Build-A-Bear Workshop Executive and Leadership Team

August, 2026

Leadership Overview

Build-A-Bear Workshop has 6 executives leading key functions including strategy, financial oversight, revenue generation, technology infrastructure, legal compliance, and human capital management.

Focused on delivering interactive retail experiences, Build-A-Bear Workshop creates emotional connections through customizable plush products. This mission drives global expansion across diverse retail channels and international markets.

Leadership Roles at Build-A-Bear Workshop

  • Chief Executive Officer - Amer Rabbani
  • Chief Financial Officer - Voin Todorovic
  • Chief Revenue Officer - David Henderson
  • Senior Vice President, Chief Technology Officer - Dara Meath
  • Chief Legal Officer & Secretary - Yevgeny Fundler
  • Senior Vice President, Chief People Officer - Roz Johnson
  • Amer Rabbani - Chief Executive Officer

    Amer Rabbani, the Chief Executive Officer at Build-A-Bear Workshop, directs the overarching corporate strategy for this multi-channel plush retailer. Rabbani architects long-term growth initiatives across North American and international markets, ensuring the brand maintains its unique position in the toy industry. By aligning the Direct-to-Consumer, Commercial, and International Franchising segments, the Chief Executive Officer optimizes operational efficiency and brand consistency. Rabbani collaborates with the Board to refine the company's market approach, focusing on expanding the reach of customizable plush products and novelty items. Through rigorous oversight of retail performance and e-commerce expansion, Amer Rabbani drives the company toward sustained profitability. The Chief Executive Officer monitors global consumer trends to adapt product offerings, ensuring the organization remains competitive in a rapidly evolving retail landscape while maintaining the core values that define the brand experience.

    Voin Todorovic - Chief Financial Officer

    Voin Todorovic, the Chief Financial Officer at Build-A-Bear Workshop, manages the fiscal health and capital allocation strategies for this global retail enterprise. Todorovic oversees financial planning, reporting, and risk management, ensuring the company maintains a robust balance sheet to support its multi-channel operations. By analyzing performance metrics across the Direct-to-Consumer and Commercial segments, the Chief Financial Officer identifies opportunities for margin improvement and cost optimization. Voin Todorovic coordinates with executive leadership to fund strategic initiatives, including e-commerce platform enhancements and international market penetration. This financial leadership role involves rigorous oversight of supply chain expenditures and inventory investments, directly impacting the company's bottom line. Through disciplined capital management, Todorovic secures the resources necessary for long-term growth, ensuring that financial operations align with the broader mission of delivering high-quality, customizable plush products to customers worldwide.
    Voin Todorovic

    David Henderson - Chief Revenue Officer

    David Henderson, the Chief Revenue Officer at Build-A-Bear Workshop, drives the sales strategy and revenue growth across all retail channels. Henderson oversees the integration of e-commerce sites and third-party marketplaces, ensuring seamless access to plush products and accessories for a global customer base. By optimizing the sales funnel and enhancing the customer journey, the Chief Revenue Officer maximizes conversion rates and average transaction values. David Henderson collaborates with marketing and operations teams to execute promotional campaigns that highlight the brand's unique customization experience. This leadership role involves analyzing regional sales data to tailor product assortments for North American and international markets. Through strategic partnerships and channel diversification, Henderson expands the company's market footprint. The Chief Revenue Officer ensures that revenue-generating activities remain consistent with the brand's commitment to providing interactive, high-quality toy and novelty items to families everywhere.
    David Henderson

    Dara Meath - Senior Vice President, Chief Technology Officer

    Dara Meath, the Senior Vice President, Chief Technology Officer at Build-A-Bear Workshop, architects the digital infrastructure supporting the company's multi-channel retail operations. Meath oversees the development and maintenance of e-commerce platforms, ensuring a secure and engaging online experience for customers purchasing plush products and accessories. By implementing scalable technology solutions, the Senior Vice President, Chief Technology Officer enhances operational efficiency across the Direct-to-Consumer and Commercial segments. Dara Meath leads digital transformation initiatives, integrating advanced data analytics to better understand consumer preferences and optimize inventory management. This role involves coordinating with cross-functional teams to deploy innovative software that supports the brand's unique customization process. Through the modernization of IT systems, Meath ensures the company remains at the forefront of retail technology, providing a seamless, high-performance digital environment that facilitates global growth and supports the organization's overarching strategic objectives.
    Dara Meath
    Yevgeny Fundler, the Chief Legal Officer & Secretary at Build-A-Bear Workshop, manages the legal framework and corporate governance for this international retail organization. Fundler oversees regulatory compliance, intellectual property protection, and contract negotiations, ensuring the company operates within the legal standards of every market served. By providing strategic counsel to the Board and executive leadership, the Chief Legal Officer & Secretary mitigates risk and supports the company's expansion into new territories. Yevgeny Fundler directs the legal aspects of international franchising agreements, safeguarding the brand's integrity and operational standards. This leadership role involves navigating complex retail regulations and labor laws across North America and international regions. Through proactive legal management, Fundler ensures that all business activities, from product development to e-commerce operations, align with corporate policies and ethical standards, ultimately protecting the company's reputation and long-term interests in the competitive toy industry.
    Yevgeny Fundler

    Roz Johnson - Senior Vice President, Chief People Officer

    Roz Johnson, the Senior Vice President, Chief People Officer at Build-A-Bear Workshop, directs the human capital strategy for the global workforce. Johnson oversees talent acquisition, organizational development, and employee engagement initiatives, ensuring the company attracts and retains the talent necessary to deliver exceptional retail experiences. By fostering a culture of inclusivity and performance, the Senior Vice President, Chief People Officer aligns workforce capabilities with the company's mission of creating emotional connections through plush products. Roz Johnson manages compensation, benefits, and training programs that support employees across diverse retail and corporate environments. This leadership role involves collaborating with executive peers to implement change management strategies that drive organizational agility. Through the development of robust human resources policies, Johnson ensures that the company's internal culture reflects the brand's values, ultimately empowering the team to provide high-quality service and innovation across all international operations.

    Frequently Asked Questions Regarding Build-A-Bear Workshop Top Executives and Leadership Team

    Who leads Build-A-Bear Workshop?
    Build-A-Bear Workshop is led by Amer Rabbani (Chief Executive Officer), along with executives such as Voin Todorovic (Chief Financial Officer) and David Henderson (Chief Revenue Officer).
    Who is part of Build-A-Bear Workshop’s executive team?
    The executive team of Build-A-Bear Workshop includes leaders such as Amer Rabbani (Chief Executive Officer), Voin Todorovic (Chief Financial Officer), David Henderson (Chief Revenue Officer) and other senior executives.
    How many executives does Build-A-Bear Workshop have?
    Build-A-Bear Workshop has 6 executives leading key business areas.
    What roles are included in Build-A-Bear Workshop’s leadership team?
    The leadership team of Build-A-Bear Workshop includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Revenue Officer, Senior Vice President, Chief Technology Officer, Chief Legal Officer & Secretary.