Bupa Australia Executive and Leadership Team

September, 2026

Leadership Overview

Bupa Australia has 9 executives leading key functions including operations, technology, revenue, medical, and human resources.

Committed to enhancing eye health and accessibility, Bupa Australia delivers comprehensive optical services and hearing solutions across a vast network of physical stores and digital platforms to improve patient outcomes.

Leadership Roles at Bupa Australia

  • Chief of Staff To the Chief Executive Officer of Bupa APAC - Christina Dickinson
  • Chief Operating Officer & Head of Technology Value Realisation, Bupa (APAC) - Muriel Brock
  • Chief Operating Officer, Technology (Interim) - Juliana Yoon
  • Lead Software Engineer & Chief Revenue Officer - Lee Jacobsz
  • Chief Risk Officer, Acting & Chief Revenue Officer, Health Services Provisioning - Ian Stobo
  • Chief People Officer - Rebecca Donaldson
  • Chief Medical Officer - Mark Lubliner
  • Chief Medical Officer, Cromwell Hospital - Dr Frankton
  • Gerente De Personas CAC - Monica Lafontaine
  • Christina Dickinson - Chief of Staff To the Chief Executive Officer of Bupa APAC

    Christina Dickinson, the Chief of Staff To the Chief Executive Officer of Bupa APAC at Bupa Australia, coordinates strategic initiatives across the executive leadership team to ensure alignment with corporate objectives. Dickinson facilitates communication between the Chief Executive Officer and department heads to streamline decision-making processes regarding optical and hearing services. By managing high-priority projects, the Chief of Staff To the Chief Executive Officer of Bupa APAC supports the execution of regional growth strategies. Christina Dickinson monitors the progress of key performance indicators to provide actionable insights for the executive board. This role involves synthesizing complex operational data into clear directives that guide the company's market expansion. Through effective stakeholder management, the Chief of Staff To the Chief Executive Officer of Bupa APAC ensures that all business units remain focused on delivering high-quality eye health services. Dickinson maintains organizational discipline to support the long-term vision of the company.

    Muriel Brock - Chief Operating Officer & Head of Technology Value Realisation, Bupa (APAC)

    Muriel Brock, the Chief Operating Officer & Head of Technology Value Realisation, Bupa (APAC) at Bupa Australia, directs the operational efficiency of the optical and health services network. Brock architects the integration of advanced technology platforms to streamline patient care delivery across the APAC region. By optimizing supply chain logistics for prescription eyewear and contact lenses, the Chief Operating Officer & Head of Technology Value Realisation, Bupa (APAC) ensures consistent service quality. Muriel Brock monitors the performance of digital e-commerce channels to maximize user engagement and conversion rates. This leadership role involves aligning technical infrastructure with clinical service requirements to support long-term business scalability. Through rigorous oversight of operational workflows, the Chief Operating Officer & Head of Technology Value Realisation, Bupa (APAC) maintains high standards for retinal screening and microvascular health assessments, ultimately driving sustainable growth for the organization.

    Juliana Yoon - Chief Operating Officer, Technology (Interim)

    Juliana Yoon, the Chief Operating Officer, Technology (Interim) at Bupa Australia, manages the technological backbone supporting the company's retail optical and hearing service operations. Yoon drives the digital transformation of the e-commerce platform to enhance the customer experience for prescription glasses and sunglasses buyers. Overseeing the implementation of robust IT systems, the Chief Operating Officer, Technology (Interim) ensures seamless data integration between physical stores and online portals. Juliana Yoon coordinates with cross-functional teams to deploy innovative health service tools, including retinal screening software. This position requires constant monitoring of system reliability to support the high-volume retail environment. By prioritizing cybersecurity and data integrity, the Chief Operating Officer, Technology (Interim) protects sensitive patient information while facilitating efficient service delivery. Yoon maintains operational continuity across all digital touchpoints, ensuring the technology stack remains aligned with the broader strategic goals of the company.

    Lee Jacobsz - Lead Software Engineer & Chief Revenue Officer

    Lee Jacobsz, the Lead Software Engineer & Chief Revenue Officer at Bupa Australia, architects the software solutions that power the company's optical retail and hearing service revenue streams. Jacobsz drives the development of custom e-commerce features to increase sales of designer eyewear and contact lenses. By analyzing market trends and consumer purchasing behavior, the Lead Software Engineer & Chief Revenue Officer optimizes pricing strategies and promotional campaigns. Lee Jacobsz oversees the technical architecture of the online store to ensure high performance and conversion efficiency. This dual-focused role bridges the gap between engineering innovation and financial performance, ensuring that digital tools directly contribute to revenue growth. Through the implementation of data-driven sales funnels, the Lead Software Engineer & Chief Revenue Officer enhances the profitability of the retail network. Jacobsz maintains a focus on scalable software design to support the expanding needs of the business.

