Salad Executive and Leadership Team

Mike Tattersfield, the Chief Executive Officer & Minority Owner at Salad, directs the overarching strategic vision and long-term growth trajectory of the organization. By championing the core mission to provide healthy, affordable drive-thru options, Tattersfield aligns corporate objectives with the evolving demands of the modern consumer. This leadership role involves constant evaluation of market opportunities and the cultivation of a culture focused on operational excellence. Through rigorous oversight of executive initiatives, the Chief Executive Officer & Minority Owner ensures that every strategic decision supports the goal of improving public health outcomes. Mike Tattersfield maintains a focus on scaling the business model while preserving the integrity of the fresh, high-quality ingredients that define the brand. By fostering strong relationships with stakeholders and the board, the Chief Executive Officer & Minority Owner secures the resources necessary for sustained expansion across diverse regional markets.

Fritz Gallagher, the Chief Financial Officer at Salad, manages the fiscal health and capital allocation strategies required to support rapid organizational growth. Overseeing financial reporting, budgeting, and investment analysis, the Chief Financial Officer ensures that capital resources remain directed toward high-impact areas like supply chain optimization and facility expansion. This role involves close collaboration with the executive team to model the financial implications of new market entries and operational improvements. Fritz Gallagher drives the development of robust financial frameworks that allow the company to maintain competitive pricing while sourcing premium, organic ingredients. By monitoring key performance indicators and managing risk, the Chief Financial Officer provides the stability needed for long-term sustainability. Gallagher maintains a focus on fiscal discipline, ensuring that every dollar spent contributes directly to the mission of making healthy food accessible and affordable for all customers.

Tom Carusona, the Chief Marketing Officer at Salad, architects the brand identity and customer engagement strategies that define the company's market presence. By crafting compelling narratives around the health benefits and convenience of the menu, the Chief Marketing Officer drives brand awareness and customer loyalty across all operational regions. This role involves managing digital campaigns, local outreach, and the overall customer experience to ensure consistent messaging. Tom Carusona collaborates with the leadership team to translate consumer insights into actionable marketing programs that highlight the quality of house-made dressings and fresh vegetables. By analyzing market trends and competitive positioning, the Chief Marketing Officer optimizes promotional efforts to reach a broader audience. Carusona ensures that the brand remains synonymous with the promise of feeling good about fast food, effectively communicating the value proposition to diverse demographics while supporting the company's aggressive growth targets.

Dija Fraser, the Chief Operations Officer at Salad, directs the daily execution of service delivery and the complex logistics of the drive-thru model. Overseeing the efficiency of kitchen operations, inventory management, and staff training, the Chief Operations Officer ensures that every location maintains the highest standards of food quality and speed. This role involves refining operational workflows to support the rapid preparation of fresh salads and cooked-in-house meats. Dija Fraser manages the integration of new technologies and processes that streamline service, allowing the company to scale effectively across various geographic territories. By coordinating with regional managers and supply chain partners, the Chief Operations Officer maintains consistent performance levels and operational excellence. Fraser focuses on optimizing labor productivity and facility throughput, ensuring that the business model remains both profitable and capable of meeting the high demand for healthy, convenient, and affordable food options.