Build-A-Bear Workshop
Retail · Missouri, United States · 5K - 10K Employees
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Overview
Headquarters
415 S 18th St Ste 200, Saint Louis, Miss...Phone Number
(314) 423-8000Website
www.buildabear.comRevenue
$526.7 MillionStock Symbol
BBWIndustry
ZI Rank: 3
Signal Type
Mar
Apr
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Aug
ZI Rank
2
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3
About Build-A-Bear Workshop
Build-A-Bear Workshop, Inc. operates as a multi-channel retailer of plush animals and related products in the United States, Canada, the United Kingdom, Ireland, and internationally. The company operates through three segments: Direct-to-Consumer, Commercial, and International Franchising. Its merchandise comprises various styles of plush products to be stuffed, pre-stuffed plush products, and sounds and scents that can be added to the stuffed animals, as well as range of clothing, shoes and accessories, and other toy and novelty items, including family sleepwear. The company operates its stores under the Build-A-Bear Workshop brand name; and sells its products through its e-commerce sites and third-party marketplace sites. Build-A-Bear Workshop, Inc. was founded in 1997 and is headquartered in Saint Louis, Missouri.Explore more
Build-A-Bear Workshop Org Chart
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2004
Stock Offering
$149.6M
2020
Debt
$350K
Build-A-Bear Workshop Tech Stack
A closer look at the technologies used by Build-A-Bear Workshop
Most Recent Scoops
Earnings
Build-A-Bear Workshop has reported total revenues of $115.3 million for Q2, a decrease of 7.2% compared to the prior year, driven primarily by a decline in its direct-to-consumer business as store transactions fell due to lower traffic and a decrease in average unit retail.
Earnings, Finance
Project
remains focused on four strategic pillars to evolve and extend its brand, driving organic growth, location expansion, wholesale and outbound brand licensing, and gifting and personalization. These priorities are designed to extend the Build-A-Bear Workshop brand into large addressable markets beyond its traditional vertical retail channel.
Branding, Business Development, Corporate Strategy
Earnings
Build-A-Bear Workshop has reported a Q2 gross margin of 54.2%, a decrease of 340 basis points compared to the prior year, reflecting occupancy cost deleverage and increased promotional activity, while SG&A expenses decreased 80 basis points to 44.6% of total revenues, driven by lower incentive compensation expense. Pre-tax income for the quarter was $11.6 million, a decline of 24.1% compared to $15.3 million in the prior year.
Earnings, Accounting, Financial Reporting, Finance
Earnings
Build-A-Bear Workshop has reported Q2 revenue of $115.3 million and pre-tax income of $11.6 million. For the first half of fiscal 2026, Build-A-Bear Workshop reported revenue of $240.6 million, pre-tax income of $35.5 million, and adjusted pre-tax income of $28.5 million, excluding a $7 million IEEPA tariff refund related to 2025.
Earnings, Finance
Hiring Plans
Hiring Plans
Build-A-Bear Workshop News & Media
Build-A-Bear Investor News: If You Have Suffered Losses in Build-A-Bear Workshop, Inc., You Are Encouraged to Contact The Rosen Law Firm About Your Rights
NEW YORK, Sept. 01, 2026 (GLOBE NEWSWIRE) -- WHY: Rosen Law Firm, a global investor rights law firm, announces an investigation of potential securities claims on behalf of shareholders of Build-A-Bear Workshop, Inc. (NYSE: BBW) resulting from allegations that Build-A-Bear may have issued materially misleading business information to the investing public.Build-A-Bear’s (BBW) Summer Stumble Tests A Brand Built On Loyalty
Build-A-Bear (NYSE:BBW) just posted one of its rougher quarters in years, then turned around and broke a sales record two weeks later. That whiplash sums up where the stock sits today. On its second-quarter fiscal 2026 earnings call, held August 27, management cut full-year guidance after traffic softened and a summer product push fell flat. […]Rosen Law Firm Encourages Build-A-Bear Workshop, Inc. Investors to Inquire About Securities Class Action Investigation
NEW YORK, Aug. 31, 2026 /PRNewswire/ -- Rosen Law Firm, a global investor rights law firm, announces an investigation of potential securities claims on behalf of shareholders of Build-A-Bear Workshop, Inc. (NYSE: BBW) resulting from allegations that Build-A-Bear may have issued materially...BUILD-A-BEAR DEBUTS EXCLUSIVE LLOROMANNIC PLUSH AS PART OF NEW SANRIO HALLOWEEN COLLECTION FOR THE FIRST TIME EVER IN SELECT COUNTRIES
The popular Lloromannic Sanrio duo, Berry and Cherry, along with a full Halloween collection, now available in Build-A-Bear Workshops and online for spooky season ST. LOUIS, Aug. 28, 2026 /PRNewswire/ -- Build-A-Bear Workshop® today announces the launch of its new Sanrio® Halloween...
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Frequently Asked Questions Regarding Build-A-Bear Workshop
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Build-A-Bear Workshop, Inc. operates as a multi-channel retailer of plush animals and related products in the United States, Canada, the United Kingdom, Ireland, and internationally. The company operates through three segments: Direct-to-Consumer, Commercial, and International Franchising. Its merchandise comprises various styles of plush products... Read More
