Suning Tesco Executive and Leadership Team

Hou Enlong, the President, Retail Business Line at Suning Tesco, spearheads the company's extensive retail operations. Managing the day-to-day functions of the retail business line, Hou Enlong ensures the efficient delivery of a wide array of products, from home appliances and 3C items to cosmetics and baby care products. This critical position involves optimizing store performance, enhancing the customer shopping experience, and driving sales growth across the entire network of retail locations. The President, Retail Business Line also works closely with the logistics team to guarantee product availability and timely delivery to stores. By implementing strategic initiatives, Hou Enlong aims to expand Suning Tesco's market presence and solidify its position as a leading retailer in China. Hou Enlong's leadership ensures the seamless operation of all retail channels, directly impacting customer satisfaction and overall business success.

Yao Kai, the President, Logistics Business Line at Suning Tesco, architects the company's comprehensive supply chain and distribution network. Overseeing all logistics operations, Yao Kai ensures the efficient movement of goods from suppliers to retail stores and directly to consumers, covering a vast range of products including home appliances and general merchandise. This vital role involves optimizing warehousing, transportation, and last-mile delivery to enhance operational efficiency and reduce costs. The President, Logistics Business Line collaborates closely with the retail and marketing teams to synchronize inventory management with demand forecasts, ensuring product availability across all channels. By implementing advanced logistics technologies and strategies, Yao Kai drives improvements in delivery speed and reliability. Yao Kai's strategic oversight of the logistics business line is fundamental to Suning Tesco's ability to serve its customers effectively across China.

Gong Zhenyu, the Vice President (Marketing Headquarters) at Suning Tesco, directs all marketing initiatives and brand strategy. Overseeing the marketing headquarters, Gong Zhenyu ensures cohesive campaign execution across all product categories, including home appliances, 3C products, and general merchandise. This leadership role involves developing innovative promotional strategies to enhance market penetration and customer engagement. By analyzing market trends and consumer behavior, Gong Zhenyu drives the company's brand positioning and advertising efforts. The Vice President (Marketing Headquarters) also collaborates with the retail operations team to align marketing campaigns with sales objectives, ultimately boosting revenue and market share for Suning Tesco. Gong Zhenyu's strategic vision shapes the company's public perception and strengthens its connection with a broad consumer base.

Huang Wei, the Financial director, Board Secretary, & Secretary General of the Executive Committee at Suning Tesco, manages the company's financial health and corporate governance. Overseeing all financial operations, Huang Wei ensures fiscal responsibility, accurate financial reporting, and strategic capital allocation across the retail and logistics business lines. This multifaceted role involves managing investor relations, ensuring compliance with financial regulations, and supporting the executive committee's strategic decision-making processes. The Financial director, Board Secretary, & Secretary General of the Executive Committee also plays a crucial part in board communications and the execution of corporate policies. By maintaining robust financial controls and providing critical financial insights, Huang Wei supports the sustainable growth and profitability of Suning Tesco. Huang Wei's expertise is essential for navigating the complex financial landscape and upholding the company's commitment to transparency and accountability.