Top Companies Using Google Marketing Platform

Products
Product
ZoomInfo Copilot
AI sales agent
GTM Workspace
AI workspace for smarter GTM
GTM Studio
Build and run GTM workflows triggered by buying signals
ZoomInfo MCP
Connect your AI to verified B2B data
Sales
Company and contact database
Marketing
Actionable ABM platform
Talent
Source the best and brightest
Operations
Lead routing and data quality
Data as a Service
ZoomInfo data for your GTM systems
Platform
Cloud partners
Ready, set, integrate
Platform overview
Connect industry-leading data across your entire tech stack
Marketplace
Unify teams, strategies, and data-driven technologies
Professional Services
Labs
Bring your AI and data-driven playbook to life
Data services
White glove services for large-scale and complex data requests
Enrich. Segment. Activate.
Solutions
Intelligence
Contact & company search
Define markets, discover ideal buyers
Lead generation
Convert contacts into pipeline
Buyer intent
Reach ready-to-buy prospects
Website visitor tracking
Turn page views into pipeline
Engagement
Sales automation
Streamline phone and email outreach
Conversation intelligence
Analyze every interaction
Website chat
Identify, engage, and route visitors
Web form optimization
Ask for less, deliver more
Ads audiences
Paid social on your target accounts
Orchestration
Workflows
Kickstart go-to-market activities
CRM enrichment
Clean, updated CRM
Predictive modeling
Meet your next customer
Data management
Automate engagement-ready data
Zoominfo in ChatGPT
Verified B2B intelligence in ChatGPT
Enterprise
Transformative solutions for industry leaders
API
Deliver data across business systems & workflows
Our Data
Overview
Global coverage
GTM Developers
Resources
Learn
Blog
Case studies
Resource center
Events
AI sales coach
Free tools
GTM plays
Help center
Company
About us
Careers
Partner program
Newsroom
Pricing

Filter Companies By

You're signed out.

2,444,685 companies using this technology

By Google

A comprehensive suite of integrated marketing and analytics tools from Google that helps businesses plan, buy, measure, and optimize digital media and customer experiences.

