tvScientific
Business Services · California, United States · 51-200 Employees
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Overview
Headquarters
124 Center St Ste C, El Segundo, Califor...Phone Number
(310) 853-3485Website
www.tvscientific.comRevenue
$28.8 MillionIndustry
ZI Rank: 1
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About tvScientific
tvScientific is the first performance advertising platform built for connected TV. The tvScientific platform combines the power of television and the precision of digital marketing to deliver measurable impact for any business that requires a person to make a purchase or take an action. tvScientific offers a self-managed solution for performance marketers, making test-and-learn agility possible in the TV space. The platform uses proprietary, deterministic ID technology to segment and target consumer audiences at scale, while its dashboard gives marketers access to real-time reporting, including pinpoint-accurate attribution and ROAS calculations. An Idealab company, tvScientific was co-founded by senior executives with deep roots in programmatic advertising, digital media, and ad verification. The company is headquartered in Pasadena, California.Explore more
tvScientific Org Chart
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tvScientific is experiencing very low activity levels compared to other companies in the Business Services sector.
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tvScientific is drawing exceptional interest within the Business Services industry, suggesting notable developments or strong market momentum, learn more about tvScientific.
tvScientific financials insights
Gather financial insights about tvScientific, including details on funding rounds, investors, total funding, and acquisitions, to gain a comprehensive understanding of their financial strategy.
2021
Angel/Seed
$1.5M
2022
Series A
$20M
2024
Other Financing Round
$9.4M
2025
Series B
$25.5M
tvScientific Tech Stack
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tvScientific News & Media
Pinterest's Vision Of tvScientific Acquisition: Long-Term Risks - MediaPost
Cross-device attribution is the goal in Pinterest's plan to acquire TvScientific - but it may face challenges bringing on advertisers, although the integration has the capability to use data to scan across all devices connected to one IP address.What Does the Pinterest/tvScientific Deal Mean for CTV?
Pinterest’s move to acquire CTV performance advertising platform tvScientific came as a surprise to many, but it’s a smart strategic play, according to Dan Larkman, CEO and Founder of Keynes Digital. So what does the deal signal about broader shifts in the CTV landscape? Larkman shares his perspective. What strategic advantages does Pinterest gain […] The post What Does the Pinterest/tvScientific Deal Mean for CTV? appeared first on Chief Marketer.Pinterest expands into CTV advertising with TvScientific acquisition - Marketing Dive
This is the first time Pinterest has wedded its intent-based audience data with a CTV engine, pointing to the growing importance of cross-screen capabilities.First Half of the Year: Eight Major Sectors and 29 Financing & M&A Deals Shape New ...
Industry focus shifts from "buying traffic" to "building infrastructure".
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tvScientific is the first performance advertising platform built for connected TV. The tvScientific platform combines the power of television and the precision of digital marketing to deliver measurable impact for any business that requires a person to make a purchase or take an action. tvScientific offers a self-managed solution for performance ma... Read More
