Leadership Overview
VSP Vision has 10 executives leading key functions including information technology, marketing, strategic operations, business advisory, revenue growth, human resources, and client management.
Committed to enhancing member access to eyewear, VSP Vision prioritizes the Follow Your Heart initiative to ensure every individual maximizes the full value of vision care offerings.
Committed to enhancing member access to eyewear, VSP Vision prioritizes the Follow Your Heart initiative to ensure every individual maximizes the full value of vision care offerings.
Leadership Roles at VSP Vision
Jill Novelo - Senior Vice President and Chief of Staff To the Chief Executive Officer
Jill Novelo, the Senior Vice President and Chief of Staff To the Chief Executive Officer at VSP Vision, manages the strategic priorities of the executive office. Novelo facilitates communication between the Chief Executive Officer and the broader leadership team to ensure alignment on corporate objectives. By overseeing high-level projects, the Senior Vice President and Chief of Staff To the Chief Executive Officer streamlines decision-making processes that impact the entire insurance network. This role involves coordinating cross-functional initiatives that support the Follow Your Heart mission. Jill Novelo drives operational excellence by monitoring key performance indicators and adjusting strategies to meet evolving market demands. The Senior Vice President and Chief of Staff To the Chief Executive Officer acts as a primary liaison for the Board, ensuring transparency and effective governance. Novelo maintains a focus on organizational efficiency, enabling the executive team to execute the long-term vision of the company with precision and agility.
Jon Schuller - Deputy Chief of Staff To the Chief Executive Officer
Jon Schuller, the Deputy Chief of Staff To the Chief Executive Officer at VSP Vision, supports the executive office in managing daily operations and long-term strategic planning. Schuller coordinates the flow of information between departments to ensure the Chief Executive Officer remains informed on critical business developments. By overseeing administrative workflows, the Deputy Chief of Staff To the Chief Executive Officer enhances the productivity of the leadership team. This role involves preparing briefings and reports that guide the strategic direction of the company. Jon Schuller drives the execution of corporate initiatives, ensuring that all teams remain aligned with the Follow Your Heart mission. The Deputy Chief of Staff To the Chief Executive Officer manages complex schedules and priorities, allowing the executive leadership to focus on high-impact decisions. Schuller contributes to the overall stability of the organization by fostering clear communication and maintaining rigorous standards for project management and operational oversight.
Kat Mehta - Chief Information Officer
Kat Mehta, the Chief Information Officer at VSP Vision, directs the enterprise-wide digital infrastructure and data security protocols. Mehta architects scalable cloud solutions that support the seamless delivery of vision insurance services across North American markets. By integrating advanced analytics into the core business model, the Chief Information Officer optimizes how members access benefits through the VSP heart stamped lens platform. This leadership role involves constant collaboration with the technology and operations teams to ensure system reliability and data integrity. Kat Mehta drives the digital transformation agenda, ensuring that all information systems align with the broader mission of providing accessible eye care. Through the implementation of robust cybersecurity frameworks, the Chief Information Officer protects sensitive member information while maintaining high operational efficiency. Mehta consistently evaluates emerging technologies to maintain a competitive edge in the insurance industry, ultimately securing the long-term technological foundation for the entire organization.
Wendy Hauteman - Chief Marketing Officer
Wendy Hauteman, the Chief Marketing Officer at VSP Vision, executes comprehensive brand strategies that elevate the Follow Your Heart initiative. Hauteman oversees the national communication campaigns designed to help members recognize the value of VSP offerings through the heart stamped lens. By analyzing consumer behavior and market trends, the Chief Marketing Officer shapes the public perception of the company as a leader in vision health. This role requires close coordination with product development teams to ensure marketing messaging accurately reflects the quality of eyewear services provided. Wendy Hauteman drives engagement across diverse demographics, expanding the reach of the brand throughout the United States. The Chief Marketing Officer manages the creative direction of all promotional materials, ensuring consistency in the visual identity of the organization. Hauteman focuses on building long-term loyalty by clearly articulating the benefits of the insurance network, thereby strengthening the market position of the company in the competitive healthcare landscape.
Suzie Pallari - Chief of Staff & Senior Business Advisor
Suzie Pallari, the Chief of Staff & Senior Business Advisor at VSP Vision, provides critical guidance on business strategy and operational planning. Pallari advises the leadership team on complex market challenges, ensuring that all initiatives support the core mission of accessible vision care. By analyzing internal processes, the Chief of Staff & Senior Business Advisor identifies opportunities for growth and efficiency within the insurance operations. This role involves managing special projects that require deep cross-departmental collaboration. Suzie Pallari drives the implementation of strategic goals, ensuring that every business unit remains focused on the needs of the members. The Chief of Staff & Senior Business Advisor facilitates high-level meetings and synthesizes data to support informed decision-making at the executive level. Pallari maintains a broad perspective on industry trends, helping the organization adapt to changing regulatory environments while upholding the commitment to quality service and member satisfaction.
