Univest Executive and Leadership Team

Wallace Bieler, the Chief Executive Officer & Vice President & Financial Officer at Univest, directs the overarching financial health and strategic trajectory of the organization. Overseeing capital allocation and fiscal reporting, the Chief Executive Officer & Vice President & Financial Officer ensures that all banking and investment activities align with long-term growth objectives. This leadership role involves managing complex regulatory requirements while maintaining the integrity of the balance sheet across the Mid-Atlantic region. By optimizing internal financial controls, Wallace Bieler directly impacts the stability of the institution. Furthermore, Bieler coordinates with the Board to refine corporate policy, ensuring that the firm remains competitive in a shifting economic landscape. Through rigorous oversight of fiscal performance, the Chief Executive Officer & Vice President & Financial Officer secures the necessary resources to support diverse client needs, from individual banking to large-scale nonprofit financial management.

Peter Lai, the President & Chief Executive Officer at Univest, drives the primary mission of expanding market presence and enhancing service delivery throughout the Mid-Atlantic region. Managing the executive team, the President & Chief Executive Officer aligns operational goals with the broader corporate vision of providing comprehensive financial solutions. This role involves fostering relationships with key stakeholders and ensuring that the organization meets the evolving demands of businesses and municipalities. Peter Lai executes high-level strategies that prioritize customer-centric banking and investment growth. By monitoring market trends, Lai identifies opportunities for expansion and service innovation. The President & Chief Executive Officer maintains a focus on operational excellence, ensuring that every department contributes to the overall success of the firm. Through consistent leadership, Lai strengthens the market position of the company while upholding the values established since the inception of the organization.

Denys Kudriashov, the Group Chief Financial Officer at Univest, manages the consolidated financial reporting and risk assessment processes for the entire organization. Overseeing the treasury functions and capital planning, the Group Chief Financial Officer ensures that the firm maintains a strong liquidity position to support ongoing operations. This leadership role involves analyzing market data to inform investment strategies and insurance product pricing. Denys Kudriashov directs the financial planning and analysis team, providing critical insights that guide executive decision-making. By monitoring economic indicators across the Mid-Atlantic region, Kudriashov helps the company navigate complex financial environments. The Group Chief Financial Officer works closely with the audit committee to ensure compliance with regulatory standards and internal policies. Through meticulous management of financial assets, the Group Chief Financial Officer supports the long-term sustainability and profitability of the company, ensuring that resources are allocated effectively to meet the needs of diverse client segments.

Dana Brown, the President, Consumer Services at Univest, directs the strategy for retail banking and personal financial solutions. Overseeing the branch network and customer service teams, the President, Consumer Services ensures that individuals receive high-quality support and tailored financial products. This role involves developing initiatives to increase customer engagement and satisfaction across the Mid-Atlantic region. Dana Brown manages the implementation of new service models that simplify banking for personal clients. By analyzing consumer behavior, Brown identifies opportunities to expand the reach of retail services and improve the overall client experience. The President, Consumer Services collaborates with other departments to ensure that consumer-facing products remain competitive and aligned with the mission of the firm. Through effective leadership of the consumer division, Brown drives growth in retail deposits and personal loan portfolios, ensuring that the company remains a trusted partner for individuals seeking financial stability and growth.

Thomas Jordan, the Market President and President of Business Banking at Univest, directs the commercial lending and business development efforts for the organization. Overseeing the relationship management teams, the Market President and President of Business Banking ensures that businesses and municipalities receive customized financial solutions that support operational success. This role involves identifying market opportunities and fostering long-term partnerships with corporate clients across the Mid-Atlantic region. Thomas Jordan manages the credit portfolio, focusing on risk mitigation and sustainable growth in business lending. By providing strategic guidance to commercial clients, Jordan helps businesses navigate financial challenges and capitalize on expansion opportunities. The Market President and President of Business Banking collaborates with other executive leaders to align business banking services with the broader corporate strategy. Through dedicated focus on the commercial sector, Jordan strengthens the market presence of the company and supports the economic development of the communities served.

