CBC Executive and Leadership Team

Rafman Balla, the Chief Executive Officer at CBC, directs the overarching strategic vision for the national broadcaster. Balla manages the alignment of editorial standards with digital transformation goals across all English-language platforms. By prioritizing audience engagement and content accessibility, the Chief Executive Officer ensures the organization remains a primary source for news and cultural programming. Balla oversees the integration of multi-platform media initiatives, driving growth in digital reach across North American markets. This leadership role involves constant collaboration with the Board to maintain public trust and operational excellence. Through rigorous oversight of content distribution, Rafman Balla secures the long-term viability of the network. The Chief Executive Officer maintains a focus on innovation, ensuring that the digital infrastructure supports the evolving needs of the Canadian public while upholding the core mission of the institution.

Marie-Philippe Bouchard, the Pdg and Chief Executive Officer at CBC, leads the strategic direction for French-language services and cross-platform integration. Bouchard manages the complex operational requirements of the Ici.Radio-Canada.ca digital ecosystem, ensuring high-quality content delivery to diverse audiences. By architecting partnerships across the media landscape, the Pdg and Chief Executive Officer strengthens the national footprint of the organization. Marie-Philippe Bouchard drives initiatives that enhance digital accessibility, focusing on the expansion of French-language programming in competitive markets. This leadership role requires balancing public service mandates with modern media consumption trends. Through the optimization of internal resources, Bouchard ensures the sustainability of the network. The Pdg and Chief Executive Officer maintains a commitment to cultural representation, guiding the organization toward greater digital maturity while fostering a collaborative environment that supports the broader goals of the entire broadcasting corporation.

Moreen Hughes, the Educator. Minister. Chief Executive Officer of Non-Profit at CBC, directs community engagement and educational outreach programs. Hughes manages the development of content that bridges the gap between public broadcasting and academic resources. By fostering relationships with non-profit partners, the Educator. Minister. Chief Executive Officer of Non-Profit ensures that the organization provides significant value to the Canadian public. Moreen Hughes oversees the implementation of social impact initiatives, driving awareness for critical national issues through digital storytelling. This leadership role involves coordinating with various departments to ensure that educational content remains accurate and accessible. Through the strategic application of non-profit management principles, Hughes enhances the public service mission of the network. The Educator. Minister. Chief Executive Officer of Non-Profit maintains a focus on long-term community growth, ensuring that the organization serves as a vital resource for learning and civic participation across the country.

Tabitha Bell, the Chief Financial Officer at CBC, directs the fiscal strategy and budgetary planning for the organization. Bell manages the allocation of capital toward digital infrastructure and content production, ensuring financial health across all departments. By monitoring revenue streams and cost-efficiency metrics, the Chief Financial Officer supports the long-term sustainability of the broadcasting network. Tabitha Bell oversees the financial reporting processes, driving transparency and accountability in all fiscal operations. This leadership role involves collaborating with the executive team to prioritize investments that align with the core mission of the corporation. Through the rigorous management of financial assets, Bell secures the resources necessary for continued innovation. The Chief Financial Officer maintains a focus on fiscal discipline, ensuring that the organization remains well-positioned to navigate the complexities of the media industry while delivering high-quality content to the Canadian public.

Judith Purves, the Executive Vice President & Chief Financial Officer at CBC, directs the overarching financial governance and corporate development strategy. Purves manages the long-term investment portfolio, ensuring that capital is deployed effectively to support digital expansion. By overseeing the integration of financial planning with corporate growth objectives, the Executive Vice President & Chief Financial Officer strengthens the market position of the network. Judith Purves drives the development of new revenue models that adapt to the changing digital landscape. This leadership role involves high-level coordination with the Board to ensure that financial strategies support the broader mission of the organization. Through the strategic oversight of corporate assets, Purves ensures the stability and growth of the broadcasting corporation. The Executive Vice President & Chief Financial Officer maintains a focus on sustainable financial practices, ensuring that the network continues to provide essential services to the public.

