Ben & Frank Executive and Leadership Team

September, 2026

Leadership Overview

Ben & Frank has 5 executives leading key functions including strategy, financial oversight, technology development, operational scaling, and brand marketing.

Focused on revolutionizing the eyewear industry through a seamless digital-first approach, Ben & Frank delivers high-quality optical solutions while maintaining a commitment to accessible, stylish, and customer-centric retail experiences across the Latin American market.

Leadership Roles at Ben & Frank

  • Co-Founder & Co-Chief Executive Officer - Eduardo Paulsen
  • Chief Financial Officer - Daniel Casas Torres
  • Chief Operating Officer & Senior VP, Operations - Kenichi Ishizaki
  • Chief Technology Officer, Lentes Galileo - Manuel Vidaurre
  • Chief Marketing Officer, Cgo - Jorge Rodríguez
  • Eduardo Paulsen - Co-Founder & Co-Chief Executive Officer

    Eduardo Paulsen, the Co-Founder & Co-Chief Executive Officer at Ben & Frank, directs the overarching strategic vision and long-term growth trajectory for the omnichannel eyewear brand. By architecting the initial business model, Paulsen ensures the company maintains a competitive edge within the retail sector. This leadership role involves constant evaluation of market trends and consumer behavior to refine the digital-first platform. Eduardo Paulsen drives the expansion of the brand footprint across Mexico, ensuring that the core mission of accessible eyewear remains central to every corporate decision. Collaborating closely with the board and fellow executives, the Co-Founder & Co-Chief Executive Officer aligns internal resources with external market demands. Through rigorous focus on brand identity and customer satisfaction, the executive secures the company's position as a leader in the optical industry, fostering innovation and sustainable revenue growth throughout the entire organization.

    Daniel Casas Torres - Chief Financial Officer

    Daniel Casas Torres, the Chief Financial Officer at Ben & Frank, manages the fiscal health and capital allocation strategies necessary for scaling the omnichannel retail platform. Overseeing financial planning, budgeting, and investor relations, the Chief Financial Officer ensures the company maintains robust liquidity to support rapid growth. Daniel Casas Torres executes complex financial modeling to optimize supply chain costs and retail margins. By analyzing performance metrics across both digital and physical channels, the executive provides actionable insights that guide strategic investment decisions. This role requires constant coordination with the leadership team to balance aggressive expansion with long-term profitability. Through disciplined oversight of capital expenditures and revenue streams, the Chief Financial Officer strengthens the financial foundation of the business. Ultimately, Torres secures the economic stability required to sustain the company's market presence and support ongoing innovation in the competitive eyewear landscape.
    Daniel Casas Torres

    Kenichi Ishizaki - Chief Operating Officer & Senior VP, Operations

    Kenichi Ishizaki, the Chief Operating Officer & Senior VP, Operations at Ben & Frank, oversees the end-to-end supply chain and logistics network that sustains the omnichannel business model. Managing inventory procurement, distribution efficiency, and retail store operations, the Chief Operating Officer & Senior VP, Operations ensures that product availability meets consumer demand across all channels. Kenichi Ishizaki drives operational excellence by implementing lean methodologies that reduce overhead and improve fulfillment speed. This leadership role requires constant synchronization with the technology and marketing departments to ensure that operational capacity aligns with sales growth. By optimizing regional distribution hubs, the executive facilitates the company's expansion across diverse markets. Through rigorous process management and performance monitoring, the Chief Operating Officer & Senior VP, Operations maintains high standards of service quality. Ishizaki secures the operational reliability necessary for the brand to deliver consistent value to customers throughout the entire retail lifecycle.

    Manuel Vidaurre - Chief Technology Officer, Lentes Galileo

    Manuel Vidaurre, the Chief Technology Officer, Lentes Galileo at Ben & Frank, architects the digital infrastructure and proprietary software solutions that power the company's eCommerce platform. Managing the technical roadmap, the Chief Technology Officer, Lentes Galileo ensures the seamless integration of online shopping experiences with physical retail operations. Manuel Vidaurre drives the development of advanced optical tools and user-facing applications that enhance customer engagement. By prioritizing scalable cloud architecture and data security, the executive supports the high-volume traffic characteristic of a modern retail brand. This role involves leading cross-functional engineering teams to deliver innovative features that simplify the eyewear purchasing process. Through continuous optimization of the digital ecosystem, the Chief Technology Officer, Lentes Galileo maintains the technological agility required to adapt to evolving consumer needs. Vidaurre ensures that the company remains at the forefront of retail technology, consistently delivering high-performance digital solutions to the market.

    Jorge Rodríguez - Chief Marketing Officer, Cgo

    Jorge Rodríguez, the Chief Marketing Officer, Cgo at Ben & Frank, directs the brand strategy and customer acquisition initiatives that define the company's market presence. Overseeing digital marketing campaigns, social media engagement, and public relations, the Chief Marketing Officer, Cgo ensures that the brand message resonates with the target demographic. Jorge Rodríguez executes data-driven marketing programs that increase conversion rates and foster long-term customer loyalty. This role involves collaborating with the executive team to align promotional activities with product launches and seasonal retail trends. By analyzing consumer sentiment and market positioning, the executive refines the brand identity to maintain relevance in a crowded optical market. Through the strategic deployment of advertising budgets and creative content, the Chief Marketing Officer, Cgo drives significant growth in brand awareness. Rodríguez secures the company's reputation as a modern, accessible eyewear provider, ensuring that marketing efforts directly contribute to the overall success of the business.

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    Frequently Asked Questions Regarding Ben & Frank Top Executives and Leadership Team

    Who leads Ben & Frank?
    Ben & Frank is led by Eduardo Paulsen (Co-Founder & Co-Chief Executive Officer), along with executives such as Daniel Casas Torres (Chief Financial Officer) and Kenichi Ishizaki (Chief Operating Officer & Senior VP, Operations).
    Who is part of Ben & Frank’s executive team?
    The executive team of Ben & Frank includes leaders such as Eduardo Paulsen (Co-Founder & Co-Chief Executive Officer), Daniel Casas Torres (Chief Financial Officer), Kenichi Ishizaki (Chief Operating Officer & Senior VP, Operations) and other senior executives.
    How many executives does Ben & Frank have?
    Ben & Frank has 5 executives leading key business areas.
    What roles are included in Ben & Frank’s leadership team?
    The leadership team of Ben & Frank includes roles such as Co-Founder & Co-Chief Executive Officer, Chief Financial Officer, Chief Operating Officer & Senior VP, Operations, Chief Technology Officer, Lentes Galileo, Chief Marketing Officer, Cgo.