Leadership Overview
Southern Cross Austereo has 5 executives leading key functions including strategy, financial oversight, revenue generation, operational management, and human capital development.
Focused on delivering premium audio and digital entertainment, Southern Cross Austereo drives market engagement through its expansive radio networks and the innovative LiSTNR digital platform.
Focused on delivering premium audio and digital entertainment, Southern Cross Austereo drives market engagement through its expansive radio networks and the innovative LiSTNR digital platform.
Leadership Roles at Southern Cross Austereo
Rohan Lund - Chief Executive Officer
Rohan Lund, the Chief Executive Officer at Southern Cross Austereo, directs the overarching corporate strategy and long-term vision for the organization. Overseeing the transition toward digital-first audio consumption, the Chief Executive Officer manages the integration of the Hit and Triple M networks with the LiSTNR platform. This leadership role involves constant collaboration with the Board to ensure sustainable growth across the Australian media landscape. By prioritizing technological advancement and audience retention, Rohan Lund shapes the competitive positioning of the company. The Chief Executive Officer maintains a focus on expanding the reach of digital audio assets while optimizing traditional broadcasting performance. Through rigorous market analysis and strategic resource allocation, the Chief Executive Officer secures the future of the business, ensuring that the organization remains a dominant force in the national media sector while delivering consistent value to stakeholders and listeners alike.

Scott Butterworth - Chief Financial Officer
Scott Butterworth, the Chief Financial Officer at Southern Cross Austereo, manages the fiscal health and capital allocation strategies for the entire media group. Overseeing financial reporting, budgeting, and investment planning, the Chief Financial Officer ensures the company maintains a robust balance sheet while funding the expansion of digital audio initiatives. This leadership role involves close coordination with the executive team to align operational spending with revenue targets across the Hit and Triple M networks. By implementing rigorous cost-management frameworks, Scott Butterworth drives operational efficiency throughout the organization. The Chief Financial Officer monitors market trends to mitigate financial risks and identify new growth opportunities within the competitive Australian media environment. Through precise financial modeling and transparent reporting, the Chief Financial Officer supports the long-term stability of the company, enabling the business to invest in high-quality content and cutting-edge technology for the LiSTNR platform.
Stephen Haddad - Group Chief Operating Officer
Stephen Haddad, the Group Chief Operating Officer at Southern Cross Austereo, manages the day-to-day operational workflows and technical infrastructure supporting the company's broadcasting and digital platforms. Overseeing the seamless delivery of content across the Hit and Triple M networks, the Group Chief Operating Officer ensures that all technical systems remain reliable and scalable. This leadership role involves optimizing internal processes to enhance productivity and cross-departmental collaboration. By streamlining the production and distribution of audio content, Stephen Haddad drives operational excellence throughout the organization. The Group Chief Operating Officer monitors the performance of the LiSTNR platform to ensure a high-quality user experience for audiences nationwide. Through the implementation of efficient operational protocols and the management of critical technical resources, the Group Chief Operating Officer supports the company's mission to provide superior entertainment, ensuring that all broadcast and digital operations function at peak capacity to meet the evolving needs of the Australian market.
Natalie Harvey - Chief Revenue Officer
Natalie Harvey, the Chief Revenue Officer at Southern Cross Austereo, directs all commercial activities and advertising sales strategies across the company's diverse media portfolio. Overseeing the monetization of the Hit and Triple M radio networks, the Chief Revenue Officer drives revenue growth through innovative multi-platform campaigns. This leadership role involves building strong partnerships with national advertisers and agencies to maximize the value of the LiSTNR digital audio ecosystem. By leveraging data-driven insights, Natalie Harvey optimizes inventory management and sales performance across all broadcast and digital channels. The Chief Revenue Officer coordinates with the marketing and content teams to ensure that commercial offerings remain aligned with audience preferences and market demands. Through the development of sophisticated advertising solutions, the Chief Revenue Officer secures the financial foundation of the organization, ensuring that the company continues to lead the Australian media market in commercial effectiveness and audience engagement.

Rebecca Ackland - Chief People Officer
Rebecca Ackland, the Chief People Officer at Southern Cross Austereo, directs the human capital strategy and organizational culture initiatives for the entire media group. Overseeing talent acquisition, professional development, and employee engagement, the Chief People Officer ensures the company attracts and retains the best creative and technical minds in the industry. This leadership role involves fostering an inclusive and high-performance work environment that supports the company's digital transformation goals. By implementing comprehensive training programs and performance management systems, Rebecca Ackland drives organizational alignment with the broader business mission. The Chief People Officer collaborates with the executive team to cultivate a culture of innovation and accountability across all departments. Through the development of robust people-centric policies, the Chief People Officer strengthens the internal foundation of the organization, ensuring that the workforce remains motivated and equipped to deliver exceptional content and services to audiences across the country.

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