Leadership Overview
Maurices has 5 executives leading key functions including operations, marketing, financial strategy, and corporate leadership.
Focused on delivering accessible fashion to smaller towns across North America, Maurices maintains a commitment to community-centric retail and empowering women through versatile clothing options while expanding digital and physical store footprints.
Focused on delivering accessible fashion to smaller towns across North America, Maurices maintains a commitment to community-centric retail and empowering women through versatile clothing options while expanding digital and physical store footprints.
Leadership Roles at Maurices
Brent Hickman - Senior Vice President, Chief Financial Officer
Brent Hickman, the Senior Vice President, Chief Financial Officer at Maurices, manages the fiscal health and capital allocation strategies for the entire organization. Overseeing financial planning and analysis, the Senior Vice President, Chief Financial Officer ensures the company maintains robust liquidity to support store expansion. This leadership role involves monitoring revenue streams across the United States and Canada to identify growth opportunities. By implementing rigorous cost-control measures, Brent Hickman improves overall profitability. The Senior Vice President, Chief Financial Officer collaborates with the board to provide transparent reporting and long-term financial forecasting. Through disciplined management of assets, Hickman supports the strategic initiatives of the executive team. This position requires constant vigilance regarding market trends and economic shifts that impact retail performance. Ultimately, the Senior Vice President, Chief Financial Officer secures the financial stability required to sustain the company's mission of providing accessible fashion.
Brian Thun - Chief Operating Officer
Brian Thun, the Chief Operating Officer at Maurices, directs the expansive supply chain and logistics network supporting over 1,000 retail locations. Overseeing daily store operations, the Chief Operating Officer ensures inventory efficiency across the United States and Canada. This leadership role involves optimizing distribution channels to maintain consistent product availability in smaller towns. By streamlining warehouse workflows, Brian Thun directly impacts the operational scalability of the retail chain. The Chief Operating Officer collaborates with regional managers to refine store performance metrics and enhance customer service standards. Through rigorous oversight of operational expenditures, Thun secures the financial health of the physical store fleet. This position requires constant coordination with the executive team to align logistical capabilities with broader corporate growth objectives. Ultimately, the Chief Operating Officer drives the logistical excellence necessary for sustaining a massive North American retail presence.

Bennett Morgan - President
Bennett Morgan, the President at Maurices, directs the overarching corporate strategy and internal culture to drive organizational excellence. Overseeing the executive leadership team, the President ensures alignment between departmental goals and the company's long-term vision. This leadership role involves navigating the complexities of the North American retail landscape to maintain a competitive edge. By fostering innovation within the corporate structure, Bennett Morgan accelerates the development of new retail concepts. The President coordinates with the board to execute high-level business transformations and market expansion plans. Through active engagement with regional leadership, Morgan maintains a pulse on store-level performance and customer needs. This position requires balancing immediate operational demands with future-focused strategic planning. Ultimately, the President secures the company's position as a leader in the women's clothing sector by championing a culture of accountability and growth across all business units.
Maureen Boerboon - President
Maureen Boerboon, the President at Maurices, leads the strategic development of human capital and organizational talent to support the company's retail mission. Overseeing internal communications and employee engagement, the President drives initiatives that cultivate a high-performance workforce across all 1,000 locations. This leadership role involves refining corporate policies to ensure operational consistency and staff retention. By championing professional development programs, Maureen Boerboon strengthens the leadership pipeline within the organization. The President collaborates with other executives to integrate talent management with broader business objectives. Through the implementation of efficient organizational structures, Boerboon enhances the agility of the retail chain. This position requires a deep understanding of the unique needs of employees in smaller towns and urban centers alike. Ultimately, the President secures the operational success of the company by building a resilient, motivated team capable of delivering exceptional service to every customer.
Kristine Koetter - Chief Marketing Officer
Kristine Koetter, the Chief Marketing Officer at Maurices, architects the brand identity and customer engagement strategies across all digital and traditional channels. Managing the marketing department, the Chief Marketing Officer drives brand awareness to attract diverse demographics in smaller towns. This leadership role involves executing multi-channel campaigns that highlight the company's commitment to women's fashion. By analyzing consumer data, Kristine Koetter optimizes promotional spend to maximize return on investment. The Chief Marketing Officer coordinates with the creative team to ensure consistent messaging across the North American market. Through strategic partnerships and social media initiatives, Koetter expands the reach of the retail chain. This position requires deep integration with the merchandising team to align product launches with seasonal marketing cycles. Ultimately, the Chief Marketing Officer secures long-term customer loyalty by fostering a strong, relatable brand presence that resonates with the core audience.
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