Auto & Truck Tyres Executive and Leadership Team

May, 2026

Leadership Overview

Auto & Truck Tyres has 5 executives leading key functions including operations, marketing, technology, sales, and supply chain management.

Driven by a commitment to excellence, Auto & Truck Tyres provides a comprehensive range of high-quality tyres and specialized services, catering to diverse market segments and ensuring reliability and performance across all vehicle types.

Leadership Roles at Auto & Truck Tyres

  • Chief Operating Officer - Pierre von Zeuner
  • Chief Marketing Officer - Gregory Bloem
  • Director - Chief Technology Officer - Marius Erasmus
  • Chief Sales Officer - Patrick Barber
  • Chief Operations Officer & Director - Wesley Griffin
  • Pierre von Zeuner - Chief Operating Officer

    Pierre von Zeuner, the Chief Operating Officer at Auto & Truck Tyres, directs the company's extensive operational framework across South Africa. Overseeing daily business activities, von Zeuner ensures the efficient delivery of comprehensive tyre solutions for consumer, commercial, agricultural, industrial, and mining sectors. This leadership role involves optimizing internal processes for tyre management, maintenance, and rim engineering services, directly supporting fleet operators and logistics companies. By focusing on operational excellence, Pierre von Zeuner drives the company's capacity to meet evolving customer demands and maintain its position as a leading supplier. The Chief Operating Officer's strategic oversight guarantees the seamless integration of new and refurbished tyre offerings, reinforcing ATT's reputation for reliability and performance.

    Gregory Bloem - Chief Marketing Officer

    Gregory Bloem, the Chief Marketing Officer at Auto & Truck Tyres, architects the company's market presence and customer engagement strategies. Bloem spearheads initiatives to communicate the value of ATT's comprehensive tyre range and specialized services, including tyre management, maintenance, retreading, and rim engineering. This role involves identifying and targeting key market segments within South Africa, from consumer vehicles to heavy-duty industrial and mining equipment. By developing targeted campaigns, Gregory Bloem ensures Auto & Truck Tyres resonates with fleet operators and logistics companies seeking reliable solutions. The Chief Marketing Officer's focus on brand building and market penetration strengthens ATT's competitive edge, driving customer acquisition and loyalty through clear communication of product quality and service excellence.

    Marius Erasmus - Director - Chief Technology Officer

    Marius Erasmus, the Director - Chief Technology Officer at Auto & Truck Tyres, leads the technological innovation and infrastructure supporting the company's operations. Erasmus oversees the integration of advanced systems for tyre management, maintenance scheduling, and inventory control, enhancing the efficiency of services offered to diverse sectors including commercial, agricultural, and mining. This critical role ensures that Auto & Truck Tyres leverages cutting-edge technology to provide high-quality new and refurbished tyres, as well as specialized services like retreading and rim engineering. By driving technological advancements, Marius Erasmus supports the company's commitment to excellence and its ability to adapt to the changing needs of fleet operators and logistics companies. The Chief Technology Officer's strategic vision ensures ATT maintains a robust and scalable technological foundation for sustained growth and operational superiority.

    Patrick Barber - Chief Sales Officer

    Patrick Barber, the Chief Sales Officer at Auto & Truck Tyres, directs all sales operations and revenue generation across South Africa. Barber spearheads the expansion of market share by cultivating relationships with key clients, including fleet operators and logistics companies, ensuring their needs for high-quality tyres and specialized services are met. This leadership position involves overseeing the sales teams responsible for consumer, commercial, agricultural, industrial, and mining segments, driving the adoption of both new and refurbished tyre solutions. By implementing effective sales strategies, Patrick Barber ensures Auto & Truck Tyres consistently achieves its growth objectives and reinforces its reputation for reliability and performance. The Chief Sales Officer's focus on client satisfaction and market penetration is fundamental to ATT's ongoing success and leadership in the tyre industry.

    Wesley Griffin - Chief Operations Officer & Director

    Wesley Griffin, the Chief Operations Officer & Director at Auto & Truck Tyres, manages the company's extensive operational network and strategic direction. Griffin oversees the execution of specialized services, including comprehensive tyre management, maintenance programs, advanced retreading processes, and precision rim engineering, catering to a broad spectrum of clients from consumer markets to demanding industrial and mining operations. This dual role ensures operational efficiency and strategic alignment across all business functions in South Africa. By focusing on service delivery excellence, Wesley Griffin drives the company's commitment to providing high-quality new and refurbished tyres, supporting fleet operators and logistics companies. The Chief Operations Officer's leadership ensures ATT maintains its competitive advantage through optimized processes and a steadfast dedication to customer satisfaction and product reliability.
    Wesley Griffin

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    Frequently Asked Questions Regarding Auto & Truck Tyres Top Executives and Leadership Team

    Who leads Auto & Truck Tyres?
    Auto & Truck Tyres is led by Pierre von Zeuner (Chief Operating Officer), along with executives such as Gregory Bloem (Chief Marketing Officer) and Marius Erasmus (Director - Chief Technology Officer).
    Who is part of Auto & Truck Tyres’s executive team?
    The executive team of Auto & Truck Tyres includes leaders such as Pierre von Zeuner (Chief Operating Officer), Gregory Bloem (Chief Marketing Officer), Marius Erasmus (Director - Chief Technology Officer) and other senior executives.
    How many executives does Auto & Truck Tyres have?
    Auto & Truck Tyres has 5 executives leading key business areas.
    What roles are included in Auto & Truck Tyres’s leadership team?
    The leadership team of Auto & Truck Tyres includes roles such as Chief Operating Officer, Chief Marketing Officer, Director - Chief Technology Officer, Chief Sales Officer, Chief Operations Officer & Director.