Leadership Overview
KIND Snacks has 4 executives leading key functions including strategy, marketing, human resources, and global operations.
Committed to health-conscious snacking, KIND Snacks delivers nutritious food products while fostering a culture of kindness and transparency across the global marketplace.
Committed to health-conscious snacking, KIND Snacks delivers nutritious food products while fostering a culture of kindness and transparency across the global marketplace.
Leadership Roles at KIND Snacks
Daniel Calderoni - Chief Executive Officer, Kind (North America)
Daniel Calderoni, the Chief Executive Officer, Kind (North America) at KIND Snacks, directs all regional business operations and strategic growth initiatives. Overseeing the production and distribution of snack bars and breakfast items, the Chief Executive Officer, Kind (North America) ensures market penetration across the United States and Canada. This leadership role involves managing complex supply chains and optimizing retail partnerships to maintain high product availability. By aligning internal teams with consumer health trends, Daniel Calderoni drives significant revenue growth and brand loyalty. The Chief Executive Officer, Kind (North America) collaborates with global leadership to refine product portfolios and expand the reach of grains clusters. Through rigorous financial oversight and operational discipline, Calderoni secures the competitive position of the company within the North American food manufacturing sector, ensuring consistent delivery of high-quality, nutritious snacks to diverse consumer demographics.

Juan Martin - Global President, KIND and Nature’s Bakery
Juan Martin, the Global President, KIND and Nature’s Bakery at KIND Snacks, directs international expansion and cross-brand synergy. Overseeing the integration of product lines including grains bars and breakfast clusters, the Global President, KIND and Nature’s Bakery ensures operational excellence across diverse geographic markets. This role involves managing global supply chain logistics and identifying new opportunities for market entry in international territories. By aligning the strategic vision of both brands, Juan Martin drives global revenue growth and operational scale. The Global President, KIND and Nature’s Bakery coordinates with regional leaders to standardize quality control and manufacturing processes, ensuring consistency in every product distributed. Through rigorous oversight of global performance metrics, Martin optimizes resource allocation to support long-term sustainability. This leadership function directly impacts the global footprint of the company, securing a dominant position in the international snack food industry through disciplined execution and strategic foresight.
Osher Hoberman - Chief Marketing Officer
Osher Hoberman, the Chief Marketing Officer at KIND Snacks, architects all brand positioning and consumer engagement strategies. Managing the creative direction for snack bars and grains clusters, the Chief Marketing Officer executes multi-channel campaigns that highlight the nutritional value of the product line. This role involves analyzing market data to identify emerging consumer preferences and adjusting messaging to maintain brand relevance. By leading cross-functional teams, Osher Hoberman ensures consistent brand identity across digital and physical retail environments. The Chief Marketing Officer coordinates with sales departments to synchronize promotional activities with product launches, driving increased market share. Through innovative storytelling and strategic partnerships, Hoberman strengthens the connection between the company and health-conscious consumers. This leadership function directly impacts brand equity and long-term growth by fostering deep consumer trust and awareness in a highly competitive food manufacturing landscape.

Julie Ash - Chief People Officer
Julie Ash, the Chief People Officer at KIND Snacks, directs all human capital strategies and organizational development initiatives. Overseeing talent acquisition, employee engagement, and corporate culture, the Chief People Officer ensures the workforce remains aligned with the mission of producing high-quality snack bars and breakfast products. This role involves designing comprehensive training programs and performance management systems that support professional growth across all departments. By fostering an inclusive environment, Julie Ash drives employee retention and operational efficiency. The Chief People Officer collaborates with executive leadership to implement policies that reflect the core values of the company, ensuring that internal operations support the broader business objectives. Through strategic workforce planning, Ash optimizes organizational structure to meet the demands of a growing food manufacturing enterprise. This leadership role remains essential for maintaining a high-performing team capable of executing complex production and distribution goals.