Leadership Overview
Big O Tires has 4 executives leading key functions including operations, financial planning, corporate strategy, and franchise ownership.
Committed to automotive excellence, Big O Tires delivers high-quality tire and battery services across the United States while maintaining a robust franchise network focused on customer safety and vehicle performance.
Committed to automotive excellence, Big O Tires delivers high-quality tire and battery services across the United States while maintaining a robust franchise network focused on customer safety and vehicle performance.
Leadership Roles at Big O Tires
Barbara Freund - Chief Financial Officer
Barbara Freund, the Chief Financial Officer at Big O Tires, manages the fiscal health and capital allocation strategies for the entire organization. Overseeing financial reporting and budgeting, the Chief Financial Officer ensures alignment with long-term growth objectives. Freund directs the investment in new automotive technology and infrastructure to support the expanding franchise network. By monitoring market trends and economic indicators, the Chief Financial Officer mitigates financial risks and optimizes profitability across all regional operations. Barbara Freund also coordinates with the Board to provide transparent financial insights and strategic planning. This leadership role involves managing capital expenditures and ensuring the financial viability of new store openings. Through precise fiscal management, the Chief Financial Officer supports the company's mission of providing reliable automotive parts and services. Ultimately, Freund secures the financial future of the enterprise by maintaining a disciplined approach to corporate accounting and investment.
Miriam Cordova - Chief Operating Officer
Miriam Cordova, the Chief Operating Officer at Big O Tires, directs all internal service workflows and retail store efficiency. Overseeing the daily operations of the franchise network, the Chief Operating Officer ensures consistent service standards across all locations in the United States. Cordova manages the supply chain logistics for tires and automotive parts, guaranteeing that inventory levels meet consumer demand. By optimizing store-level performance, the Chief Operating Officer drives revenue growth and operational excellence. Miriam Cordova also collaborates with regional managers to implement safety protocols and technical training programs. This leadership role involves streamlining the customer experience to maintain high satisfaction ratings. Through rigorous oversight of service centers, the Chief Operating Officer strengthens the market position of the brand. Ultimately, Cordova secures long-term operational stability by refining internal processes and enhancing the overall efficiency of the automotive service model.
Bert Wachter - President
Bert Wachter, the President at Big O Tires, architects the overarching corporate strategy and market expansion initiatives. Overseeing the growth of the franchise model, the President ensures that the brand maintains a competitive edge in the retail automotive sector. Wachter drives the development of new service offerings and partnerships to enhance the value proposition for customers across the United States. By fostering a culture of excellence, the President aligns the executive team with the core mission of providing superior tire and battery solutions. Bert Wachter also engages with key stakeholders to communicate the vision and long-term goals of the company. This leadership role involves navigating complex market dynamics to ensure sustained profitability and brand recognition. Through strategic decision-making, the President strengthens the presence of the company in the automotive industry. Ultimately, Wachter secures the market leadership of the organization by prioritizing innovation and customer-centric service delivery.
Drew Prange - President & Owner
Drew Prange, the President & Owner at Big O Tires, oversees the high-level governance and long-term vision of the franchise business. Managing the ownership interests and strategic direction, the President & Owner ensures that the company remains a leader in the retail automotive parts market. Prange directs the expansion of the service footprint, focusing on scaling operations to reach more customers nationwide. By evaluating business performance and market opportunities, the President & Owner drives initiatives that increase brand equity and operational reach. Drew Prange also works closely with other executives to maintain the integrity of the franchise model and the quality of service provided. This leadership role involves balancing immediate business needs with future growth prospects. Through dedicated oversight, the President & Owner supports the company's commitment to automotive safety and reliability. Ultimately, Prange secures the enduring success of the organization by fostering strong relationships with franchisees and customers alike.
Explore Leadership Teams in Automobile Parts Stores
Founded in 1921, The Pep Boys is an American automotive aftermarket retail and service chain that provides premium tires, automotive maintenance and repair, premium-brand parts, and more. The company is headquartered in Philadelphia, Pennsylvania.
Company Leadership

SP

Founded in 1974, S&S Tire is a retail company that sells mainly tires for various automobiles, trucks, golf carts, and construction equipment. They are headquartered in Lexington, Kentucky and have locations throughout the Southeast United States.
Company Leadership MR
BS
AS
Commercial Truck Dealers in California. Heavy Duty Truck Parts. Truck Service. Sales, Parts & Service. Velocity Vehicle Group (VVG). Moving You Forward.
Company Leadership

SM

OReilly Automotive, Inc., together with its subsidiaries, engages in the retail of automotive aftermarket parts, tools, supplies, equipment, and accessories in the United States. The company provides new and remanufactured automotive hard parts, such as alternators, starters, fuel pumps, water pumps, brake system components, batteries, belts, hoses, temperature controls, chassis parts, driveline parts, and engine parts; maintenance items comprising oil, antifreeze products, fluids, filters, wiper blades, lighting products, engine additives, and appearance products; and accessories, such as floor mats, seat covers, and truck accessories. Its stores offer auto body paint and related materials, automotive tools, and professional service provider service equipment. The company's stores also offer enhanced services and programs comprising used oil, oil filter, and battery recycling; battery, wiper, and bulb replacement; battery diagnostic testing; electrical and module testing; check engine light code extraction; loaner tool program; drum and rotor resurfacing; custom hydraulic hoses; professional paint shop mixing and related materials; and machine shops. Its stores provide do-it-yourself and professional service provider customers a selection of brand name, house brands, and private label products for domestic and imported automobiles, vans, and trucks. OReilly Automotive, Inc. was founded in 1957 and is headquartered in Springfield.
Company Leadership
JM
JF
BK