Top industries utilizing this technology

Business Services
Retail
Manufacturing
Hospitality
Construction

1-10 of 2,444,685 Companies using Google Marketing Platform

Sort companies by

Revenue

1
Amazon
Technologies used by the company: 3,265
Amazon is a global e-commerce and cloud computing company founded in 1994 and headquartered in Seattle, Washington. The company operates through three main segments: North America, International, and Amazon Web Services (AWS). Amazon's retail platfor m offers millions of products across numerous categories through websites including amazon.com, amazon.ca, amazon.fr, amazon.de, and many others worldwide. The company manufactures electronic devices such as Kindle e-readers, Fire tablets, Fire TVs, and Echo smart speakers. Amazon provides services including AWS cloud computing, Kindle Direct Publishing for authors, marketplace platforms for third-party sellers, digital content streaming, and Amazon Prime membership program offering benefits like free shipping and media streaming. The company serves diverse customer segments including consumers, merchants, content creators, and enterprise clients across global markets. Read more
Additional technologies used by Amazon:
Apache Log4j
Ab Initio
Infinite Telecom
See 3,265 technologies
2
Walmart
Technologies used by the company: 2,829
Walmart Inc. engages in the operation of retail, wholesale, other units, and eCommerce worldwide. The company operates through three segments: Walmart U.S., Walmart International, and Sam's Club. It operates supercenters, supermarkets, hypermarkets, warehouse clubs, cash and carry stores, and discount stores under Walmart and Walmart Neighborhood Market brands; membership-only warehouse clubs; ecommerce websites, such as walmart.com.mx, walmart.ca, flipkart.com, PhonePe and other sites; and mobile commerce applications. The company offers grocery and consumables, including dairy, meat, bakery, deli, produce, dry, chilled or frozen packaged foods, alcoholic and nonalcoholic beverages, floral, snack foods, candy, other grocery items, health and beauty aids, paper goods, laundry and home care, baby care, pet supplies, and other consumable items; fuel, tobacco and other categories. It is also involved in the provision of health and wellness products covering pharmacy, optical and hearing services, and over-the-counter drugs and other medical products; and home and apparel including home improvement, outdoor living, gardening, furniture, apparel, jewelry, tools and power equipment, housewares, toys, seasonal items, mattresses and tire and battery centers. In addition, the company offers consumer electronics and accessories, software, video games, office supplies, appliances, and third-party gift cards. Further, it operates digital payment platforms; and offers financial services and related products, including money transfers, bill payments, money orders, check cashing, prepaid access, co-branded credit cards, installment lending, and earned wage access. Additionally, the company markets lines of merchandise under private brands, including Allswell, Athletic Works, Equate, and Free Assembly. Read more
Additional technologies used by Walmart:
Signifyd
XSL
CruiseControl
See 2,829 technologies
3
Aramco
Technologies used by the company: 281
Aramco Services Company (ASC) is a contributor to the U.S. energy sector through employment, partnerships with energy peers and oil services companies, joint industry and academic collaborations, and research and technology development. The company i s headquartered in Houston and maintains offices in New York, Washington D.C., Boston, and Detroit. Read more
Additional technologies used by Aramco:
Cinema 4D
MATLAB
Core
See 281 technologies
4
Apple
Technologies used by the company: 2,521
Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. Founded in 1976 by Steve Jobs, Steve Wozniak, and Ronal d Wayne, Apple has established itself as a global leader in innovation, known for creating premium products that integrate hardware, software, and services into a seamless ecosystem. The company's business model centers on delivering high-quality, user-friendly devices with distinctive industrial design and intuitive interfaces, complemented by a growing portfolio of digital services and subscription offerings. Apple operates through a vertically integrated approach, maintaining control over the entire product development process from design through manufacturing and retail distribution. The company's value proposition emphasizes product differentiation through proprietary technologies, seamless device integration, and a focus on user privacy and security. Apple serves diverse customer segments including tech enthusiasts, creative professionals, students, enterprises, and mass-market consumers through multiple channels including its iconic retail stores, online platforms, and authorized resellers worldwide. The company's integrated ecosystem strategy encourages customer loyalty by creating interconnected experiences across devices and services, positioning Apple as both a technology innovator and lifestyle brand. With substantial investments in research and development, Apple continues to explore emerging technologies while maintaining its commitment to design excellence, quality craftsmanship, and superior user experience that have defined the brand since its inception. Read more
Additional technologies used by Apple:
HEC-RAS
BlackBerry Enterprise Server
Cinema 4D
See 2,521 technologies
5
UnitedHealth Group
Technologies used by the company: 3,068
Founded in 1977, UnitedHealth Group is a leading health insurance and healthcare services company. The organization provides a comprehensive range of health insurance plans, including medical, dental, vision, and life insurance coverage for individua ls and businesses. UnitedHealth Group also offers healthcare delivery services, technology solutions, and pharmacy benefits management through its diverse portfolio of subsidiaries operating across multiple countries worldwide. Read more
Additional technologies used by UnitedHealth Group:
Apache Log4j
Ab Initio
Revolut for Business
See 3,068 technologies
6
McKesson
Technologies used by the company: 2,483
McKesson Corporation provides pharmaceuticals and medical supplies in the United States and internationally. The company operates in two segments, McKesson Distribution Solutions and McKesson Technology Solutions. The McKesson Distribution Solutions segment distributes branded and generic pharmaceutical drugs, and other healthcare-related products; and provides practice management, technology, clinical support, and business solutions to community-based oncology and other specialty practices. This segment also provides specialty pharmaceutical solutions for pharmaceutical manufacturers; and medical-surgical supply distribution, logistics, and other services to healthcare providers. In addition, this segment operates retail pharmacy chains in Europe and Canada, as well as supports independent pharmacy networks in North America and Europe; and supplies integrated pharmacy management systems, automated dispensing systems, and related services to retail, outpatient, central fill, specialty, and mail order pharmacies. This segment serves retail national accounts, including national and regional chains, food/drug combinations, mail order pharmacies, and mass merchandisers; and institutional healthcare providers, such as hospitals, health systems, integrated delivery networks, and long-term care providers, as well as offers its services to pharmaceutical manufacturers. The McKesson Technology Solutions segment provides clinical, financial, and supply chain management solutions to healthcare organizations. McKesson Corporation was founded in 1833 and is headquartered in Irving, Texas. Read more
Additional technologies used by McKesson:
IBM SmartCloud Application Services
SpringCM Cloud Document Management
BlackBerry Enterprise Server
See 2,483 technologies
7
RHI Magnesita
Technologies used by the company: 312
RHI Magnesita is a global supplier of refractory products, systems, and solutions used in high-temperature industrial processes. RHI Magnesita develops, produces, and supplies refractory materials such as magnesite-based products, bricks, and industr ial linings used in extreme heat environments. It serves industries including steel, cement, glass, and non-ferrous metals, offering end-to-end solutions from raw materials to installation, maintenance, and recycling. Read more
Additional technologies used by RHI Magnesita:
LinkedIn Login
BlackBerry Enterprise Server
Core
See 312 technologies
8
Microsoft
Technologies used by the company: 3,477
Microsoft Corp. engages in the provision of developing and marketing software and hardware services. Its products include operating systems for computing devices, servers, phones and intelligent devices. It also offers server applications for distrib uted computing environments, productivity applications, business solution applications, desktop and server management tools, software development tools, video games, and online advertising. It operates through the following segments: Productivity and Business Processes, Intelligent Cloud, and More Personal Computing. The Productivity and Business Processes segment consists of products and cloud services in portfolio of productivity, communication, and information services. It comprises of office commercial, office consumer, and Microsoft Enterprise Services dynamics business solutions. The Intelligent Cloud segment offers hybrid server products and cloud services. It comprises of server products and cloud services and enterprise services. The More Personal Computing segment comprises of windows, devices, gaming, and search advertising. The company was founded by William Henry Gates III in 1975 and is headquartered in Redmond, WA. Read more
Additional technologies used by Microsoft:
Ganglia
Graphite
Raritan Power Solutions
See 3,477 technologies
9
Vitol
Technologies used by the company: 310
Vitol, founded in 1966 and headquartered in Geneva, Switzerland, is an energy and commodities company that provides trading and distribution services of energy products.
Additional technologies used by Vitol:
BlackBerry Enterprise Server
Windows Hello
Senior Systems
See 310 technologies
10
Cencora
Technologies used by the company: 493
Cencora is a global pharmaceutical solutions company that connects manufacturers, providers, pharmacies, and healthcare organizations across the supply chain. The company delivers pharmaceutical distribution, specialty services, commercialization, an d patient support solutions that improve access to therapies, enhance operational efficiency, and advance better health outcomes worldwide. Read more
Additional technologies used by Cencora:
IBM SPSS
MATLAB
Microsoft Project
See 493 technologies

