Afiniti Executive and Leadership Team

Lawrence Babbio, the Chief Executive Officer at Afiniti, directs the overarching corporate strategy and operational framework. Babbio guides the company's expansion and innovation in artificial intelligence for customer call centers, aligning technological development with market demands. This leadership role involves fostering a culture of data-driven decision-making and ensuring the company's long-term vision is realized. Overseeing global initiatives, Lawrence Babbio ensures Afiniti maintains its competitive edge in the software and CRM sectors. The Chief Executive Officer's responsibilities include managing key stakeholder relationships and driving sustainable growth. By focusing on advanced AI solutions, Babbio enhances customer engagement and operational efficiency for clients worldwide. This strategic direction solidifies Afiniti's position as a leader in its field.

Christopher Schraft, the President, North America at Afiniti, leads the company's strategic operations and market expansion across the North American region. Schraft drives revenue growth and client engagement, ensuring Afiniti's AI-powered customer call center solutions meet the specific needs of the North American market. This executive role involves overseeing sales, operations, and business development within the region. Directing regional teams, Christopher Schraft fosters strong client relationships and identifies new opportunities for market penetration. The President, North America's responsibilities include managing P&L for the region and ensuring operational excellence. By focusing on regional market dynamics, Schraft plays a pivotal role in Afiniti's overall success and expansion strategy. This leadership ensures localized execution of global objectives.

Stephanie Stokes, the Business Performance Transformation Chief of Staff at Afiniti, spearheads critical initiatives aimed at optimizing operational efficiency and driving strategic change. Stokes collaborates closely with executive leadership to implement transformative programs that enhance business performance across all departments. This role demands a deep understanding of Afiniti's AI-driven customer call center solutions and their impact on client operations. Overseeing the execution of key strategic projects, Stephanie Stokes ensures alignment with the company's core mission. The Chief of Staff's focus includes streamlining processes, improving resource allocation, and fostering cross-functional collaboration. By driving performance transformation, Stokes directly contributes to Afiniti's ability to deliver advanced AI solutions and maintain market leadership. This position is vital for translating strategic objectives into tangible operational improvements.

Natalie Cerny, the Chief Marketing & Communications Officer at Afiniti, architects the company's brand narrative and market positioning. Cerny directs all external communications and marketing strategies, ensuring Afiniti's advanced AI solutions for customer call centers are effectively communicated to target audiences. This leadership position involves shaping public perception and driving brand awareness globally. Overseeing integrated marketing campaigns, Natalie Cerny ensures consistent messaging across all platforms. The Chief Marketing & Communications Officer's responsibilities include managing corporate reputation, developing thought leadership content, and fostering strong media relations. By enhancing Afiniti's market presence, Cerny directly supports business development and client acquisition efforts. This role is crucial for articulating the value proposition of Afiniti's innovative technology.