Wish Executive and Leadership Team

August, 2026

Leadership Overview

Wish has 10 executives leading key functions including strategy, financial oversight, operational scaling, and global market expansion.

Driven by a commitment to value-conscious commerce, Wish connects millions of consumers to merchants worldwide through a robust, scalable digital marketplace platform.

Leadership Roles at Wish

  • Chief Executive Officer - Louise Laffey
  • President & Chief Executive Officer - Anuraag Gambhir
  • Founder & Chief Executive Officer - Anthony Simmons
  • Co-Founder & Chief Executive Officer - Boris Dinaburg
  • Chief Financial Officer - Ty Shea
  • Chief Operating Officer - Juliana Lohar
  • President - Tayyeb Khan
  • President - Shigeo Shiobara
  • President - Xavier Dominguez
  • Co-Founder & President - Kitt Doucette
  • Louise Laffey - Chief Executive Officer

    Louise Laffey, the Chief Executive Officer at Wish, directs the overarching strategic vision for the global ecommerce platform. Overseeing the alignment of merchant relations with consumer demand, the Chief Executive Officer ensures the platform maintains a competitive edge in the retail sector. This leadership role involves constant evaluation of market trends to optimize the user experience across diverse international territories. By fostering innovation within the digital marketplace, Louise Laffey drives sustainable growth and enhances the connection between value-conscious shoppers and global suppliers. The Chief Executive Officer manages high-level partnerships to expand the reach of the platform, ensuring that operational efficiency remains a top priority. Through rigorous analysis of ecommerce metrics, Laffey secures the long-term viability of the business model while maintaining a focus on delivering affordable products to a massive, diverse consumer base.

    Anuraag Gambhir - President & Chief Executive Officer

    Anuraag Gambhir, the President & Chief Executive Officer at Wish, architects the primary business strategies that define the company's global market presence. Managing the intersection of technology and retail, the President & Chief Executive Officer executes initiatives that streamline the supply chain for millions of merchants. This role requires deep engagement with cross-functional teams to ensure that the platform remains agile in a rapidly evolving ecommerce landscape. By prioritizing scalable infrastructure, Anuraag Gambhir supports the expansion of operations across key international markets. The President & Chief Executive Officer oversees the integration of new merchant services to bolster the value proposition for consumers. Through consistent focus on operational excellence, Gambhir drives the company toward increased market share and improved profitability, ensuring that the platform effectively bridges the gap between global manufacturers and value-seeking shoppers.

    Anthony Simmons - Founder & Chief Executive Officer

    Anthony Simmons, the Founder & Chief Executive Officer at Wish, establishes the core mission and long-term trajectory for the ecommerce platform. Focusing on the foundational principles of accessible retail, the Founder & Chief Executive Officer guides the development of the platform's unique value-driven business model. This leadership position involves shaping the corporate culture and ensuring that the organization remains dedicated to connecting consumers with global merchants. By championing innovation in the digital marketplace, Anthony Simmons drives the company to adapt to shifting consumer behaviors on a global scale. The Founder & Chief Executive Officer collaborates with the board to maintain strategic alignment with the company's growth objectives. Through a commitment to operational transparency and market expansion, Simmons secures the company's position as a leader in the ecommerce industry, consistently delivering value to a vast, international user base.

    Boris Dinaburg - Co-Founder & Chief Executive Officer

    Boris Dinaburg, the Co-Founder & Chief Executive Officer at Wish, directs the strategic initiatives that sustain the platform's rapid growth in the global retail market. Overseeing the technical and commercial evolution of the marketplace, the Co-Founder & Chief Executive Officer ensures that the platform remains a primary destination for value-conscious consumers. This role involves managing complex relationships with international merchants to optimize product availability and delivery efficiency. By leveraging data-driven insights, Boris Dinaburg drives the company to refine its user interface and search algorithms, enhancing the overall shopping experience. The Co-Founder & Chief Executive Officer coordinates with other executive leaders to ensure that the company's expansion efforts remain consistent with its core mission. Through disciplined management of resources and a focus on market penetration, Dinaburg strengthens the company's competitive standing in the global ecommerce ecosystem.

