The Team Executive and Leadership Team

September, 2026

Leadership Overview

The Team has 4 executives leading key functions including executive strategy, operational management, brand partnerships, and corporate leadership.

Operating across 6 continents, The Team delivers integrated marketing and talent representation services to connect global brands with audiences through sports, music, and entertainment.

Leadership Roles at The Team

  • Vice President, Office of the Chairman and Chief Executive Officer - Vickie Dygard
  • Chief Operating Officer - Darrell Coetzee
  • President, Brands - Gina Hagedorn
  • President - Heather Rogers
  • Vickie Dygard - Vice President, Office of the Chairman and Chief Executive Officer

    Vickie Dygard, the Vice President, Office of the Chairman and Chief Executive Officer at The Team, manages high-level strategic communications and executive workflows. Dygard coordinates directly with the Chairman and Chief Executive Officer to align corporate objectives with global agency operations. By facilitating cross-departmental collaboration, the Vice President, Office of the Chairman and Chief Executive Officer ensures that the vision of the firm remains consistent across 28 countries. This role involves synthesizing complex data from various business units to support informed decision-making at the highest level. Vickie Dygard maintains rigorous standards for internal governance and external stakeholder engagement. Through meticulous oversight of executive priorities, the Vice President, Office of the Chairman and Chief Executive Officer drives organizational efficiency. The position requires constant monitoring of market trends within the sports and entertainment sectors to provide actionable insights for the leadership team, ultimately strengthening the competitive position of the agency.

    Darrell Coetzee - Chief Operating Officer

    Darrell Coetzee, the Chief Operating Officer at The Team, directs the global infrastructure and internal business processes required to support a multi-continent agency model. Coetzee optimizes operational workflows across 70 cities to ensure seamless service delivery for talent and brand clients. By managing the integration of marketing strategy and rights management, the Chief Operating Officer maintains the scalability of the firm. Darrell Coetzee oversees the allocation of resources to maximize efficiency in sponsorship and experiential services. This leadership role involves constant collaboration with regional heads to standardize performance metrics and operational excellence. By streamlining administrative functions and business affairs, the Chief Operating Officer enables the agency to maintain a competitive edge in the global sports and music markets. Coetzee focuses on building robust systems that support long-term growth, ensuring that the operational foundation remains agile enough to adapt to the evolving needs of the entertainment industry.

    Gina Hagedorn - President, Brands

    Gina Hagedorn, the President, Brands at The Team, architects the strategic direction for brand partnerships and sponsorship activations worldwide. Hagedorn leads the development of integrated marketing campaigns that connect major brands with audiences in the sports and music sectors. By overseeing the brand division, the President, Brands ensures that client objectives align with the broader agency mission of building trust and inspiring action. Gina Hagedorn manages relationships with rights holders and corporate partners to drive revenue growth and market penetration. This role involves identifying emerging opportunities for experiential services and digital engagement across diverse geographic markets. The President, Brands collaborates with internal teams to deliver bespoke solutions that leverage the global scale of the agency. Through innovative strategy and market analysis, Hagedorn empowers brands to engage fans effectively, solidifying the reputation of the firm as a premier connections agency in the entertainment landscape.

    Heather Rogers - President

    Heather Rogers, the President at The Team, drives the overarching business strategy and talent representation initiatives across the global organization. Rogers oversees the execution of high-level agency goals, ensuring that talent and brand services remain synchronized. By fostering a culture of collaboration, the President maintains the integrity of the full-service agency model. Heather Rogers directs the expansion of market reach, focusing on the intersection of sports, music, and entertainment to capture new opportunities. This leadership role involves constant engagement with the Board and senior management to refine the long-term vision of the company. By optimizing the synergy between talent representation and marketing strategy, the President secures the position of the firm as a leader in the industry. Rogers focuses on delivering exceptional value to clients through integrated capabilities, ensuring that the agency continues to empower talent and brands on a global scale.

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    Frequently Asked Questions Regarding The Team Top Executives and Leadership Team

    Who leads The Team?
    The Team is led by Vickie Dygard (Vice President, Office of the Chairman and Chief Executive Officer), along with executives such as Darrell Coetzee (Chief Operating Officer) and Gina Hagedorn (President, Brands).
    Who is part of The Team’s executive team?
    The executive team of The Team includes leaders such as Vickie Dygard (Vice President, Office of the Chairman and Chief Executive Officer), Darrell Coetzee (Chief Operating Officer), Gina Hagedorn (President, Brands) and other senior executives.
    How many executives does The Team have?
    The Team has 4 executives leading key business areas.
    What roles are included in The Team’s leadership team?
    The leadership team of The Team includes roles such as Vice President, Office of the Chairman and Chief Executive Officer, Chief Operating Officer, President, Brands, President.