Steve Carnal, the Chief Operating Officer at CBC, directs the internal infrastructure and daily operational workflows of the organization. Carnal manages the technical systems that support the delivery of over one million pages of digital content. By optimizing resource allocation, the Chief Operating Officer ensures that the network maintains high performance across all web-based services. Steve Carnal oversees the logistical execution of large-scale media projects, driving efficiency in production and distribution. This leadership role involves coordinating with technical teams to maintain the stability of the digital platform. Through the implementation of scalable operational frameworks, Carnal supports the growth of the organization in a competitive media environment. The Chief Operating Officer maintains a focus on operational excellence, ensuring that the technical backbone of the network remains robust and capable of meeting the demands of a modern, digital-first audience across the entire nation.

Rachel Desjourdy, the Chief of Staff To the Executive Vice President Corporate Development at CBC, directs the administrative and strategic operations within the corporate development division. Desjourdy manages the flow of information and project coordination between the executive leadership and the development teams. By facilitating cross-departmental communication, the Chief of Staff To the Executive Vice President Corporate Development ensures that strategic initiatives are executed with precision. Rachel Desjourdy oversees the planning of growth-oriented projects, driving alignment with the long-term goals of the organization. This leadership role involves managing complex schedules and priorities to ensure that the executive team remains focused on high-impact objectives. Through the effective management of internal processes, Desjourdy supports the expansion of the network. The Chief of Staff To the Executive Vice President Corporate Development maintains a focus on operational efficiency, ensuring that the corporate development division functions as a cohesive unit.

Jeff Keay, the Chief of Staff & Executive VP, Office of The, English Services at CBC, directs the operational activities and strategic planning for the English-language services division. Keay manages the daily functions of the office, ensuring that editorial and production teams remain aligned with the broader corporate mission. By coordinating high-level projects, the Chief of Staff & Executive VP, Office of The, English Services drives the successful delivery of news and cultural content. Jeff Keay oversees the implementation of strategic priorities, ensuring that the English-language services division meets its performance targets. This leadership role involves managing relationships with key stakeholders and ensuring that the executive office operates smoothly. Through the effective management of internal resources, Keay supports the growth of the network. The Chief of Staff & Executive VP, Office of The, English Services maintains a focus on operational excellence, ensuring that the division remains a leader in the media industry.

Charley Thompson, the Chief of Staff To the Executive Vice President at CBC, directs the administrative and strategic support for the executive office. Thompson manages the coordination of key initiatives, ensuring that the executive team has the necessary resources to drive organizational success. By facilitating communication across various departments, the Chief of Staff To the Executive Vice President ensures that strategic goals are clearly understood and executed. Charley Thompson oversees the management of special projects, driving progress on critical corporate objectives. This leadership role involves balancing competing priorities and ensuring that the executive office remains responsive to the needs of the organization. Through the effective management of internal workflows, Thompson supports the overall mission of the network. The Chief of Staff To the Executive Vice President maintains a focus on operational efficiency, ensuring that the executive office functions as a catalyst for growth and innovation across the entire broadcasting corporation.

Kenny Yum, the Strategy, Cbc News Chief of Staff at CBC, directs the strategic planning and operational execution for the news division. Yum manages the development of digital news strategies, ensuring that the organization remains at the forefront of information delivery. By coordinating with editorial teams, the Strategy, Cbc News Chief of Staff drives the implementation of innovative content formats that engage a modern audience. Kenny Yum oversees the alignment of newsroom operations with the broader digital goals of the network. This leadership role involves analyzing market trends and adjusting strategies to maintain the relevance of the news service. Through the effective management of newsroom resources, Yum supports the delivery of high-quality journalism. The Strategy, Cbc News Chief of Staff maintains a focus on digital transformation, ensuring that the news division continues to provide accurate and timely information to the public across all platforms.