Leadership Overview
QVC Group has 8 executives leading key functions including strategy, technology, operations, international expansion, merchandising, and growth initiatives.
By leveraging video-driven commerce across every digital and broadcast screen, QVC Group redefines the retail landscape through a commitment to discovery, community, and innovative product storytelling for millions of global shoppers.
By leveraging video-driven commerce across every digital and broadcast screen, QVC Group redefines the retail landscape through a commitment to discovery, community, and innovative product storytelling for millions of global shoppers.
Leadership Roles at QVC Group
Thibaud Hermand - Chief Executive Officer
Thibaud Hermand, the Chief Executive Officer at QVC Group, directs the overarching corporate strategy for the retail portfolio. This leadership role involves aligning the six core brands with evolving consumer behaviors in the video-driven commerce sector. Thibaud Hermand architects long-term value by integrating social shopping experiences across mobile, tablet, and television platforms. By overseeing the executive team, the Chief Executive Officer ensures that product innovation remains central to the company mission. The Chief Executive Officer monitors market trends to maintain a competitive edge in the global retail environment. Through rigorous analysis of performance metrics, the Chief Executive Officer drives operational excellence across all digital channels. This executive leadership position requires constant adaptation to the shifting demands of modern shoppers. Ultimately, the Chief Executive Officer secures the financial health and market relevance of the entire organization while fostering a culture of discovery and delight for customers worldwide.
David Rawlinson - President and Chief Executive Officer, QVC Group, Inc.
David Rawlinson, the President and Chief Executive Officer, QVC Group, Inc. at QVC Group, manages the comprehensive business operations of the Fortune 500 entity. This role involves guiding the strategic direction of the six retail brands to ensure consistent growth across diverse platforms. David Rawlinson oversees the integration of live social shopping into the daily operations of the company. By coordinating with the board and senior leadership, the President and Chief Executive Officer, QVC Group, Inc. optimizes the delivery of compelling content to millions of shoppers. This executive position focuses on scaling the video-driven commerce model to reach new audiences in the North American and international markets. Through the implementation of robust business frameworks, the President and Chief Executive Officer, QVC Group, Inc. enhances the efficiency of the retail ecosystem. This leadership function drives the company toward sustainable profitability while maintaining the core mission of providing unforgettable shopping moments.
Steven Sunmonu - Vice President, Chief of Staff To the Chief Executive Officer. Strategy, Transformation, and Growth Initiatives
Steven Sunmonu, the Vice President, Chief of Staff To the Chief Executive Officer. Strategy, Transformation, and Growth Initiatives at QVC Group, executes the strategic vision set by the executive leadership team. This role involves managing high-priority transformation projects that enhance the company's market position. Steven Sunmonu coordinates cross-functional initiatives to drive growth across the six retail brands. By overseeing the implementation of strategic roadmaps, the Vice President, Chief of Staff To the Chief Executive Officer. Strategy, Transformation, and Growth Initiatives ensures that organizational goals remain aligned with the evolving needs of the retail industry. This leadership position requires the synthesis of complex data to support decision-making processes. The Vice President, Chief of Staff To the Chief Executive Officer. Strategy, Transformation, and Growth Initiatives facilitates communication between departments to streamline operations. Through the management of growth initiatives, this executive supports the company's mission to deliver innovative products and compelling content to a global audience.
Mike Fitzharris - President & Group Chief Operating Officer, Qvc Brand & , Qvc (US)
Mike Fitzharris, the President & Group Chief Operating Officer, Qvc Brand & , Qvc (US) at QVC Group, directs the daily operational activities for the flagship QVC brand within the United States. This role involves managing the supply chain, logistics, and broadcast operations that define the live shopping experience. Mike Fitzharris oversees the execution of retail strategies to ensure that product delivery meets the high expectations of the customer base. By optimizing operational workflows, the President & Group Chief Operating Officer, Qvc Brand & , Qvc (US) enhances the efficiency of the video-driven commerce model. This leadership position requires constant monitoring of inventory and distribution channels to maintain market responsiveness. The President & Group Chief Operating Officer, Qvc Brand & , Qvc (US) drives the integration of new product lines into the broadcast schedule. Through the management of these critical functions, this executive supports the company's mission to provide unforgettable moments and community-focused shopping experiences.
Aidan O'Meara - President, QVC Group International
Aidan O'Meara, the President, QVC Group International at QVC Group, directs the expansion and management of the company's retail operations across global markets. This role involves adapting the video-driven commerce model to suit diverse cultural and regional preferences outside of the United States. Aidan O'Meara oversees the performance of international teams to ensure consistent brand delivery and customer engagement. By managing regional partnerships and local distribution networks, the President, QVC Group International drives the company's global growth strategy. This leadership position requires the navigation of complex international regulatory environments and market dynamics. The President, QVC Group International facilitates the sharing of best practices between global regions to improve overall operational efficiency. Through the strategic oversight of international assets, this executive supports the company's mission to make every screen a doorway to discovery for shoppers worldwide, regardless of geographic location.
Stacy Bowe - President, Hsn Brand & Merchandising (US)
Stacy Bowe, the President, Hsn Brand & Merchandising (US) at QVC Group, directs the merchandising strategy and brand development for HSN within the United States. This role involves curating a diverse product portfolio that resonates with the company's core audience. Stacy Bowe oversees the selection of innovative products and the creation of compelling content that drives sales through video-driven commerce. By managing relationships with vendors and designers, the President, Hsn Brand & Merchandising (US) ensures that the brand remains at the forefront of the retail industry. This leadership position requires a deep understanding of consumer trends and the ability to translate those insights into successful shopping experiences. The President, Hsn Brand & Merchandising (US) drives the growth of the HSN brand by optimizing the product mix across all digital and broadcast channels. Through these efforts, this executive supports the company's mission to provide delight and community to millions of shoppers.
Alex Wellen - President & Chief Growth Officer
Alex Wellen, the President & Chief Growth Officer at QVC Group, directs the strategic initiatives aimed at expanding the company's reach and market share. This role involves identifying new opportunities for growth within the digital commerce landscape. Alex Wellen oversees the development of innovative marketing and customer acquisition strategies that leverage the company's six retail brands. By analyzing market data and consumer behavior, the President & Chief Growth Officer architects plans to increase engagement across social platforms and streaming apps. This leadership position requires close collaboration with the technology and merchandising teams to ensure a unified growth strategy. The President & Chief Growth Officer drives the company's mission by finding new ways to connect with shoppers and enhance the overall retail experience. Through the execution of these growth-focused initiatives, this executive ensures the long-term sustainability and competitive success of the organization in a rapidly evolving digital marketplace.

Karen Etzkorn - Chief Information Officer
Karen Etzkorn, the Chief Information Officer at QVC Group, architects the technological infrastructure supporting the company's video-driven commerce platforms. This role involves managing the complex digital ecosystem that powers the six retail brands across smartphones, tablets, and streaming applications. Karen Etzkorn directs the development of scalable software solutions that facilitate seamless shopping experiences for millions of global users. By overseeing cybersecurity and data analytics, the Chief Information Officer ensures the integrity of the digital storefronts. This leadership position requires close collaboration with other C-suite members to align technical capabilities with broader business objectives. The Chief Information Officer drives innovation in the retail space by implementing advanced cloud-based systems and streaming technologies. Through the optimization of IT operations, the Chief Information Officer supports the company's mission to make every screen a doorway to discovery. This executive role remains vital to maintaining the high-performance standards required for live social shopping.