Leadership Overview
Painting with a Twist has 10 executives leading key functions including strategy, financial oversight, operational scaling, and franchise development.
Focused on creative hospitality, Painting with a Twist delivers unique social art experiences nationwide. The company empowers independent studio owners to provide accessible, guided painting sessions that foster community engagement and artistic expression across diverse markets.
Focused on creative hospitality, Painting with a Twist delivers unique social art experiences nationwide. The company empowers independent studio owners to provide accessible, guided painting sessions that foster community engagement and artistic expression across diverse markets.
Leadership Roles at Painting with a Twist
Aixa Polanco - Chief Executive Officer
Aixa Polanco, the Chief Executive Officer at Painting with a Twist, directs the overarching strategic vision for the largest paint and sip organization in the industry. Polanco manages the expansion of the franchise network, ensuring that every studio maintains the high standards of creative hospitality expected by guests. By aligning corporate goals with the needs of independent franchisees, the Chief Executive Officer fosters a culture of innovation and artistic accessibility. Polanco monitors market trends to refine the two-hour event model, ensuring that the brand remains a leader in the amusement sector. Through consistent engagement with the board and regional leadership, Aixa Polanco drives long-term growth and brand equity. This executive leadership role requires balancing operational efficiency with the artistic mission of the company, ultimately securing the position of the brand as a premier destination for social entertainment across the United States.
J. Corona - Chief Executive Officer & President
J. Corona, the Chief Executive Officer & President at Painting with a Twist, oversees the daily execution of corporate objectives and the long-term sustainability of the franchise model. Corona manages the integration of new studio locations into the national footprint, ensuring that each site adheres to the core mission of providing guided, personalized art experiences. As the Chief Executive Officer & President, Corona coordinates with department heads to optimize supply chain logistics for art materials, guaranteeing that every studio possesses the necessary tools for guest success. J. Corona evaluates performance metrics across the nationwide network to identify opportunities for revenue enhancement and operational refinement. By maintaining strong relationships with franchisees, the executive ensures that the brand remains consistent in quality and service. This leadership role demands a focus on both fiscal health and the creative integrity of the paint and sip industry, driving the company toward continued market dominance.
Brittany Graff - Co-Chief Executive Officer
Brittany Graff, the Co-Chief Executive Officer at Painting with a Twist, architects the strategic partnerships and brand development initiatives that define the company's market presence. Graff focuses on enhancing the guest experience through digital innovation and marketing strategies that attract diverse demographics to local studios. As the Co-Chief Executive Officer, Graff collaborates with the leadership team to streamline franchise support systems, ensuring that studio artists receive the training required to guide guests effectively. Brittany Graff monitors the competitive landscape to adjust service offerings, maintaining the relevance of the two-hour event format in a changing hospitality market. By prioritizing brand consistency and customer satisfaction, the executive drives growth and strengthens the reputation of the organization. This role involves constant evaluation of operational workflows to ensure that the company remains the premier choice for social art experiences, ultimately supporting the success of independent studio owners nationwide.
Steven Wan - Deputy Chief Executive Officer
Steven Wan, the Deputy Chief Executive Officer at Painting with a Twist, manages internal infrastructure and the administrative frameworks that support the nationwide franchise network. Wan oversees the implementation of corporate policies, ensuring that all studio operations align with the established brand standards for safety, quality, and guest engagement. As the Deputy Chief Executive Officer, Wan facilitates communication between the executive suite and regional managers to resolve operational bottlenecks and improve efficiency. Steven Wan analyzes data from studio performance reports to provide actionable insights that help franchisees optimize their local business models. By focusing on the scalability of the paint and sip concept, the executive ensures that the company can support rapid growth while maintaining the personalized nature of the art events. This leadership role requires a deep understanding of the logistical requirements of the hospitality industry, driving the organization toward greater operational excellence and sustained profitability.
Doug Arlington - Owner- Chief Financial Officer
Doug Arlington, the Owner- Chief Financial Officer at Painting with a Twist, directs the financial strategy and capital allocation for the entire organization. Arlington manages the fiscal health of the company, overseeing budgeting, revenue forecasting, and the financial support systems provided to independent franchisees. As the Owner- Chief Financial Officer, Arlington evaluates investment opportunities in new studio locations and technology upgrades that enhance the guest experience. Doug Arlington works closely with the executive team to ensure that financial resources are directed toward initiatives that drive growth and market expansion. By maintaining rigorous oversight of the company's assets and liabilities, the executive secures the long-term stability of the brand. This role involves balancing the needs of the corporate entity with the financial success of the individual studio owners, ensuring that the business model remains profitable and sustainable in the competitive amusement and hospitality sector.
