Grupo Lala Executive and Leadership Team

Mariano Perotti, the Chief Operating Officer at Grupo Lala, directs all internal manufacturing processes and supply chain logistics. Overseeing the production of milk and dairy items, the Chief Operating Officer ensures that every facility maintains strict safety standards. This leadership role involves optimizing plant efficiency to support the company's mission of providing healthy food to Mexican households. By streamlining distribution networks, Mariano Perotti directly impacts the availability of fresh products across the national market. Perotti manages the integration of new food production technologies to reduce waste and improve output quality. Through constant monitoring of operational metrics, the Chief Operating Officer guarantees that the manufacturing division meets the high demand for nutritious food items. Ultimately, Perotti secures the operational excellence required to sustain the company's reputation for quality and reliability in the competitive food industry.

Rafa Trujillo, the Chief Operating Officer (US) at Grupo Lala, directs all strategic initiatives for the North American market. Overseeing the expansion of dairy product distribution, the Chief Operating Officer (US) ensures that the brand reaches new consumer segments outside of Mexico. This leadership role involves navigating complex regulatory environments and adapting product offerings to meet international preferences. By building strong relationships with regional distributors, Rafa Trujillo directly impacts the growth of the company's footprint in the United States. Trujillo manages the logistics of cross-border supply chains to maintain product freshness and quality standards. Through careful analysis of market trends, the Chief Operating Officer (US) identifies opportunities for scaling operations and increasing brand visibility. Ultimately, Trujillo secures a competitive position for the company within the North American food sector by leveraging deep expertise in international operations.

Claudia Avelar, the Digital Information Chief & (Cdo Officer & Chief Information Officer at Grupo Lala, directs the entire technological infrastructure and data strategy. Overseeing the digital transformation of food production systems, the Digital Information Chief & (Cdo Officer & Chief Information Officer ensures that data-driven insights inform every business decision. This leadership role involves securing enterprise networks and implementing advanced analytics to track product quality across the supply chain. By modernizing internal software platforms, Claudia Avelar directly impacts the efficiency of the company's manufacturing operations. Avelar manages the collaboration between IT departments and executive leadership to align technology investments with long-term growth goals. Through the implementation of robust cybersecurity protocols, the Digital Information Chief & (Cdo Officer & Chief Information Officer protects the integrity of the company's proprietary food production data. Ultimately, Avelar secures the digital foundation necessary for sustained innovation and operational agility.

Cristina Mesón, the Chief People Officer at Grupo Lala, directs all human capital strategies and organizational development initiatives. Overseeing the recruitment and retention of talent across the company's manufacturing facilities, the Chief People Officer ensures that the workforce remains aligned with the core mission of producing healthy food. This leadership role involves designing training programs that emphasize food safety and quality standards. By fostering a culture of excellence, Cristina Mesón directly impacts the productivity and morale of the entire organization. Mesón manages the implementation of performance management systems that reward innovation and operational efficiency. Through the development of comprehensive employee engagement strategies, the Chief People Officer supports the company's growth by maintaining a skilled and motivated team. Ultimately, Mesón secures the human resources required to uphold the company's long-standing reputation for quality and trust in the food industry.

Wendy Couto, the Jefe De Mercadotecnia at Grupo Lala, directs all brand strategy and consumer engagement campaigns. Overseeing the marketing of milk and nutritious food items, the Jefe De Mercadotecnia ensures that the brand remains a household staple across Mexico. This leadership role involves crafting messaging that highlights the health benefits and quality of the company's product portfolio. By analyzing consumer behavior and market trends, Wendy Couto directly impacts the brand's ability to connect with families. Couto manages the creative direction for advertising initiatives that promote the company's commitment to healthy living. Through the coordination of multi-channel marketing efforts, the Jefe De Mercadotecnia drives brand awareness and strengthens customer loyalty in a competitive market. Ultimately, Couto secures the market position of the company by effectively communicating the value and nutritional quality of the products to a broad consumer base.