Leadership Overview
Atlanta Falcons has 4 executives leading key functions including strategy, marketing, and financial operations.
Committed to excellence in professional sports, Atlanta Falcons drives fan engagement and competitive success through a robust organizational framework that prioritizes community impact and stadium innovation.
Committed to excellence in professional sports, Atlanta Falcons drives fan engagement and competitive success through a robust organizational framework that prioritizes community impact and stadium innovation.
Leadership Roles at Atlanta Falcons
Greg Beadles - President & Chief Executive Officer
Greg Beadles, the President & Chief Executive Officer at Atlanta Falcons, directs all business operations for the professional football franchise. Overseeing the strategic vision for the organization, the President & Chief Executive Officer ensures alignment between the front office and the competitive goals of the team. This leadership role involves managing complex relationships with the NFL, stadium partners, and corporate sponsors to maximize revenue streams. By optimizing internal processes at the Flowery Branch headquarters, Greg Beadles maintains high standards of operational efficiency across all departments. The President & Chief Executive Officer also coordinates with the ownership group to implement long-term growth initiatives that strengthen the brand presence within the NFC South division. Through consistent focus on organizational culture and fan experience, Beadles secures the financial and operational future of the franchise while navigating the evolving landscape of professional sports.

Kevin Strada - Vice President & Chief Financial Officer
Kevin Strada, the Vice President & Chief Financial Officer at Atlanta Falcons, directs the fiscal planning and capital allocation for the organization. Overseeing the financial health of the franchise, the Vice President & Chief Financial Officer manages budgeting, forecasting, and long-term investment strategies related to stadium operations. This leadership role involves monitoring revenue from media rights and sponsorships to ensure the financial stability of the team. By implementing rigorous accounting controls and financial reporting systems, Kevin Strada supports the executive team in making data-driven decisions that optimize profitability. The Vice President & Chief Financial Officer also coordinates with external auditors and league officials to maintain compliance with NFL financial regulations. Through careful management of assets and expenditures, Strada secures the necessary resources to support competitive performance and infrastructure improvements, ultimately driving the long-term economic success of the franchise.

Jill Beadles - Vice President & Chief Financial Officer
Jill Beadles, the Vice President & Chief Financial Officer at Atlanta Falcons, directs the administrative financial functions and internal audit processes for the organization. Overseeing the daily cash flow management and payroll operations, the Vice President & Chief Financial Officer ensures the efficient allocation of funds across all business units. This leadership role involves managing the financial aspects of stadium maintenance and facility operations in Flowery Branch. By streamlining procurement processes and vendor contracts, Jill Beadles reduces operational costs and improves the bottom line. The Vice President & Chief Financial Officer also works closely with the executive leadership team to evaluate the financial impact of new business ventures and expansion opportunities. Through meticulous oversight of the financial ledger and risk management protocols, Beadles provides the stability required for the organization to pursue its strategic goals and maintain a competitive edge in the sports industry.
Shannon Joyner - Chief Marketing Officer
Shannon Joyner, the Chief Marketing Officer at Atlanta Falcons, directs all brand strategy and fan engagement initiatives for the franchise. Overseeing the development of digital campaigns and community outreach programs, the Chief Marketing Officer ensures the organization maintains a strong connection with the regional fan base. This leadership role involves managing media rights partnerships and merchandising efforts to expand the reach of the team across North American markets. By analyzing consumer data and market trends, Shannon Joyner crafts targeted messaging that drives ticket sales and stadium attendance. The Chief Marketing Officer also collaborates with corporate sponsors to create integrated marketing experiences that enhance the value of the brand. Through innovative promotional strategies, Joyner elevates the visibility of the franchise, ensuring consistent growth in revenue and public engagement while supporting the overall mission of the organization.

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