Leadership Overview
SIMEDHealth has 6 executives leading key functions including strategy, finance, operations, information technology, medical affairs, and executive support.
Driven by a commitment to integrated patient care, SIMEDHealth provides comprehensive medical services across North Central Florida, combining primary care with numerous specialties to deliver optimal health outcomes for the community.
Driven by a commitment to integrated patient care, SIMEDHealth provides comprehensive medical services across North Central Florida, combining primary care with numerous specialties to deliver optimal health outcomes for the community.
Leadership Roles at SIMEDHealth
Daniel Duncanson - Chief Executive Officer
Daniel Duncanson, the Chief Executive Officer at SIMEDHealth, directs the overall strategic vision and operational framework for the multi-specialty physician group. Duncanson oversees the integration of primary care physicians and specialists, ensuring a cohesive, team-based approach to patient treatment throughout North Central Florida. This leadership role involves guiding the expansion of services, including Allergy & Asthma, Gynecology, Hand Surgery, Neurology, Pain Management, Plastic Surgery, Psychiatry, Pulmonology, Rheumatology, Spine & Neurosurgery, and Urology. Daniel Duncanson drives initiatives that enhance patient access and medical outcomes, aligning all departments with the company's mission to serve area residents and families with high-quality healthcare. The Chief Executive Officer's focus remains on fostering an environment of continuous improvement and sustainable growth within the competitive healthcare landscape.
Richard Larsen - Chief Financial Officer
Richard Larsen, the Chief Financial Officer at SIMEDHealth, manages all financial operations and fiscal strategy for the organization. Larsen oversees budgeting, financial planning, revenue cycle management, and investment strategies to ensure the long-term financial health of the multi-specialty group. This critical position involves analyzing financial performance, identifying cost-saving opportunities, and securing funding for operational expansion and technological advancements. Richard Larsen works closely with other executive leaders to align financial resources with strategic objectives, supporting the delivery of integrated healthcare services across North Central Florida. The Chief Financial Officer's oversight extends to compliance with healthcare regulations and optimizing financial models to support SIMEDHealth's mission of providing accessible, high-quality medical treatment to patients and families.
Kuhn Angela - Chief Operating Officer
Kuhn Angela, the Chief Operating Officer at SIMEDHealth, directs the day-to-day operational efficiency and service delivery across all practice locations. Angela oversees the seamless integration of primary care, specialist services, and diagnostic functions, ensuring a coordinated patient experience. This role involves managing administrative operations, optimizing resource allocation, and implementing best practices to enhance patient care quality and operational throughput. Kuhn Angela focuses on streamlining workflows within departments such as Allergy & Asthma, Gynecology, Neurology, and Pulmonology, among others. The Chief Operating Officer's responsibilities include ensuring compliance with healthcare standards and driving operational excellence to support SIMEDHealth's mission of providing comprehensive medical treatment throughout North Central Florida.
Aaron Wilkins - Chief Information Officer
Aaron Wilkins, the Chief Information Officer at SIMEDHealth, leads the strategic development and implementation of all information technology infrastructure and digital health initiatives. Wilkins oversees the management of electronic health records, data security, network operations, and telehealth platforms, ensuring robust and reliable technological support for patient care. This position is crucial for enhancing operational efficiency and improving patient engagement through digital channels. Aaron Wilkins drives innovation in IT systems to support the integrated care model, facilitating seamless data exchange between primary care physicians and specialists across SIMEDHealth's service areas. The Chief Information Officer's mandate includes safeguarding sensitive patient information and leveraging technology to advance the company's mission of delivering exceptional medical treatment.

Susan Knowles - Executive Chief of Staff
Susan Knowles, the Executive Chief of Staff at SIMEDHealth, provides strategic support and operational coordination for the executive leadership team. Knowles facilitates communication and alignment across departments, ensuring executive priorities are effectively translated into actionable initiatives. This role involves managing key projects, preparing executive briefings, and optimizing the flow of information between the CEO, other C-suite executives, and operational teams. Susan Knowles plays a vital part in enhancing organizational effectiveness and supporting the strategic direction of the multi-specialty physician group. The Executive Chief of Staff's focus is on driving efficiency and ensuring that SIMEDHealth's mission of providing integrated, high-quality healthcare to patients in North Central Florida is consistently advanced.
William Palmer - Chief Medical Officer
William Palmer, the Chief Medical Officer at SIMEDHealth, provides clinical leadership and oversees the quality of medical care delivered across the organization. Palmer ensures adherence to the highest standards of patient safety and clinical excellence, guiding the medical staff in providing integrated care. This role involves developing and implementing clinical protocols, managing physician relations, and driving quality improvement initiatives across all specialties, from Primary Care to Spine & Neurosurgery. William Palmer collaborates with operational leaders to align clinical practice with the company's strategic goals and patient-centered mission. The Chief Medical Officer's expertise is essential in maintaining SIMEDHealth's reputation for delivering exceptional medical treatment and fostering a culture of continuous clinical advancement for residents and families in North Central Florida.
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