    Ian Stobo - Chief Risk Officer, Acting & Chief Revenue Officer, Health Services Provisioning

    Ian Stobo, the Chief Risk Officer, Acting & Chief Revenue Officer, Health Services Provisioning at Bupa Australia, oversees the mitigation of operational risks while driving revenue from clinical eye health services. Stobo architects frameworks to ensure compliance with healthcare regulations during retinal screenings and microvascular health assessments. By balancing risk management with revenue generation, the Chief Risk Officer, Acting & Chief Revenue Officer, Health Services Provisioning optimizes the delivery of professional eye care services. Ian Stobo monitors financial performance across the health services division to identify opportunities for growth and efficiency. This leadership role involves collaborating with clinical teams to maintain high standards of patient safety and service quality. Through the implementation of robust risk assessment protocols, the Chief Risk Officer, Acting & Chief Revenue Officer, Health Services Provisioning protects the company's reputation while expanding the reach of health services. Stobo ensures that all clinical operations remain financially viable and compliant.

    Rebecca Donaldson - Chief People Officer

    Rebecca Donaldson, the Chief People Officer at Bupa Australia, directs the human capital strategy to support the company's retail and clinical workforce. Donaldson architects talent acquisition and development programs to ensure the organization maintains a high standard of service for optical and hearing customers. By fostering a culture of professional excellence, the Chief People Officer aligns employee performance with the company's mission of delivering quality eye health services. Rebecca Donaldson oversees organizational design and workforce planning to support the expansion of the physical store network. This role involves implementing training initiatives that equip staff with the skills necessary for retinal screening and customer service. Through the management of employee engagement and retention strategies, the Chief People Officer ensures that the workforce remains motivated and productive. Donaldson drives the development of leadership pipelines to support the long-term growth and stability of the company's human resources.

    Mark Lubliner - Chief Medical Officer

    Mark Lubliner, the Chief Medical Officer at Bupa Australia, provides clinical leadership for all eye health and hearing services. Lubliner architects the medical protocols for retinal screenings and microvascular health assessments to ensure patient safety and diagnostic accuracy. By overseeing the clinical standards across the retail network, the Chief Medical Officer ensures that all services meet rigorous health regulations. Mark Lubliner collaborates with the executive team to integrate new medical technologies into the service offering. This role involves mentoring clinical staff and maintaining high standards of care for men, women, and children. Through the continuous evaluation of clinical outcomes, the Chief Medical Officer drives improvements in service quality and patient satisfaction. Lubliner ensures that the company's medical practices remain at the forefront of the industry, supporting the overall mission of providing comprehensive eye care and hearing solutions to the community.
    Mark Lubliner

    Dr Frankton - Chief Medical Officer, Cromwell Hospital

    Dr Frankton, the Chief Medical Officer, Cromwell Hospital at Bupa Australia, directs the clinical governance and medical strategy for specialized health services. Frankton architects the diagnostic procedures for complex eye health assessments to ensure high-quality patient outcomes. By overseeing the medical staff at the hospital, the Chief Medical Officer, Cromwell Hospital maintains strict adherence to clinical excellence and safety standards. Dr Frankton collaborates with the broader Bupa leadership to align hospital services with the company's optical and hearing care initiatives. This role involves managing clinical risk and ensuring that all medical interventions are evidence-based and effective. Through the implementation of advanced diagnostic protocols, the Chief Medical Officer, Cromwell Hospital enhances the reputation of the health services division. Frankton monitors clinical performance metrics to drive continuous improvement in patient care, ensuring that the hospital remains a leader in providing specialized medical services within the broader organizational framework.

    Monica Lafontaine - Gerente De Personas CAC

    Monica Lafontaine, the Gerente De Personas CAC at Bupa Australia, manages the human resources strategy for the customer assistance and clinical operations teams. Lafontaine architects programs to enhance employee performance and service delivery within the customer-facing segments of the business. By focusing on talent development and organizational culture, the Gerente De Personas CAC ensures that staff are well-equipped to support the company's optical and hearing service goals. Monica Lafontaine oversees the implementation of HR policies that promote efficiency and employee satisfaction across the regional operations. This role involves coordinating with department heads to align staffing levels with service demand. Through the management of recruitment and training initiatives, the Gerente De Personas CAC supports the company's commitment to providing high-quality care. Lafontaine maintains a focus on building a resilient and skilled workforce that contributes to the overall success and growth of the organization's service network.

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    Frequently Asked Questions Regarding Bupa Australia Top Executives and Leadership Team

    Who leads Bupa Australia?
    Bupa Australia is led by Christina Dickinson (Chief of Staff To the Chief Executive Officer of Bupa APAC), along with executives such as Muriel Brock (Chief Operating Officer & Head of Technology Value Realisation, Bupa (APAC)) and Juliana Yoon (Chief Operating Officer, Technology (Interim)).
    Who is part of Bupa Australia’s executive team?
    The executive team of Bupa Australia includes leaders such as Christina Dickinson (Chief of Staff To the Chief Executive Officer of Bupa APAC), Muriel Brock (Chief Operating Officer & Head of Technology Value Realisation, Bupa (APAC)), Juliana Yoon (Chief Operating Officer, Technology (Interim)) and other senior executives.
    How many executives does Bupa Australia have?
    Bupa Australia has 9 executives leading key business areas.
    What roles are included in Bupa Australia’s leadership team?
    The leadership team of Bupa Australia includes roles such as Chief of Staff To the Chief Executive Officer of Bupa APAC, Chief Operating Officer & Head of Technology Value Realisation, Bupa (APAC), Chief Operating Officer, Technology (Interim), Lead Software Engineer & Chief Revenue Officer, Chief Risk Officer, Acting & Chief Revenue Officer, Health Services Provisioning.