Mitre 10 Executive and Leadership Team

Lindsay Rowles, the Chief Executive Officer at Mitre 10, directs the overarching strategy and operational execution for the nation's largest home improvement and garden retailer. Rowles ensures alignment with the company's core mission of serving New Zealand's home improvement culture. This leadership involves driving market share growth and expanding the store network, reflecting Mitre 10's status as a Kiwi success story. The Chief Executive Officer's focus remains on strengthening the company's position as a New Zealand owned and operated entity. By overseeing all major business units, Lindsay Rowles guarantees that strategic initiatives translate into tangible market performance and sustained operational excellence across all Mitre 10 locations nationwide. The Chief Executive Officer's role is central to maintaining the company's competitive edge and fostering continued expansion within the retail sector.

Caleb Phia, the Group Chief Executive Officer at Mitre 10, spearheads the strategic direction and group-wide operational oversight for New Zealand's leading home improvement and garden retailer. Phia's mandate includes driving the company's expansion and reinforcing its identity as a New Zealand owned and operated enterprise. The Group Chief Executive Officer ensures that Mitre 10's growth trajectory, both in market share and store count, aligns with its long-standing contribution to the country's home improvement landscape. Caleb Phia's leadership is critical in navigating the complexities of a national retail operation, ensuring consistent brand experience and operational efficiency across all stores. This executive role is pivotal in maintaining Mitre 10's status as a Kiwi success story and a dominant force in the retail sector. The Group Chief Executive Officer's strategic vision guides the company's evolution and commitment to its customer base.

Michael Shirley, the Chief Financial Officer at Mitre 10, manages the financial health and strategic fiscal planning for New Zealand's leading home improvement and garden retailer. Shirley ensures robust financial controls and reporting mechanisms are in place to support the company's ongoing growth and expansion initiatives. The Chief Financial Officer's responsibilities include overseeing budgeting, forecasting, and investment strategies that underpin Mitre 10's status as a successful, New Zealand owned and operated business. Michael Shirley's expertise is crucial for maintaining profitability and driving financial efficiency across the national store network. This executive role provides critical financial insights that inform strategic decisions, enabling Mitre 10 to continue its market leadership and Kiwi success story. The Chief Financial Officer's stewardship of financial resources is fundamental to the company's sustained operational capacity and future development.

Jules Lloyd-Jones, the Chief Marketing Officer at Mitre 10, architects and executes comprehensive marketing strategies that reinforce Mitre 10's position as New Zealand's largest home improvement and garden retailer. Lloyd-Jones drives brand visibility and customer engagement across the nation, ensuring the company's Kiwi success story resonates with homeowners and DIY enthusiasts. The Chief Marketing Officer oversees all promotional activities, digital campaigns, and brand messaging, directly supporting market share growth and the expansion of the store network. By translating the company's New Zealand owned and operated ethos into compelling narratives, Jules Lloyd-Jones cultivates strong customer loyalty. This role is essential for communicating the value and breadth of Mitre 10's offerings, from home improvement essentials to garden supplies. The Chief Marketing Officer's efforts are key to maintaining Mitre 10's cultural relevance and market leadership.

Peter Webster, the Chief People Officer at Mitre 10, leads human capital strategy and organizational development for New Zealand's largest home improvement and garden retailer. Webster focuses on cultivating a strong employee culture that aligns with Mitre 10's identity as a New Zealand owned and operated success story. The Chief People Officer oversees talent acquisition, employee relations, and professional development programs designed to support the company's expanding store network and market share objectives. Peter Webster ensures that Mitre 10 attracts, retains, and develops the skilled workforce necessary to deliver exceptional customer experiences nationwide. This executive role is vital for fostering an engaged and productive team environment, contributing directly to the operational excellence of the business. The Chief People Officer's strategic approach to people management is integral to Mitre 10's continued growth and its reputation within the retail sector.