Santander Holdings USA Executive and Leadership Team

Kylie Moyer, the Chief of Staff & Chief Executive Officer, Office (US) at Santander Holdings USA, manages the strategic operations and administrative priorities of the executive office. Overseeing the coordination of high-level initiatives, the Chief of Staff & Chief Executive Officer, Office (US) ensures that the leadership team remains focused on core business objectives and organizational efficiency. This leadership role involves facilitating communication between the various subsidiaries and the parent organization to maintain operational cohesion. By optimizing the workflow of the executive suite, Kylie Moyer directly impacts the speed and effectiveness of corporate decision-making. Moyer supports the execution of strategic projects that span the entire U.S. portfolio, from retail banking to investment services. Through proactive management of executive priorities and cross-departmental collaboration, the Chief of Staff & Chief Executive Officer, Office (US) drives the internal alignment necessary for achieving the company's long-term growth targets.

Maj Malmsten, the Chief Financial Officer at Santander Holdings USA, directs all fiscal planning and capital allocation strategies across the organization. Overseeing the financial health of the six primary subsidiaries, the Chief Financial Officer ensures rigorous compliance with regulatory standards while optimizing balance sheet performance. This leadership role involves managing complex reporting structures and driving long-term value for the parent organization. By analyzing market trends within the U.S. banking sector, Maj Malmsten directly impacts the stability and growth trajectory of the entire conglomerate. Malmsten coordinates closely with the Board to align fiscal objectives with the broader global banking mission of the parent entity. Through disciplined oversight of capital reserves and liquidity management, the Chief Financial Officer secures the financial foundation necessary for expanding market reach and supporting the diverse portfolio of banking and investment services provided to millions of customers.

Cenk Bulbul, the Chief Marketing Officer, Santander Bank, US & Openbank, Global at Santander Holdings USA, architects brand strategy and customer acquisition initiatives across North American and international digital banking platforms. Overseeing the integration of marketing efforts for both traditional banking services and modern digital banking solutions, the Chief Marketing Officer drives engagement through data-driven campaigns. This leadership role involves aligning brand messaging with the evolving needs of a global customer base while maintaining a consistent identity across diverse financial products. By leveraging advanced analytics to refine customer journeys, Cenk Bulbul directly impacts the market positioning of the organization. Bulbul collaborates with product teams to ensure that marketing initiatives effectively communicate the value of the bank's comprehensive service offerings. Through innovative digital outreach and strategic brand positioning, the Chief Marketing Officer expands the footprint of the bank in competitive financial landscapes.

Juan P., the Senior Director, Data Governance and CDO Chief of Staff at Santander Holdings USA, manages the integrity and strategic utilization of enterprise data assets. Overseeing the implementation of robust governance frameworks, the Senior Director, Data Governance and CDO Chief of Staff ensures that information management practices support the complex regulatory requirements of the U.S. financial subsidiaries. This leadership role involves coordinating cross-functional data initiatives and streamlining communication between the Chief Data Office and operational teams. By establishing clear protocols for data quality and security, Juan P. directly impacts the efficiency of decision-making processes across the organization. P. facilitates the alignment of data strategy with the broader technological goals of the conglomerate. Through meticulous oversight of data architecture and policy enforcement, the Senior Director, Data Governance and CDO Chief of Staff protects the information infrastructure that powers the bank's diverse financial services.

Elda Polena, the Director, Head of US T & O Policy Administration (US T & O and Global Chief Information Officer Program) at Santander Holdings USA, governs the technology and operations policies that define the organization's digital infrastructure. Overseeing the alignment of U.S. technology standards with global information programs, the Director, Head of US T & O Policy Administration (US T & O and Global Chief Information Officer Program) ensures that operational protocols remain secure and scalable. This leadership role involves managing complex policy frameworks that govern the bank's IT systems and operational workflows. By standardizing technology procedures, Elda Polena directly impacts the resilience and efficiency of the bank's digital services. Polena coordinates with global technology leaders to implement best practices across the U.S. subsidiaries. Through rigorous policy administration and oversight of information programs, the Director, Head of US T & O Policy Administration (US T & O and Global Chief Information Officer Program) maintains the integrity of the bank's technological foundation.

Eva Radtke, the Chief Communications Officer at Santander Holdings USA, directs all internal and external messaging strategies to protect and enhance the corporate reputation. Overseeing the dissemination of information to stakeholders, the Chief Communications Officer ensures that the bank's mission and values are clearly articulated across all media channels. This leadership role involves managing public relations, crisis communications, and employee engagement initiatives that span the entire U.S. footprint. By crafting compelling narratives that highlight the bank's commitment to customers and communities, Eva Radtke directly impacts the public perception of the organization. Radtke collaborates with executive leadership to ensure that all communications align with the broader strategic goals of the parent company. Through the development of comprehensive communication plans, the Chief Communications Officer fosters transparency and trust, strengthening the relationship between the bank and its diverse audience of customers, investors, and employees.

Brian Yoshida, the Chief Legal Officer at Santander Holdings USA, manages the legal affairs and regulatory compliance framework for the entire U.S. organization. Overseeing a team of legal professionals, the Chief Legal Officer ensures that all business activities across the six financial subsidiaries adhere to federal and state laws. This leadership role involves navigating complex regulatory environments and providing counsel on corporate governance, risk management, and litigation matters. By mitigating legal exposure and ensuring strict adherence to banking regulations, Brian Yoshida directly impacts the operational stability of the conglomerate. Yoshida works closely with the Board and executive leadership to address legal challenges and support strategic initiatives. Through the proactive management of legal risks and the development of robust compliance programs, the Chief Legal Officer protects the interests of the organization while enabling the pursuit of growth opportunities within the competitive U.S. financial services market.