Beth O'Rorke - Chief Technology Officer & Senior VP
Beth O'Rorke, the Chief Technology Officer & Senior VP at VSP Vision, leads the development of innovative software solutions that enhance the member experience. O'Rorke oversees the engineering teams responsible for the digital platforms that allow users to access vision benefits easily. By architecting robust systems, the Chief Technology Officer & Senior VP ensures that the company remains at the forefront of technological advancement in the insurance sector. This role involves collaborating with other C-suite leaders to integrate new tools into the existing service model. Beth O'Rorke drives the adoption of emerging technologies, such as artificial intelligence, to improve service delivery and operational speed. The Chief Technology Officer & Senior VP manages the technical roadmap, ensuring that all investments align with the long-term goals of the organization. O'Rorke focuses on building secure and scalable infrastructure that supports the mission of providing high-quality eye care to millions of members.
Jennifer Dole - Chief of Staff & Senior Business Advisor
Jennifer Dole, the Chief of Staff & Senior Business Advisor at VSP Vision, manages the strategic alignment of business units to ensure consistent service delivery. Dole provides expert advice on operational improvements, focusing on how to better serve members through the VSP network. By overseeing internal communications and project tracking, the Chief of Staff & Senior Business Advisor ensures that all departments work toward the same organizational goals. This role involves analyzing business performance metrics to identify areas for optimization. Jennifer Dole drives the development of new business processes that support the Follow Your Heart initiative. The Chief of Staff & Senior Business Advisor facilitates collaboration between senior leaders, ensuring that strategic decisions are implemented effectively across the company. Dole maintains a focus on long-term sustainability, helping the organization navigate the complexities of the insurance market while delivering exceptional value to every member.
Matt Ban - Senior Vice President - Chief Revenue Officer
Matt Ban, the Senior Vice President - Chief Revenue Officer at VSP Vision, directs all revenue-generating activities and sales strategies. Ban oversees the expansion of the insurance network, ensuring that more members can access the benefits provided by the company. By analyzing market data, the Senior Vice President - Chief Revenue Officer identifies new growth opportunities and optimizes existing sales channels. This role involves working closely with the marketing and product teams to ensure that revenue targets align with the overall mission of the organization. Matt Ban drives the performance of the sales force, providing the leadership necessary to exceed financial goals. The Senior Vice President - Chief Revenue Officer manages relationships with key partners and stakeholders, ensuring that the company maintains a strong market presence. Ban focuses on sustainable revenue growth, enabling the organization to continue investing in the quality of care and the accessibility of its vision services.
Kristi Cappelletti-Matthews - Chief Human Resources Officer
Kristi Cappelletti-Matthews, the Chief Human Resources Officer at VSP Vision, leads the talent acquisition and organizational development strategies. Cappelletti-Matthews oversees the culture-building initiatives that ensure the workforce remains committed to the Follow Your Heart mission. By implementing comprehensive training and development programs, the Chief Human Resources Officer fosters a high-performance environment across all regional operations. This role involves managing employee relations and ensuring that the company attracts top talent in the insurance and technology sectors. Kristi Cappelletti-Matthews drives the diversity and inclusion agenda, ensuring that the organization reflects the communities it serves. The Chief Human Resources Officer collaborates with the executive team to align human capital strategies with the long-term business objectives of the company. Cappelletti-Matthews focuses on employee engagement and retention, recognizing that a motivated and skilled workforce is essential for delivering the high-quality vision care that members expect.
Sylvia Kelleher - Business Analyst & Chief Marketing Officer, Client Management Operations
Sylvia Kelleher, the Business Analyst & Chief Marketing Officer, Client Management Operations at VSP Vision, focuses on the intersection of data analytics and client-facing marketing strategies. Kelleher oversees the operational efficiency of client management, ensuring that every interaction with the company reinforces the value of the VSP brand. By analyzing client feedback and service data, the Business Analyst & Chief Marketing Officer, Client Management Operations identifies trends that inform future marketing campaigns. This role involves managing the operational workflows that support client retention and satisfaction. Sylvia Kelleher drives the integration of data-driven insights into the client management process, ensuring that the company remains responsive to the needs of its members. The Business Analyst & Chief Marketing Officer, Client Management Operations collaborates with the broader marketing team to ensure that all client communications are consistent and impactful. Kelleher focuses on optimizing the member journey, thereby strengthening the overall market position of the organization.
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