Marge Parkhurst - President
Marge Parkhurst, the President at Painting with a Twist, leads the development of corporate culture and the refinement of the guest-facing service model. Parkhurst oversees the creative direction of the art events, ensuring that the curriculum remains engaging and accessible for guests of all skill levels. As the President, Parkhurst coordinates with regional teams to implement training programs that empower studio artists to deliver high-quality, step-by-step instruction. Marge Parkhurst monitors guest feedback and market trends to suggest improvements to the event experience, maintaining the brand's status as a leader in the paint and sip industry. By fostering a collaborative environment, the executive ensures that the company's mission of creative hospitality is reflected in every studio nationwide. This leadership role requires a focus on both the artistic and operational aspects of the business, driving the organization to provide consistent, memorable experiences that encourage repeat attendance and brand loyalty.
Lauren Stephans - President, Operations
Lauren Stephans, the President, Operations at Painting with a Twist, directs the day-to-day functional activities across the nationwide network of studios. Stephans manages the supply chain for art materials, ensuring that every location has the necessary inventory to host successful events. As the President, Operations, Stephans optimizes the logistical processes that allow independent franchisees to operate efficiently and profitably. Lauren Stephans evaluates studio performance metrics to identify areas for operational improvement and provides guidance to regional managers on best practices for event execution. By streamlining the workflow from corporate headquarters to the local studio level, the executive ensures that the brand maintains a consistent standard of service. This leadership role involves constant coordination with other C-suite members to align operational capabilities with the company's strategic growth goals, ultimately supporting the success of the entire franchise system in the competitive hospitality market.
Jane Carney - President & Owner
Jane Carney, the President & Owner at Painting with a Twist, oversees the long-term vision and strategic direction of the company's franchise model. Carney manages the relationships with key stakeholders and ensures that the brand's core values remain central to all business decisions. As the President & Owner, Carney evaluates the competitive landscape to identify new market opportunities and potential areas for expansion. Jane Carney collaborates with the executive team to refine the business model, ensuring that it remains attractive to prospective franchisees and beneficial to existing studio owners. By focusing on brand integrity and market positioning, the executive drives the company's growth and maintains its status as the largest player in the paint and sip industry. This leadership role requires a deep commitment to the company's mission of providing accessible art experiences, ensuring that the organization continues to thrive in the amusement and hospitality sector.
Ronald Besser - President
Ronald Besser, the President at Painting with a Twist, directs the strategic initiatives related to franchise development and market penetration. Besser manages the recruitment and onboarding of new studio owners, ensuring that each partner understands the operational requirements and the brand's commitment to creative hospitality. As the President, Besser coordinates with the marketing and operations teams to support the launch of new locations and the growth of existing studios. Ronald Besser evaluates regional market data to identify high-potential areas for expansion, driving the company's footprint across the United States. By fostering strong relationships with the franchise community, the executive ensures that the brand remains cohesive and competitive. This leadership role involves balancing the needs of the corporate office with the practical realities of running a local studio, ultimately supporting the overall growth and success of the organization in the paint and sip industry.
Sherry Reed - President
Sherry Reed, the President at Painting with a Twist, oversees the implementation of guest engagement strategies and the evolution of the company's event offerings. Reed manages the development of new painting themes and instructional techniques that keep the guest experience fresh and exciting. As the President, Reed collaborates with the creative team to ensure that all art supplies and event materials meet the company's quality standards. Sherry Reed monitors guest satisfaction metrics and market feedback to refine the two-hour event model, ensuring that it continues to meet the needs of the target audience. By focusing on the intersection of art and hospitality, the executive drives the brand's reputation for providing unique, social entertainment experiences. This leadership role requires a deep understanding of the customer journey, ensuring that every guest leaves with a personalized piece of artwork and a positive impression of the brand.
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Frequently Asked Questions Regarding Painting with a Twist Top Executives and Leadership Team
