Mitre 10 Executive and Leadership Team

Andrea Scown, the Chief Executive Officer at Mitre 10, directs the overarching strategy and operational execution for the company. Scown ensures alignment with Mitre 10's long-standing commitment to being a New Zealand owned and operated business. This leadership role involves driving market share growth and overseeing the expansion of store numbers nationwide, reinforcing the company's position as the largest home improvement and garden retailer. Andrea Scown's focus remains on enhancing the customer experience and maintaining the strong Kiwi identity that defines Mitre 10. The Chief Executive Officer's mandate includes fostering innovation within the retail hardware and garden sectors, ensuring sustained profitability and operational excellence across all facets of the business. Scown's strategic vision guides the company's continued success and its integral role in New Zealand's home improvement landscape.

Caleb Phia, the Group Chief Executive Officer at Mitre 10, spearheads the strategic direction and comprehensive management of the entire group. Phia's responsibilities encompass driving the company's growth trajectory, both in terms of market share and physical presence across New Zealand. This executive leadership ensures Mitre 10 maintains its status as the nation's leading home improvement and garden retailer. Caleb Phia's oversight extends to fostering a culture of continuous improvement and innovation, crucial for adapting to evolving market demands. The Group Chief Executive Officer's role is pivotal in upholding the company's identity as a New Zealand success story, deeply integrated into the country's home improvement culture since 1974. Phia's strategic initiatives are designed to enhance operational efficiencies and solidify Mitre 10's competitive advantage in the retail sector.

Mark Conelly, the Chief Financial Officer at Mitre 10, manages all financial aspects of the organization, ensuring fiscal health and strategic resource allocation. Conelly oversees budgeting, forecasting, and financial reporting, providing critical insights to support Mitre 10's growth objectives. This role is essential for maintaining the company's position as New Zealand's largest home improvement and garden retailer. Mark Conelly's financial stewardship guides investment decisions, optimizing profitability and ensuring sustainable expansion. The Chief Financial Officer's responsibilities include managing financial risks and identifying opportunities for increased efficiency across all store operations and corporate functions. Conelly's expertise is fundamental to Mitre 10's continued success as a New Zealand owned and operated enterprise, underpinning its market leadership and operational resilience.

Jules Lloyd-Jones, the Chief Marketing Officer at Mitre 10, drives brand strategy and customer engagement initiatives across New Zealand. Lloyd-Jones oversees all marketing communications, advertising campaigns, and digital presence, reinforcing Mitre 10's identity as a leading home improvement and garden retailer. This leadership position is critical for maintaining market share and attracting new customers to the brand. Jules Lloyd-Jones's focus is on enhancing brand loyalty and communicating the value proposition of Mitre 10's extensive product range. The Chief Marketing Officer's role involves analyzing market trends and consumer behavior to inform strategic marketing decisions. Lloyd-Jones's efforts are instrumental in connecting with the Kiwi consumer base, ensuring Mitre 10 remains a prominent and trusted name in home improvement and garden supplies nationwide.

Merran Anderson, the Chief People Officer at Mitre 10, leads human resources strategy and talent management for the organization. Anderson is responsible for fostering a positive and productive work environment across all Mitre 10 locations, supporting the company's status as a New Zealand owned and operated success story. This role is vital for attracting, developing, and retaining the skilled workforce necessary for Mitre 10's continued growth as the country's largest home improvement and garden retailer. Merran Anderson's strategic initiatives focus on employee engagement, organizational development, and ensuring compliance with labor regulations. The Chief People Officer's oversight extends to cultivating a strong company culture that aligns with Mitre 10's values and operational objectives. Anderson's leadership in people operations is fundamental to the company's overall performance and its commitment to its team members.