BMW India Executive and Leadership Team

June, 2026

Leadership Overview

BMW India has 4 executives leading key functions including strategy, operations, finance, and revenue.

Driven by a commitment to automotive excellence, BMW India operates as a premier dealer for new vehicles, shaping the Indian automotive landscape through strategic leadership and customer-centric operations.

Leadership Roles at BMW India

  • Co-Chief Executive Officer - Hariel Vlog
  • Chief Financial Officer - Wilfried Lux
  • Chief Operating Officer - Stefan Flader
  • Chief Risk Officer & Chief Revenue Officer - Balpreet Batra
  • Hariel Vlog - Co-Chief Executive Officer

    Hariel Vlog, the Co-Chief Executive Officer at BMW India, directs the overarching strategic vision and market positioning for the automotive dealer. Overseeing critical business units, the Co-Chief Executive Officer ensures alignment with global BMW standards while adapting strategies for the Indian market. This leadership role involves driving growth initiatives and fostering innovation within the retail automotive sector. By optimizing dealership operations and enhancing customer engagement, Hariel Vlog directly impacts BMW India's market share and brand reputation. Ultimately, Vlog secures the company's long-term financial health and competitive advantage through astute strategic planning and execution.

    Wilfried Lux - Chief Financial Officer

    Wilfried Lux, the Chief Financial Officer at BMW India, governs all financial planning, reporting, and fiscal management for the automotive dealer. Overseeing budgeting, forecasting, and investment strategies, the Chief Financial Officer ensures robust financial health and compliance with regulatory standards. This critical role involves managing capital allocation and driving financial performance across all business segments. By analyzing market trends and optimizing financial operations, Wilfried Lux directly supports strategic decision-making and sustainable growth. Ultimately, Lux safeguards the company's assets and enhances shareholder value through rigorous financial oversight and strategic fiscal leadership.

    Stefan Flader - Chief Operating Officer

    Stefan Flader, the Chief Operating Officer at BMW India, manages the day-to-day operational execution and efficiency of the automotive dealership. Overseeing all aspects of vehicle sales, after-sales service, and inventory management, the Chief Operating Officer ensures seamless integration across departments. This leadership position involves implementing best practices to enhance operational workflows and customer satisfaction. By streamlining supply chain logistics and optimizing resource allocation, Stefan Flader directly contributes to the company's profitability and service delivery excellence. Ultimately, Flader drives operational improvements that support BMW India's expansion and market presence across India.

    Balpreet Batra - Chief Risk Officer & Chief Revenue Officer

    Balpreet Batra, the Chief Risk Officer & Chief Revenue Officer at BMW India, spearheads initiatives to maximize revenue streams while mitigating potential financial and operational risks. Overseeing sales strategies and risk management frameworks, the Chief Revenue Officer ensures sustainable revenue growth and protects company assets. This dual role involves identifying new market opportunities and implementing robust risk assessment protocols. By analyzing market dynamics and developing proactive risk mitigation plans, Balpreet Batra directly drives profitability and operational stability. Ultimately, Batra secures BMW India's financial resilience and market competitiveness through integrated revenue generation and comprehensive risk management.

    Explore Leadership Teams in Automobile Dealers

    Frequently Asked Questions Regarding BMW India Top Executives and Leadership Team

    Who leads BMW India?
    BMW India is led by Hariel Vlog (Co-Chief Executive Officer), along with executives such as Wilfried Lux (Chief Financial Officer) and Stefan Flader (Chief Operating Officer).
    Who is part of BMW India’s executive team?
    The executive team of BMW India includes leaders such as Hariel Vlog (Co-Chief Executive Officer), Wilfried Lux (Chief Financial Officer), Stefan Flader (Chief Operating Officer) and other senior executives.
    How many executives does BMW India have?
    BMW India has 4 executives leading key business areas.
    What roles are included in BMW India’s leadership team?
    The leadership team of BMW India includes roles such as Co-Chief Executive Officer, Chief Financial Officer, Chief Operating Officer, Chief Risk Officer & Chief Revenue Officer.