y&R includes roles such as President & Chief Executive Officer, Chief Operating Officer (Argentina), President, Chief Marketing Officer.