Phillip Sterner, the President at Univest, directs the operational execution of corporate initiatives and ensures alignment across all business units. Overseeing the implementation of strategic projects, the President facilitates communication between departments to maintain organizational efficiency. This leadership role involves monitoring performance metrics and adjusting operational tactics to meet the evolving needs of the market. Phillip Sterner manages the day-to-day activities that support the delivery of banking, investment, and insurance solutions. By fostering a culture of accountability, Sterner ensures that the firm remains focused on its core mission of serving individuals and businesses in the Mid-Atlantic region. The President works closely with the executive team to refine business processes and improve service delivery. Through consistent oversight and strategic planning, Sterner supports the long-term growth and stability of the company, ensuring that all operational functions contribute to the overall success of the organization.

Briana Doña, the President, Consumer Services at Univest, directs the digital transformation of retail banking and the enhancement of mobile financial tools. Overseeing the product development team for consumer accounts, the President, Consumer Services ensures that the firm offers modern, convenient solutions for personal banking needs. This role involves managing the lifecycle of consumer products, from checking accounts to personal investment vehicles. Briana Doña focuses on improving the accessibility of services for clients across the Mid-Atlantic region. By leveraging data analytics, Doña identifies trends in consumer finance and adapts service offerings to meet changing demands. The President, Consumer Services collaborates with the technology department to ensure that digital platforms are user-friendly and secure. Through strategic management of the consumer division, Doña drives customer acquisition and retention, ensuring that the company remains a preferred choice for individuals seeking reliable and innovative financial services.

Igor Tarasiuk, the Chief Information Officer at Univest, architects the digital infrastructure necessary to support modern banking and insurance services. Overseeing the security and efficiency of internal data systems, the Chief Information Officer ensures that all technological platforms remain resilient against emerging cyber threats. This leadership role involves integrating advanced software solutions to streamline customer interactions and internal workflows across the Mid-Atlantic region. Igor Tarasiuk manages the IT department, focusing on the deployment of scalable cloud architecture and robust network protocols. By modernizing the digital environment, Tarasiuk directly supports the ability of the firm to provide seamless financial services to individuals and nonprofit organizations. The Chief Information Officer collaborates with other C-suite leaders to align technology investments with business objectives, ensuring that the company maintains a competitive edge through digital transformation and reliable, high-performance information systems.

Eric Conner, the Chief Information Officer & Executive & Chief Technology Officer & Vice Director, eCommerce ( Presidentand & Senior VP at Univest, directs the development of digital commerce channels and customer-facing technology platforms. Overseeing the integration of online banking tools, the Chief Information Officer & Executive & Chief Technology Officer & Vice Director, eCommerce ( Presidentand & Senior VP ensures that digital services remain accessible and secure for all clients. This role involves managing the technical roadmap for eCommerce initiatives, focusing on user experience and transaction efficiency. Eric Conner drives innovation by implementing new software solutions that enhance the digital footprint of the company. By aligning technology with business growth, Conner supports the expansion of services across the Mid-Atlantic region. The Chief Information Officer & Executive & Chief Technology Officer & Vice Director, eCommerce ( Presidentand & Senior VP collaborates with marketing and operations teams to ensure that digital tools meet the specific needs of businesses and individual consumers.

Laura Reichel, the SeniorVice President Mortgage Servicing at Univest, directs the administration and management of the mortgage portfolio. Overseeing the servicing operations, the SeniorVice President Mortgage Servicing ensures that all loan accounts are managed in compliance with regulatory requirements and internal standards. This role involves coordinating with homeowners and investors to maintain the health of the mortgage business across the Mid-Atlantic region. Laura Reichel manages the team responsible for payment processing, escrow administration, and customer support for mortgage clients. By optimizing servicing workflows, Reichel improves operational efficiency and enhances the client experience. The SeniorVice President Mortgage Servicing collaborates with the lending department to ensure a seamless transition from loan origination to long-term servicing. Through diligent oversight of the mortgage portfolio, Reichel supports the financial stability of the company and ensures that the firm continues to provide essential housing finance solutions to the community.