Grupo Lala Executive and Leadership Team

Mariano Perotti, the Chief Operating Officer at Grupo Lala, directs all core manufacturing and supply chain logistics. Overseeing production facilities, the Chief Operating Officer ensures consistent output of high-quality dairy products. This leadership role involves optimizing internal processes to maintain efficiency across the entire Mexican market. By streamlining distribution networks, Mariano Perotti directly impacts the availability of healthy food items for consumers. Perotti manages complex operational workflows to support the company's growth objectives. Through rigorous oversight of food safety standards, the Chief Operating Officer guarantees product excellence. This position requires constant coordination with regional plant managers to align production capacity with consumer demand. Ultimately, Perotti secures the operational foundation necessary for sustained market leadership in the food industry, ensuring that every facility meets the high standards expected by families throughout the country.

Rafa Trujillo, the Chief Operating Officer (US) at Grupo Lala, directs all operational activities within the United States market. Overseeing regional supply chain logistics, the Chief Operating Officer (US) ensures that product distribution meets the specific demands of American consumers. This leadership role involves adapting manufacturing processes to comply with local regulations while maintaining the brand's commitment to quality. By optimizing regional inventory management, Rafa Trujillo directly impacts the profitability of the US division. Trujillo manages local partnerships to expand the reach of dairy products in competitive retail environments. Through the implementation of efficient logistics strategies, the Chief Operating Officer (US) reduces overhead costs and improves service levels. This position requires constant monitoring of market trends to adjust operational tactics accordingly. Ultimately, Trujillo secures the company's competitive position in the US, ensuring that the brand remains a trusted choice for families.

Claudia Avelar, the Digital Information Chief & (Cdo Officer & Chief Information Officer at Grupo Lala, architects the enterprise-wide digital infrastructure. Overseeing data governance and information security, the Digital Information Chief & (Cdo Officer & Chief Information Officer ensures technological alignment with business goals. This leadership role involves implementing advanced analytics to drive decision-making across the organization. By modernizing legacy systems, Claudia Avelar directly impacts the agility of the company in a competitive food market. Avelar manages cross-functional teams to integrate digital tools into daily operations. Through the deployment of scalable software solutions, the Digital Information Chief & (Cdo Officer & Chief Information Officer enhances internal productivity. This position requires constant collaboration with executive leadership to prioritize technology investments. Ultimately, Avelar secures the digital future of the company, ensuring that data-driven insights support the mission of providing nutritious food to millions of households.

Mauricio Castillo, the Global Chief Information Officer, Mex-Cam--Bra (USA) at Grupo Lala, drives international technology strategy across Mexico, Central America, Brazil, and the United States. Overseeing global network stability, the Global Chief Information Officer, Mex-Cam--Bra (USA) ensures seamless connectivity between diverse regional operations. This leadership role involves standardizing IT protocols to support cross-border business expansion. By implementing robust cybersecurity frameworks, Mauricio Castillo directly impacts the protection of corporate assets and consumer data. Castillo manages large-scale technology projects that unify disparate regional systems into a cohesive global platform. Through the optimization of cloud infrastructure, the Global Chief Information Officer, Mex-Cam--Bra (USA) enhances operational efficiency on an international scale. This position requires constant engagement with regional stakeholders to address unique market requirements. Ultimately, Castillo secures the technological backbone of the company, facilitating growth and innovation across all international territories.

Cristina Mesón, the Chief People Officer at Grupo Lala, architects the human capital strategy for the entire organization. Overseeing talent acquisition and employee development, the Chief People Officer ensures that the workforce remains aligned with the company's mission of providing healthy food. This leadership role involves fostering a culture of excellence and safety across all production sites. By implementing comprehensive training programs, Cristina Mesón directly impacts the retention and performance of the staff. Mesón manages organizational design to support the company's evolving business needs. Through the promotion of inclusive workplace policies, the Chief People Officer enhances employee engagement and productivity. This position requires constant collaboration with other C-suite leaders to ensure that human resources initiatives support broader corporate goals. Ultimately, Mesón secures the long-term success of the company by cultivating a high-performing team dedicated to the brand's values.

Wendy Couto, the Jefe De Mercadotecnia at Grupo Lala, directs all brand strategy and consumer engagement initiatives. Overseeing marketing campaigns, the Jefe De Mercadotecnia ensures that the company's message of health and nutrition resonates with families. This leadership role involves analyzing consumer behavior to refine product positioning in a crowded food market. By executing creative advertising strategies, Wendy Couto directly impacts brand loyalty and market share. Couto manages relationships with media partners to maximize the visibility of new product launches. Through the development of targeted promotional activities, the Jefe De Mercadotecnia drives sales growth across all product lines. This position requires constant coordination with the sales and product development teams to ensure marketing efforts reflect the quality of the offerings. Ultimately, Couto secures the brand's reputation as a leader in the food industry, ensuring that the company remains a household name.