Leadership Overview
Act has 4 executives leading key functions including AI strategy, regional operations, operational efficiency, and technology infrastructure.
Driven by a commitment to digital excellence, Act delivers results-driven marketing solutions that enhance brand visibility through integrated social media and SEO strategies across global markets.
Driven by a commitment to digital excellence, Act delivers results-driven marketing solutions that enhance brand visibility through integrated social media and SEO strategies across global markets.
Leadership Roles at Act
Etienne Cartolano - Partner. Chief Executive Officer Act Nexus. AI and Emerging Technologies Value Creation
Etienne Cartolano, the Partner. Chief Executive Officer Act Nexus. AI and Emerging Technologies Value Creation at Act, directs the integration of artificial intelligence into core marketing workflows. By architecting advanced machine learning frameworks, the Chief Executive Officer Act Nexus. AI and Emerging Technologies Value Creation optimizes data-driven decision-making processes for diverse client portfolios. This leadership role involves identifying emerging technological trends to maintain a competitive edge in the digital landscape. Etienne Cartolano executes strategic initiatives that transform raw data into actionable marketing insights, ensuring high-impact results for global brands. Through the deployment of proprietary AI tools, the executive enhances operational efficiency and creative output. Cartolano fosters innovation by aligning technical capabilities with client business objectives, ultimately driving long-term value creation. The focus remains on scaling automated solutions that amplify brand presence while maintaining rigorous quality standards across all digital channels.
Samuel Moleiro - Chief Executive Officer Brasil
Samuel Moleiro, the Chief Executive Officer Brasil at Act, directs all regional operations and market expansion efforts within the South American territory. Overseeing the local business units, the Chief Executive Officer Brasil ensures alignment with corporate growth targets and client acquisition goals. This leadership role involves managing cross-functional teams to deliver integrated marketing solutions that resonate with regional consumer behaviors. Samuel Moleiro executes high-level strategies to strengthen brand visibility and market share in a competitive landscape. By optimizing internal processes and resource allocation, the executive maintains a focus on sustainable revenue growth. Moleiro cultivates strong relationships with key stakeholders and partners to solidify the company's position as a leader in digital marketing. Through consistent performance monitoring and strategic planning, the Chief Executive Officer Brasil drives operational excellence and ensures the successful execution of complex marketing campaigns across the entire Brazilian market.
Tito Simoes - Chief Operating Officer
Tito Simoes, the Chief Operating Officer at Act, directs the internal infrastructure and daily business operations to ensure seamless service delivery. Overseeing the execution of integrated marketing solutions, the Chief Operating Officer manages the coordination between social media and SEO departments to maximize client results. This leadership role involves streamlining project management workflows and enhancing team productivity to meet aggressive performance benchmarks. Tito Simoes executes operational policies that support the company's mission of delivering high-visibility digital strategies. By refining internal processes, the executive ensures that all departments operate with maximum efficiency and agility. Simoes maintains a focus on scaling operations to accommodate growing client demands while upholding the quality of service. Through rigorous oversight of resource management and operational performance, the Chief Operating Officer drives the company's ability to deliver consistent, results-driven marketing outcomes across all active client accounts.
Frédéric Martineau - Chief Technology Officer
Frédéric Martineau, the Chief Technology Officer at Act, directs the development and maintenance of the digital infrastructure supporting all marketing services. Overseeing the technical architecture, the Chief Technology Officer ensures that SEO tools and social media platforms function at peak performance levels. This leadership role involves managing the integration of new software solutions to enhance the agency's digital capabilities. Frédéric Martineau executes strategies to secure data integrity and optimize platform speed, which directly impacts the effectiveness of client campaigns. By leading the technical team, the executive fosters an environment of continuous improvement and innovation. Martineau aligns technological investments with the broader business goals to ensure the agency remains at the forefront of digital marketing trends. Through the implementation of robust systems and scalable solutions, the Chief Technology Officer supports the company's commitment to delivering high-performance, results-driven marketing strategies for a global client base.
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Frequently Asked Questions Regarding Act Top Executives and Leadership Team
