Anderson Executive and Leadership Team

Ted Tietge, the Chief Executive Officer at Anderson, directs the overarching strategic vision for the agency. Tietge architects long-term growth initiatives while overseeing the integration of creative, media, and production services. By aligning internal resources with evolving market demands, the Chief Executive Officer ensures Anderson maintains a top-tier ranking among national direct marketing firms. This leadership role involves constant evaluation of ROI analysis tools to guarantee client success across diverse sectors. Ted Tietge fosters a culture of innovation, pushing the agency to adopt advanced e-marketing and data processing methodologies. Through consistent oversight of corporate performance, the Chief Executive Officer secures the firm's competitive position within the North American marketing landscape. Ultimately, Tietge drives the organizational mission to provide seamless, vertically integrated marketing solutions that deliver measurable results for every client partner.

Todd Stoker, the Chief Operating Officer at Anderson, directs the daily production workflows and internal operational efficiency. Stoker manages the lettershop, digital printing, and offset production facilities, ensuring high-quality output for all direct mail and collateral projects. The Chief Operating Officer architects streamlined processes that connect creative strategy with physical production, minimizing turnaround times while maximizing quality. Todd Stoker oversees resource allocation across the production floor, maintaining strict adherence to project timelines and budget constraints. This leadership role involves coordinating with department heads to ensure operational scalability during peak campaign periods. By optimizing the supply chain and production logistics, the Chief Operating Officer supports the agency's commitment to vertically integrated service delivery. Todd Stoker drives operational excellence, ensuring that every physical marketing asset meets the rigorous standards required for successful national campaigns and client satisfaction.

Randy Dale, the President at Anderson, executes the tactical business plan and manages client-facing service delivery. Dale oversees the account management teams, ensuring that campaign strategy and development align with specific client objectives. The President architects collaborative frameworks between creative, media, and list management departments to deliver cohesive marketing programs. Randy Dale drives business development efforts, expanding the agency's reach across key regional markets. This leadership role involves maintaining strong relationships with major clients while monitoring the effectiveness of ongoing marketing initiatives. By focusing on client retention and service quality, the President ensures that the agency remains a preferred partner for comprehensive direct marketing needs. Randy Dale monitors industry trends to adapt service offerings, ensuring that the firm continues to provide innovative solutions that drive measurable growth and ROI for every client engagement.

John Burke, the Chief Technology Officer at Anderson, manages the digital infrastructure supporting all campaign development and data processing services. Burke architects scalable systems for SEO, SEM, and e-marketing initiatives, ensuring high-performance delivery for complex client projects. The Chief Technology Officer oversees the implementation of advanced database management tools, enabling precise response capture and detailed ROI analysis. By integrating cutting-edge software solutions, John Burke optimizes the technical workflow across the entire agency. This role requires constant collaboration with creative and production teams to maintain seamless digital operations. John Burke drives the adoption of new technologies to enhance the firm's data-driven marketing capabilities. Through rigorous technical oversight, the Chief Technology Officer ensures that all digital assets remain secure and efficient, supporting the broader goal of providing comprehensive, high-impact marketing services to a diverse national client base.