    Ty Shea - Chief Financial Officer

    Ty Shea, the Chief Financial Officer at Wish, manages the fiscal health and capital allocation strategies for the global ecommerce platform. Overseeing the financial planning and analysis departments, the Chief Financial Officer ensures that the company maintains the liquidity necessary to support aggressive market expansion. This role involves rigorous monitoring of revenue streams and cost structures to optimize profitability across all international operations. By providing financial guidance to the executive team, Ty Shea drives the company toward sustainable growth and long-term value creation for stakeholders. The Chief Financial Officer coordinates with external auditors and investors to maintain transparency and financial integrity. Through the implementation of robust financial controls, Shea supports the company's mission of providing affordable goods to millions of consumers, ensuring that the business model remains resilient against market volatility and economic shifts.
    Ty Shea

    Juliana Lohar - Chief Operating Officer

    Juliana Lohar, the Chief Operating Officer at Wish, directs the internal processes and logistical frameworks that enable the platform to function at a global scale. Overseeing the day-to-day operations of the marketplace, the Chief Operating Officer ensures that the supply chain remains efficient and responsive to consumer demand. This role involves managing the integration of merchant services and logistics providers to streamline the delivery of products to millions of users. By optimizing operational workflows, Juliana Lohar drives the company to achieve higher levels of productivity and service reliability. The Chief Operating Officer collaborates with the technology and marketing teams to ensure that operational capabilities align with the company's growth targets. Through a focus on continuous improvement and process automation, Lohar strengthens the company's ability to serve a diverse, international customer base while maintaining high standards of operational excellence.

    Tayyeb Khan - President

    Tayyeb Khan, the President at Wish, leads the strategic execution of the company's commercial initiatives within the global ecommerce marketplace. Focusing on the expansion of merchant partnerships, the President drives the development of programs that increase product variety for value-conscious consumers. This role involves overseeing the regional teams responsible for market penetration and brand awareness in key international territories. By aligning commercial goals with the company's broader mission, Tayyeb Khan ensures that the platform remains a top choice for shoppers seeking affordable goods. The President coordinates with the executive leadership to refine the company's market approach and enhance the overall user experience. Through the implementation of targeted growth strategies, Khan secures the company's competitive advantage, ensuring that the platform effectively connects a vast network of global merchants with a growing, diverse consumer audience.

    Shigeo Shiobara - President

    Shigeo Shiobara, the President at Wish, manages the strategic development of the platform's merchant ecosystem and supply chain integration. Focusing on the optimization of merchant performance, the President drives initiatives that improve product quality and delivery timelines for the global consumer base. This role involves overseeing the operational standards that govern the interaction between the platform and its half a million merchants. By fostering strong relationships with key suppliers, Shigeo Shiobara ensures that the company maintains a diverse and attractive inventory. The President collaborates with the technology team to implement tools that assist merchants in scaling their operations on the platform. Through a commitment to operational efficiency and merchant success, Shiobara supports the company's mission of providing value to consumers, ensuring that the marketplace remains a robust and reliable destination for international retail.

    Xavier Dominguez - President

    Xavier Dominguez, the President at Wish, directs the strategic growth of the platform's consumer-facing services and market engagement efforts. Focusing on the enhancement of the user experience, the President drives the development of features that increase consumer retention and platform loyalty. This role involves overseeing the marketing and customer support functions to ensure that the company effectively communicates its value proposition to a global audience. By analyzing consumer behavior data, Xavier Dominguez supports the creation of personalized shopping experiences that cater to the needs of value-conscious shoppers. The President coordinates with the product and engineering teams to ensure that the platform's interface remains intuitive and accessible. Through a focus on consumer satisfaction and market expansion, Dominguez strengthens the company's position as a leading ecommerce platform, consistently delivering value to millions of users worldwide.

    Kitt Doucette - Co-Founder & President

    Kitt Doucette, the Co-Founder & President at Wish, establishes the strategic direction for the company's technological infrastructure and platform innovation. Focusing on the scalability of the digital marketplace, the Co-Founder & President drives the development of advanced systems that connect millions of consumers with global merchants. This role involves overseeing the engineering and product teams to ensure that the platform remains at the forefront of ecommerce technology. By championing a culture of innovation, Kitt Doucette supports the company's mission to provide affordable access to goods through a seamless digital experience. The Co-Founder & President collaborates with the executive team to align technological advancements with the company's long-term growth objectives. Through a focus on technical excellence and platform reliability, Doucette secures the company's competitive edge, ensuring that the marketplace continues to serve a vast, international user base effectively.
    Kitt Doucette

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    Frequently Asked Questions Regarding Wish Top Executives and Leadership Team

    Who leads Wish?
    Wish is led by Louise Laffey (Chief Executive Officer), along with executives such as Anuraag Gambhir (President & Chief Executive Officer) and Anthony Simmons (Founder & Chief Executive Officer).
    Who is part of Wish’s executive team?
    The executive team of Wish includes leaders such as Louise Laffey (Chief Executive Officer), Anuraag Gambhir (President & Chief Executive Officer), Anthony Simmons (Founder & Chief Executive Officer) and other senior executives.
    How many executives does Wish have?
    Wish has 10 executives leading key business areas.
    What roles are included in Wish’s leadership team?
    The leadership team of Wish includes roles such as Chief Executive Officer, President & Chief Executive Officer, Founder & Chief Executive Officer, Co-Founder & Chief Executive Officer, Chief Financial Officer.