League Executive and Leadership Team

Michael Serbinis, the Founder & Chief Executive Officer at League, directs the overarching vision for the digital health platform. Serbinis architects the strategic roadmap to ensure seamless integration between health services and user benefits. By aligning corporate objectives with market demands, the Founder & Chief Executive Officer drives long-term value for stakeholders and partners. This leadership role involves constant evaluation of the competitive landscape to maintain a dominant position in the health technology sector. Michael Serbinis monitors performance metrics to optimize service delivery across the entire ecosystem. Through rigorous oversight of organizational culture and innovation, the Founder & Chief Executive Officer fosters an environment of continuous improvement. Serbinis maintains high standards for operational excellence, ensuring the platform remains a reliable resource for users seeking comprehensive health solutions. Ultimately, the Founder & Chief Executive Officer secures the future trajectory of the company through disciplined execution and visionary leadership.

Danielle Cerisano, the Chief Financial Officer at League, governs the financial health and fiscal planning of the organization. Cerisano manages capital allocation, budgeting, and financial reporting to support the scaling of the digital health platform. By overseeing treasury functions and investor relations, the Chief Financial Officer ensures the company maintains a robust balance sheet for future expansion. This leadership role involves working with the executive team to evaluate investment opportunities and mitigate financial risks. Danielle Cerisano directs the accounting and finance departments to maintain compliance and operational efficiency. Through rigorous analysis of revenue streams and cost structures, the Chief Financial Officer optimizes profitability across all business units. Cerisano provides critical insights that inform strategic decision-making at the board level. Ultimately, the Chief Financial Officer secures the financial stability required to sustain long-term growth and innovation within the competitive health technology landscape.

Daniel Leibu, the Co-founder & Chief Operating Officer at League, directs internal operations and infrastructure to support the digital health platform. Leibu architects scalable processes that enable the company to handle increasing user demand across North American regions. By overseeing cross-functional teams, the Co-founder & Chief Operating Officer ensures alignment between technical development and service delivery. This leadership role involves streamlining workflows to enhance organizational efficiency and productivity. Daniel Leibu monitors operational performance indicators to identify areas for improvement and resource optimization. Through the implementation of robust management systems, the Co-founder & Chief Operating Officer maintains high standards of service quality. Leibu collaborates with other executives to translate strategic goals into actionable operational plans. Ultimately, the Co-founder & Chief Operating Officer drives the internal execution necessary to deliver a seamless experience for all users connected to the health services network.

Christopher Smith, the President at League, directs the day-to-day business operations and executes the strategic initiatives of the company. Smith oversees the integration of various departments to ensure cohesive performance across the digital health platform. By managing key partnerships and client relationships, the President drives growth and market penetration in the health services sector. This leadership role involves translating the vision of the executive team into tangible business outcomes. Christopher Smith monitors performance across all functional areas to ensure alignment with corporate goals. Through the optimization of business processes, the President enhances the overall efficiency and effectiveness of the organization. Smith collaborates with the C-suite to refine the business model and adapt to changing market conditions. Ultimately, the President secures the operational success of the company by fostering a culture of accountability and high performance across all teams.

Colin Bettam, the Chief Marketing Officer at League, manages all brand positioning and customer acquisition strategies. Bettam executes multi-channel campaigns to expand the reach of the digital health platform within the North American market. By analyzing user engagement data, the Chief Marketing Officer refines messaging to better connect individuals with essential health services. This leadership role requires close collaboration with product teams to ensure marketing initiatives accurately reflect the value proposition of the platform. Colin Bettam oversees the development of content and digital assets that drive growth and brand awareness. Through strategic partnerships and targeted outreach, the Chief Marketing Officer strengthens the market presence of the company. Bettam prioritizes data-driven decision-making to maximize return on investment for all promotional activities. Ultimately, the Chief Marketing Officer builds a cohesive brand identity that resonates with users and supports the broader mission of improving health outcomes.

Mishkin Berteig, the Principal, AI Transformation and Agility (Office of the Chief Technology Officer) at League, leads initiatives to integrate artificial intelligence into the core platform. Berteig architects frameworks for agile development to accelerate the delivery of new health service features. By overseeing the adoption of advanced technologies, the Principal, AI Transformation and Agility (Office of the Chief Technology Officer) enhances the intelligence and responsiveness of the digital health ecosystem. This leadership role involves mentoring engineering teams on modern development practices and AI implementation. Mishkin Berteig monitors emerging trends to ensure the company remains at the forefront of technological innovation. Through the application of data-driven insights, the Principal, AI Transformation and Agility (Office of the Chief Technology Officer) improves user personalization and platform performance. Berteig collaborates with the technology leadership to align technical capabilities with business objectives. Ultimately, the Principal, AI Transformation and Agility (Office of the Chief Technology Officer) drives the digital evolution of the platform.

Dan Galperin, the Co-Founder & Chief Technology Officer at League, directs the engineering and product development teams. Galperin architects the technical foundation of the digital health platform to ensure security, scalability, and reliability. By overseeing the software development lifecycle, the Co-Founder & Chief Technology Officer ensures the platform meets the complex needs of users and health service providers. This leadership role involves evaluating new technologies to maintain a competitive edge in the software industry. Dan Galperin manages the technical roadmap, prioritizing features that enhance user experience and platform functionality. Through rigorous oversight of infrastructure and data management, the Co-Founder & Chief Technology Officer protects sensitive health information while enabling rapid innovation. Galperin collaborates with the executive team to align technical strategy with the overall mission of the company. Ultimately, the Co-Founder & Chief Technology Officer drives the technological advancements that define the platform's market impact.

Muneeb Yusuf, the Chief Legal Officer at League, manages all legal affairs, regulatory compliance, and corporate governance. Yusuf architects strategies to navigate the complex legal landscape of the digital health industry across North American jurisdictions. By overseeing contract negotiations and intellectual property protection, the Chief Legal Officer mitigates risk and safeguards the company's assets. This leadership role involves advising the board and executive team on legal implications of strategic business decisions. Muneeb Yusuf directs the legal department to ensure adherence to data privacy regulations and health industry standards. Through proactive monitoring of legislative changes, the Chief Legal Officer maintains the company's compliance posture. Yusuf collaborates with external counsel and internal stakeholders to resolve disputes and facilitate business operations. Ultimately, the Chief Legal Officer provides the legal framework necessary for the company to operate securely and expand its reach within the digital health market.