Woodcraft Executive and Leadership Team

Jack Bigger, the Chief Executive Officer at Woodcraft, directs the company's overarching strategy and operational execution. This leadership role involves guiding Woodcraft's mission to be a premier supplier of woodworking tools and supplies, ensuring the continued expansion of its catalog and online presence. Bigger oversees the integration of new product lines and vendor partnerships, enhancing the one-stop shopping experience for woodworkers. The Chief Executive Officer's focus remains on driving growth and maintaining Woodcraft's reputation for quality and comprehensive offerings across all distribution channels, including its extensive catalog and robust e-commerce platform. Jack Bigger ensures alignment with the company's long-standing commitment to serving the woodworking community with exceptional products and resources.

Tres Ross, the President & Chief Executive Officer at Woodcraft, spearheads the company's strategic vision and executive leadership. This position involves driving the core business objectives for one of the nation's largest suppliers of woodworking tools and supplies. Ross oversees the expansion of Woodcraft's market reach, ensuring the annual distribution of millions of catalogs and the continuous enhancement of Woodcraft.com as a trusted resource. The President & Chief Executive Officer's responsibilities include fostering relationships with vendors and managing product offerings that cater to a diverse woodworking clientele. Tres Ross is dedicated to maintaining Woodcraft's legacy of quality and comprehensive product selection, impacting woodworkers across all 50 states and numerous foreign countries through strategic initiatives and operational oversight.

Amanda Silvus, the Chief Financial Officer at Woodcraft, manages the company's financial health and strategic fiscal planning. This critical role involves overseeing all financial operations, including budgeting, forecasting, and financial reporting, ensuring the fiscal stability of one of the nation's leading woodworking supply companies. Silvus directs the financial aspects of Woodcraft's extensive distribution network, which spans over 70 metropolitan areas in the U.S. and reaches 117 foreign countries through catalog distribution. The Chief Financial Officer's responsibilities extend to analyzing investment opportunities and optimizing financial performance to support the company's growth objectives. Amanda Silvus ensures that financial strategies align with Woodcraft's mission to provide quality tools and supplies while maintaining a strong market presence both domestically and internationally.

Sara Heise, the Franchise Owner and Chief Financial Officer at Woodcraft, combines entrepreneurial ownership with financial oversight. This dual role involves managing the financial performance and strategic direction of a specific Woodcraft franchise location while also contributing to broader financial strategies. Heise is responsible for ensuring the profitability and operational efficiency of the franchise, aligning local business objectives with the company's overall mission. The Franchise Owner and Chief Financial Officer's duties include financial analysis, resource allocation, and driving sales within the designated territory. Sara Heise's expertise supports the growth and sustainability of individual franchise operations, contributing to Woodcraft's extensive retail footprint and its reputation as a premier supplier of woodworking tools and supplies.

Bobby Songco, the President at Woodcraft, drives operational excellence and strategic initiatives across key business segments. This leadership position focuses on enhancing the company's standing as a leading supplier of woodworking tools and supplies, ensuring seamless integration of catalog, online, and retail operations. Songco oversees the management of product offerings, working to maintain the comprehensive selection that defines the Woodcraft catalog. The President's responsibilities include fostering strong vendor relationships and optimizing supply chain logistics to meet the demands of woodworkers nationwide and internationally. Bobby Songco is committed to upholding Woodcraft's legacy of quality and customer service, impacting the accessibility and availability of first-rate woodworking products.

Monte Eldfrick, the President at Woodcraft, directs significant operational functions and strategic growth initiatives. This role is pivotal in maintaining Woodcraft's position as a top-tier supplier of woodworking tools and supplies, ensuring the continued success of its multi-channel distribution strategy. Eldfrick oversees the expansion and refinement of product lines featured in both the extensive catalog and the rapidly growing Woodcraft.com platform. The President's focus includes optimizing customer engagement and ensuring the delivery of high-quality products to woodworkers across the U.S. and abroad. Monte Eldfrick is dedicated to driving operational efficiencies and reinforcing Woodcraft's commitment to providing an unparalleled selection of woodworking resources and materials.

Jim Baumgardner, the President at Woodcraft, leads critical aspects of the company's operational strategy and market presence. This executive function is central to sustaining Woodcraft's reputation as a leading national supplier of woodworking tools and supplies. Baumgardner oversees the strategic deployment of resources to enhance both the physical retail footprint and the digital platform, Woodcraft.com. The President's responsibilities include driving initiatives that expand product offerings and improve customer access to quality woodworking materials. Jim Baumgardner is focused on ensuring that Woodcraft continues to meet the evolving needs of woodworkers, reinforcing the company's commitment to excellence through robust operational management and strategic market engagement.

Jeffrey Forbes, the President at Woodcraft, spearheads key strategic objectives and operational management for the company. This leadership role is instrumental in reinforcing Woodcraft's status as a premier national supplier of woodworking tools and supplies. Forbes directs efforts to enhance the customer experience across all channels, including the widely distributed catalog and the comprehensive Woodcraft.com website. The President's focus includes optimizing product selection and ensuring the efficient delivery of high-quality woodworking materials to a diverse customer base. Jeffrey Forbes is committed to driving innovation and operational excellence, supporting Woodcraft's mission to empower woodworkers with the best available tools and resources.

Bruce Lamb, the Woodturning Instructor, President-Baltimore Area Turners at Woodcraft, contributes specialized expertise and community leadership. This role involves advancing the art of woodturning through instruction and fostering a dedicated community of enthusiasts. Lamb's leadership within the Baltimore Area Turners directly supports Woodcraft's mission to provide resources and education for woodworkers. The Woodturning Instructor, President-Baltimore Area Turners focuses on sharing knowledge and promoting best practices in woodworking techniques. Bruce Lamb's involvement enhances Woodcraft's connection with local woodworking communities, reinforcing the company's commitment to supporting woodworkers at all skill levels through education and specialized product offerings.

Tom Huntington, the President at Woodcraft, drives strategic growth and operational efficiency for the company. This executive position is crucial in maintaining Woodcraft's leadership in supplying quality woodworking tools and supplies nationwide. Huntington oversees the continuous enhancement of the company's catalog and digital presence, Woodcraft.com, ensuring a comprehensive and accessible resource for woodworkers. The President's responsibilities include fostering innovation in product offerings and optimizing distribution channels to serve a broad customer base across the U.S. and internationally. Tom Huntington is dedicated to upholding Woodcraft's commitment to excellence and supporting the woodworking community with superior products and services.