Universal McCann Worldwide Executive and Leadership Team

August, 2026

Leadership Overview

Universal McCann Worldwide has 7 executives leading key functions including strategy, financial oversight, regional operations, and global administration.

Focused on delivering data-driven media solutions, Universal McCann Worldwide empowers brands to navigate complex advertising landscapes through innovative, audience-centric marketing strategies that drive measurable growth across global markets.

Leadership Roles at Universal McCann Worldwide

  • Chief Executive Officer - Kenneth Tsang
  • Chief Financial Officer - Kyu Ko
  • Chief Financial Officer (US) - Karen Stutenroth
  • Chief Financial Officer, Menat - Marwan Atriss
  • Chief Financial Officer (Japan) - Motoki Nakamura
  • President, Central Region - Denise Smith
  • Global Chief of Staff - Diana Barbosa
  • Kenneth Tsang - Chief Executive Officer

    Kenneth Tsang, the Chief Executive Officer at Universal McCann Worldwide, directs the overarching strategic vision for the global media agency. Tsang architects high-level growth initiatives that align with the broader objectives of the Interpublic Group. By overseeing the integration of advanced data analytics into media planning, the Chief Executive Officer ensures that client campaigns achieve maximum market penetration. Kenneth Tsang maintains constant communication with the Board to refine long-term business goals and operational standards. This leadership role involves fostering a culture of innovation across all international offices to maintain a competitive edge in the advertising sector. Through the optimization of agency resources, Tsang drives efficiency and enhances service delivery for multinational clients. Ultimately, the Chief Executive Officer secures the agency's position as a leader in the global marketing industry by prioritizing client-centric outcomes and sustainable revenue expansion.

    Kyu Ko - Chief Financial Officer

    Kyu Ko, the Chief Financial Officer at Universal McCann Worldwide, manages the global fiscal health and capital allocation strategies for the organization. Ko oversees the development of comprehensive financial models that support agency-wide investment in media technology and talent acquisition. By monitoring global market trends, the Chief Financial Officer ensures that budgetary frameworks remain agile enough to adapt to shifting advertising demands. Kyu Ko collaborates with the executive leadership team to evaluate the profitability of new service offerings and regional expansion projects. This role requires rigorous oversight of financial reporting and compliance standards across all international branches. Through the implementation of robust cost-management protocols, Ko drives operational efficiency and maximizes shareholder value. Ultimately, the Chief Financial Officer maintains the fiscal integrity necessary to support the agency's long-term strategic objectives and continued market dominance.

    Karen Stutenroth - Chief Financial Officer (US)

    Karen Stutenroth, the Chief Financial Officer (US) at Universal McCann Worldwide, directs all financial operations and fiscal planning within the North American market. Stutenroth architects localized budget strategies that align with the specific demands of the domestic advertising landscape. By overseeing revenue recognition and expense management for US-based accounts, the Chief Financial Officer (US) ensures that regional performance meets corporate profitability targets. Karen Stutenroth coordinates with department heads to allocate resources effectively for high-impact media campaigns. This leadership role involves analyzing domestic market data to identify opportunities for margin improvement and operational streamlining. Through the rigorous application of financial controls, Stutenroth supports the agency's ability to scale services for major US clients. Ultimately, the Chief Financial Officer (US) secures the financial stability of the North American division while contributing to the overall success of the global organization.

    Marwan Atriss - Chief Financial Officer, Menat

    Marwan Atriss, the Chief Financial Officer, Menat at Universal McCann Worldwide, directs the financial strategy and fiscal oversight for the Middle East, North Africa, and Turkey region. Atriss architects regional financial plans that account for the unique economic nuances and advertising growth patterns within these diverse markets. By overseeing local accounting practices and regional investment strategies, the Chief Financial Officer, Menat ensures that operations remain profitable and compliant with local regulations. Marwan Atriss collaborates with regional leadership to allocate capital toward emerging media opportunities that capture local market share. This role involves managing financial risks associated with regional volatility while maintaining steady growth for the agency's client portfolio. Through the optimization of regional financial performance, Atriss drives the agency's expansion efforts across the MENAT territory. Ultimately, the Chief Financial Officer, Menat secures the financial foundation required for sustained success in this critical growth region.
    Marwan Atriss

    Motoki Nakamura - Chief Financial Officer (Japan)

    Motoki Nakamura, the Chief Financial Officer (Japan) at Universal McCann Worldwide, manages all financial planning and fiscal governance for the Japanese market. Nakamura architects localized financial strategies that reflect the specific competitive dynamics and consumer behavior patterns within Japan. By overseeing regional cash flow management and investment analysis, the Chief Financial Officer (Japan) ensures that the agency maintains a strong financial position in this highly specialized market. Motoki Nakamura coordinates with local department heads to align budgetary resources with the agency's broader media service goals. This role involves navigating complex local tax environments and regulatory requirements to ensure full operational compliance. Through the implementation of precise financial reporting, Nakamura drives transparency and supports data-backed decision-making for the Japanese division. Ultimately, the Chief Financial Officer (Japan) secures the financial health of the agency's operations in Japan while fostering long-term regional growth.

    Denise Smith - President, Central Region

    Denise Smith, the President, Central Region at Universal McCann Worldwide, directs the operational strategy and client service delivery across the central geographic territory. Smith architects regional business development plans that leverage the agency's global media capabilities to meet the needs of local and national clients. By overseeing the performance of regional teams, the President, Central Region ensures that all campaigns align with the agency's high standards for innovation and effectiveness. Denise Smith collaborates with other regional leaders to share best practices and drive consistency in service quality. This leadership role involves managing client relationships and identifying new opportunities for market expansion within the central region. Through the effective management of regional talent and resources, Smith drives revenue growth and strengthens the agency's market presence. Ultimately, the President, Central Region secures the agency's competitive advantage by delivering tailored media solutions that produce measurable results for clients.

    Diana Barbosa - Global Chief of Staff

    Diana Barbosa, the Global Chief of Staff at Universal McCann Worldwide, manages the execution of strategic priorities and cross-functional initiatives across the agency. Barbosa architects communication workflows that connect the executive leadership team with regional operations. By overseeing the implementation of organizational policies, the Global Chief of Staff ensures that internal processes support the agency's mission of delivering superior media solutions. Diana Barbosa facilitates high-level meetings and tracks the progress of key business objectives to maintain alignment with the corporate strategy. This role involves resolving operational bottlenecks and optimizing the flow of information between departments to enhance overall productivity. Through the coordination of global projects, Barbosa drives consistency in service delivery and operational excellence. Ultimately, the Global Chief of Staff enables the executive team to focus on long-term growth by managing the complexities of daily agency administration.

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    Frequently Asked Questions Regarding Universal McCann Worldwide Top Executives and Leadership Team

    Who leads Universal McCann Worldwide?
    Universal McCann Worldwide is led by Kenneth Tsang (Chief Executive Officer), along with executives such as Kyu Ko (Chief Financial Officer) and Karen Stutenroth (Chief Financial Officer (US)).
    Who is part of Universal McCann Worldwide’s executive team?
    The executive team of Universal McCann Worldwide includes leaders such as Kenneth Tsang (Chief Executive Officer), Kyu Ko (Chief Financial Officer), Karen Stutenroth (Chief Financial Officer (US)) and other senior executives.
    How many executives does Universal McCann Worldwide have?
    Universal McCann Worldwide has 7 executives leading key business areas.
    What roles are included in Universal McCann Worldwide’s leadership team?
    The leadership team of Universal McCann Worldwide includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Financial Officer (US), Chief Financial Officer, Menat, Chief Financial Officer (Japan).