Auto & Truck Tyres Executive and Leadership Team

June, 2026

Leadership Overview

Auto & Truck Tyres has 4 executives leading key functions including operations, marketing, sales, and director oversight.

Driven by a commitment to excellence, Auto & Truck Tyres provides a comprehensive range of high-quality tyres and specialized services, catering to diverse market segments and ensuring reliability across all vehicle types.

Leadership Roles at Auto & Truck Tyres

  • Chief Operating Officer - Pierre von Zeuner
  • Chief Marketing Officer - Gregory Bloem
  • Chief Sales Officer - Patrick Barber
  • Chief Operations Officer & Director - Wesley Griffin
  • Pierre von Zeuner - Chief Operating Officer

    Pierre von Zeuner, the Chief Operating Officer at Auto & Truck Tyres, directs the company's extensive operational framework across South Africa. Overseeing the supply chain and service delivery, Pierre von Zeuner ensures the efficient distribution of high-quality tyres for consumer, commercial, agricultural, industrial, and mining segments. This leadership involves managing tyre management, maintenance, retreading, and rim engineering services, directly supporting fleet operators and logistics companies. The operational strategy focuses on optimizing resource allocation and enhancing service quality to meet evolving customer demands. Pierre von Zeuner's role is critical in maintaining the company's reputation for reliability and performance in the tyre industry. The Chief Operating Officer's oversight extends to ensuring seamless integration of new and refurbished tyre offerings, bolstering the company's market position.

    Gregory Bloem - Chief Marketing Officer

    Gregory Bloem, the Chief Marketing Officer at Auto & Truck Tyres, spearheads the strategic marketing initiatives that define the company's brand presence in South Africa. Gregory Bloem drives market penetration and customer engagement across all key segments, including consumer, commercial, agricultural, industrial, and mining. This involves developing and executing comprehensive marketing campaigns that highlight the breadth of Auto & Truck Tyres' product portfolio and specialized services like tyre management and retreading. The Chief Marketing Officer's focus is on communicating the value proposition of both new and refurbished tyres, ensuring they resonate with fleet operators and logistics companies. Gregory Bloem's leadership ensures that Auto & Truck Tyres remains a recognized leader, adapting its market approach to industry shifts and customer needs. The Chief Marketing Officer's efforts are central to expanding market share and reinforcing customer loyalty.

    Patrick Barber - Chief Sales Officer

    Patrick Barber, the Chief Sales Officer at Auto & Truck Tyres, commands the sales force responsible for driving revenue and expanding market reach throughout South Africa. Patrick Barber directs all sales activities, focusing on securing business across the consumer, commercial, agricultural, industrial, and mining sectors. This involves cultivating strong relationships with fleet operators and logistics companies, ensuring their needs for tyre management, maintenance, and rim engineering are met with precision. The Chief Sales Officer's strategy emphasizes the consistent delivery of high-quality new and refurbished tyres, reinforcing Auto & Truck Tyres' commitment to performance and reliability. Patrick Barber's leadership is instrumental in achieving sales targets and fostering long-term client partnerships. The Chief Sales Officer's efforts directly contribute to the company's sustained growth and market leadership.

    Wesley Griffin - Chief Operations Officer & Director

    Wesley Griffin, the Chief Operations Officer & Director at Auto & Truck Tyres, provides dual oversight, guiding operational execution and strategic direction within the South African market. Wesley Griffin manages the day-to-day operations, ensuring the seamless provision of a comprehensive tyre range and specialized services, including tyre management, maintenance, and retreading. This role involves close collaboration with sales and marketing to align operational capabilities with market demands across consumer, commercial, agricultural, industrial, and mining segments. As a Director, Wesley Griffin contributes to the overarching corporate strategy, focusing on innovation and sustained growth. The Chief Operations Officer & Director's influence extends to optimizing logistics and service delivery for fleet operators and logistics companies, reinforcing Auto & Truck Tyres' reputation for excellence. Griffin's leadership ensures operational efficiency and strategic alignment.
    Wesley Griffin

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    Frequently Asked Questions Regarding Auto & Truck Tyres Top Executives and Leadership Team

    Who leads Auto & Truck Tyres?
    Auto & Truck Tyres is led by Pierre von Zeuner (Chief Operating Officer), along with executives such as Gregory Bloem (Chief Marketing Officer) and Patrick Barber (Chief Sales Officer).
    Who is part of Auto & Truck Tyres’s executive team?
    The executive team of Auto & Truck Tyres includes leaders such as Pierre von Zeuner (Chief Operating Officer), Gregory Bloem (Chief Marketing Officer), Patrick Barber (Chief Sales Officer) and other senior executives.
    How many executives does Auto & Truck Tyres have?
    Auto & Truck Tyres has 4 executives leading key business areas.
    What roles are included in Auto & Truck Tyres’s leadership team?
    The leadership team of Auto & Truck Tyres includes roles such as Chief Operating Officer, Chief Marketing Officer, Chief Sales Officer, Chief Operations Officer & Director.