Best Alternatives for Google Marketing Platform

Usage statistics of alternative technologies to Google Marketing Platform, based on Zoominfo's comprehensive dataset

Google Marketing Platform Facebook Pixel DoubleClick Conversion Google AdWords Twitter Conversion tracking

Products owned by Google

A closer look at Google's additional technologies: understanding their comprehensive range of digital tools and creative solutions

Google Global Site Tag

See more technologies

Additional top technologies lists

See additional lists of companies utilizing top technologies, ranked by revenue, size, and funding.

Frequently Asked Questions Regarding Google Marketing Platform

What is the Google Marketing Platform technology?

A comprehensive suite of integrated marketing and analytics tools from Google that helps businesses plan, buy, measure, and optimize digital media and customer experiences. For more information,

How many companies added the Google Marketing Platform technology in the last month?

89088 companies added Google Marketing Platform to their tech stack in the last month.

How many companies removed the Google Marketing Platform technology in the last month?

43 companies removed Google Marketing Platform from their tech stack in the last month.

What is Google Marketing Platform technology’s market share?

Google Marketing Platform market share is 58.97% out of all the technologies in the same category.

What companies are using Google Marketing Platform?

From the data gathered in Zoominfo, Amazon, Walmart, Aramco, Apple, UnitedHealth Group, are using the Google Marketing Platform technology. You can see the full list in the above results table.

How many companies are using Google Marketing Platform?

2444685 companies are using Google Marketing Platform.

Which industries do companies commonly use Google Marketing Platform for their needs?

Companies in Business Services, Retail, Manufacturing commonly use Google Marketing Platform.

What are the best alternatives for Google Marketing Platform?

According to Zoominfo’s data Facebook Pixel, DoubleClick Conversion, Google AdWords, Twitter Conversion tracking, are competitors of Google Marketing Platform. For more information,

See more information about Google Marketing Platform

Get Started with ZoomInfo

Sign Up for Free

Get started for free! No credit card needed. Enjoy up to 25 free contacts each month at no cost.

Supercharge Your Prospecting

Search ZoomInfo's database of 106M+ companies and 140M+ professionals to find your next lead.

Grow Your Business

Reveal both personal and business contact details, including emails and phone numbers, and close your most valuable buyers.

Most Searched Industries

Construction Law Firms & Legal Services Business Services Finance Manufacturing Agriculture Software Accounting & Accounting Services Retail Healthcare Energy, Utilities & Waste Treatment Telecommunications Transportation Real Estate

People Search Company Search

Filter Companies By

Industry

Location

Type

Size

You're signed out.

2,444,685 companies using this technology