1-800-flowers.com Executive and Leadership Team

Flora Parhizgari, the Senior Vice President, Chief of Staff To the Chief Executive Officer, Strategy and Transformation at 1-800-flowers.com, architects the long-term strategic roadmap and organizational transformation initiatives. Parhizgari aligns cross-functional teams to execute corporate priorities while streamlining communication between the executive office and business units. By analyzing market trends and consumer behavior, the Senior Vice President, Chief of Staff To the Chief Executive Officer, Strategy and Transformation identifies growth opportunities within the gourmet food and floral sectors. This role requires constant coordination with senior leadership to ensure that strategic investments support the company's mission of providing high-quality gifting solutions. Flora Parhizgari facilitates the implementation of enterprise-wide projects that enhance digital engagement and brand loyalty. Through data-driven decision-making, the Senior Vice President, Chief of Staff To the Chief Executive Officer, Strategy and Transformation secures the company's competitive position in the retail gifting industry while fostering a culture of continuous improvement and operational agility.

Edward Ford, the Chief Operating Officer at 1-800-flowers.com, directs the daily execution of supply chain logistics and fulfillment operations across the entire enterprise. Ford manages the complex distribution networks required to deliver fresh-cut flowers and gourmet gift baskets to customers throughout the United States. By optimizing inventory management systems and warehouse throughput, the Chief Operating Officer ensures that seasonal demand spikes remain met with high service levels. This leadership role involves close collaboration with the executive team to refine operational efficiency and reduce overhead costs. Edward Ford monitors performance metrics across all fulfillment centers to maintain quality standards for brands like Harry & David and The Popcorn Factory. Through rigorous oversight of logistics infrastructure, the Chief Operating Officer drives the scalability of the company's multi-brand platform, ensuring consistent product availability and timely delivery for every consumer transaction.

Thomas Hartnett, the President, Consumer Floral Brand at 1-800-flowers.com, leads the strategic direction and market expansion for the company's core floral business. Hartnett manages the product development and marketing efforts for fresh-cut flowers and floral arrangements, ensuring that every offering meets the high standards expected by the brand's customer base. By overseeing regional sales initiatives and consumer engagement strategies, the President, Consumer Floral Brand drives revenue growth across the United States. This leadership role involves collaborating with procurement teams to source high-quality floral products while maintaining competitive pricing. Thomas Hartnett monitors consumer feedback and market shifts to adapt the product portfolio for various gifting occasions. Through the effective management of brand identity and customer service excellence, the President, Consumer Floral Brand ensures that the company remains the premier choice for floral gifts, consistently delivering value and emotional connection to consumers nationwide.

Jonathan Feldman, the President, BloomNet at 1-800-flowers.com, directs the operations and growth of the company's proprietary floral network. Feldman manages the relationships with independent florists and service providers, ensuring that the network maintains high standards for order fulfillment and floral design quality. By expanding the reach of the BloomNet platform, the President, BloomNet facilitates seamless connectivity between local florists and the broader corporate ecosystem. This leadership role involves developing technology solutions that empower network members to improve their own business efficiency and service delivery. Jonathan Feldman monitors network performance and implements strategies to increase order volume and member satisfaction. Through the cultivation of strong partnerships and the deployment of innovative service tools, the President, BloomNet strengthens the company's ability to provide reliable, high-quality floral delivery services across diverse geographic regions, ultimately supporting the overall success of the enterprise's floral business segment.

Christopher Barca, the Chief of Staff To Chief Information Officer, PMO and Quality Assurance at 1-800-flowers.com, oversees the project management office and ensures rigorous quality standards for all technological deployments. Barca directs the integration of digital platforms that support the company's vast array of brands, including PersonalizationMall.com and Simply Chocolate. By managing the lifecycle of critical IT initiatives, the Chief of Staff To Chief Information Officer, PMO and Quality Assurance guarantees that software updates and infrastructure improvements align with business requirements. This leadership role involves coordinating with technical teams to mitigate risks and maintain system reliability during peak holiday seasons. Christopher Barca monitors performance benchmarks to ensure that the digital customer experience remains seamless and secure. Through the application of robust quality assurance protocols, the Chief of Staff To Chief Information Officer, PMO and Quality Assurance drives the technical excellence necessary to support the company's expansive online retail operations.